MicroStrategy Creates Mobile App Universe and Developer Academy

Australia, July, 2013 – MicroStrategy^® Incorporated (Nasdaq: MSTR), a leading worldwide provider of enterprise software platforms, with direct operations in Australia, today announced two major initiatives—the MicroStrategy Mobile App Universe and the MicroStrategy Mobile App Developer Academy—that aid customers in building compelling mobile apps. 

MicroStrategy Mobile App Universe: Global Directory of MicroStrategy Mobile-powered Apps

MicroStrategy has launched the MicroStrategy Mobile App Universe to showcase numerous business app solutions available to customers, delivered directly by MicroStrategy Services or via its global technology partner network. An expansive ecosystem of MicroStrategy technology partners leverages the MicroStrategy Mobile App Platform™ to build compelling business apps based on rich domain expertise across many industries and functions.

New Zealand-based Six Degrees, a MicroStrategy technology partner, highlights a financial budgeting, planning, and forecasting mobile app in MicroStrategy’s Mobile App Universe. “The MicroStrategy Mobile App Universe is a perfect place for us to showcase the game changing apps we are building with the MicroStrategy Mobile App Platform,” said Peter Hanley, Managing Director of Six Degrees. “The Six Degrees apps provide executives with the ability to bring their financial information to a meeting, to undertake ‘what if’ analyses during a business discussion, and to collaboratively amend forecasts—all from their mobile devices. This takes actionable insight to a whole new level.”

To view the MicroStrategy Mobile App Universe, visit: http://www.microstrategy.com/mobile/app-universe.  MicroStrategy technology partners who wish to learn more about the MicroStrategy Mobile App Universe, including how to submit app solutions for inclusion, please contact: AppUniverse@microstrategy.com.

MicroStrategy Mobile App Developer Academy: New Training Materials for Mobile App Developers

The MicroStrategy Mobile App Developer Academy is a collection of educational videos, grouped in classes with corresponding certifications delivered in an iPad app that records the user’s completed courses and classes. The materials are built by the best MicroStrategy Mobile app developers in the world and arm potential MicroStrategy developers with the skills to build amazing business apps using MicroStrategy Mobile™. The videos and corresponding certifications are delivered by a new app, built and deployed by the MicroStrategy Mobile App Platform. 

“When fully leveraged, apps built on the MicroStrategy Mobile App Platform can be revolutionary for businesses,” said Paul Zolfaghari, President, MicroStrategy Incorporated. “We feel strongly that the MicroStrategy Mobile App Developer Academy will give mobile developers the training they need to build business apps that enhance the way people work.”

MicroStrategy’s Commitment to Building Apps that are Consequential, Durable, and Compelling

MicroStrategy remains committed to helping organisations build apps that reshape how people work. MicroStrategy defines “Revolutionary Mobile Apps” as apps that are consequential in their ability to increase the velocity of decision-making, durable because they are embedded with insight that withstands the test of time, and compelling in being equal parts powerful, beautiful, and captivating. Hugh Owen, Vice President of Mobile at MicroStrategy, will present the Mobile keynote that elaborates on these initiatives at MicroStrategy World 2013 in Barcelona. To watch the MicroStrategy World 2013 mobile keynote streamed live, visit: www.microstrategy.com/microstrategyworld/europe/live.

To view a set of innovative companies who have built these revolutionary mobile apps powered by MicroStrategy Mobile, please visit: http://www.youtube.com/watch?v=clKiNpY76I0.

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms.  The Company's mission is to provide the most flexible, powerful, scalable and user-friendly platforms for analytics, mobile, identity and loyalty, offered either on premises or in the cloud.

The MicroStrategy Analytics Platform™ enables leading organizations to analyze vast amounts of data and distribute actionable business insight throughout the enterprise.  Our analytics platform delivers reports and dashboards, and enables users to conduct ad hoc analysis and share their insights anywhere, anytime.  The MicroStrategy Mobile App Platform™ lets organizations rapidly build information-rich applications that combine multimedia, transactions, analytics, and custom workflows.  The MicroStrategy Identity Platform™ provides organizations the ability to develop a secure mobile app for identity and credentials. The MicroStrategy Loyalty Platform™ is a next-generation, mobile customer loyalty and engagement solution.  To learn more about MicroStrategy, visit www.microstrategy.com and follow us on Facebook (http://www.facebook.com/microstrategy) and Twitter (http://www.twitter.com/microstrategy).

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Analytics Platform, MicroStrategy Mobile App Platform, MicroStrategy Identity Platform, and MicroStrategy Loyalty Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries.  Other product and company names mentioned herein may be the trademarks of their respective owners.