Perth Day Spa Keturah Takes Home Three Pevonia Awards

Perth-based Keturah Day Spa Group has taken home three prizes at the tenth annual Pevonia Awards – Urban Day Spa Group of the Year, Urban Day Spa Marketing Excellence and Urban Day Spa Performance Excellence.

Keturah Day Spa Group Director, Kim Stergiou, commented: “We are so proud to scoop three wins at this year’s Pevonia Awards. We were up against a large number of high calibre nominations so it’s truly a testament to all of our therapists and to the care we put into providing the best possible experience for our customers.”

Keturah was awarded the accolades of ‘Urban Day Spa Group of the Year’ and ‘Urban Day Spa Performance Excellence’ due to their outstanding commitment to offering a client experience second to none and top of the line customer service, as well as strong growth in the company – achieving a minimum of 20% growth each year. From the initial call to book an appointment, right through to the conclusion of a customer’s visit they have excelled in treating their clients with the upmost care and attention to detail.

Mr Stergiou explained: “Our fantastic team of therapists are experienced, caring, highly trained and driven to be the very best in the Industry and do their upmost to exceed our clients’ expectations, while our locations have been custom designed and fitted-out to a very micro level to ensure each moment with us is as relaxing and luxurious as it can be.”

The day spa group clinched the Excellence in Marketing Award thanks to the experience of Owner/Directors Kim and Jemma Stergiou, who both have corporate backgrounds and understand brand image and execution is the key to success in business. Keturah’s marketing strategy over the past year has included an integrated campaign through Perth’s leading marketing agencies. This included a strategic search marketing campaign; a revamp of the company website; TVCs on Channel 10 & 11; radio ads on 92.9, 94.5, Nova and 96FM; print advertising; social and online marketing; monthly e-newsletters and in-store promotions among other initiatives.

The Pevonia Awards were created in 2003 to recognise and commend the most outstanding beauty salons and day spas for their achievements and dedication to excellence in a number of categories. The winners present the highest quality standards and professionalism, setting a benchmark for the industry.

This is not the only recent win for Keturah Day Spa Group, which has four day spa locations in Highgate, Fremantle, Carine Glades and Nedlands. In August of this year Keturah was also crowned ‘National Spa of the Year’ at the prestigious Australian Beauty Industry Awards. For more information visit http://www.keturah.com.au