Tailored webinar for Banking and Finance CMOs
Register Today | | How Customer Centric are you? | | | | | | If you are a Marketing Professional in the Banking and Finance sector you won’t want to miss this webinar. Join Danielle MacInnis a Customer Centric Marketer with over 25 years marketing experience on a deep dive into the current research around best practice for Marketing Professionals in designing a Customer Experience in the Banking and Finance arena. | |
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| | | Customer Centricity is a key business driver for Financial Institutions. | The future belongs to those banks that give their customers center stage in their business model. McKinsey’s research reveals that a customer centric view leads to greater loyalty, high cross selling, less attrition and ultimately to higher sales and profits. Gulati's research, of 500 executives supports McKinsey, stating that customer centricity directly correlates to business performance where customer-centric companies tracked by Gulati delivered shareholder returns of 150 percent. Putting the customer at the center of your business is quite simply sustainable competitive advantage. Financial Institutions, like yours, can no longer afford to keep operating as you did 10 years ago or you will continue to lose customers. Your customers have a loud mouthpiece online and can spread their opinions like wildfire. We’ll talk about how you can engage with your customers and build a closer relationship by focusing on customer centricity. Book your place now! | | Learn about Dan |  |
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