Homepage Imagepak Marketing newsroom

ImagePak Marketing Reveals Marketing Power of Javacups

Announcement posted by Imagepak Marketing 13 Nov 2013

Marketing company provides insight into why Javacups are some of the best promotional products in the Perth area.
Perth, WA, November 13, 2013 - There are many companies that resort to using promotional items to spread their message throughout Perth. There is no doubt in the marketing world that such items are effective in grabbing the attention of potential customers. However, there are some products that work more efficiently than others—pens may run out of ink, key chains are easily lost and silicone wristbands are sometimes just left on the dresser, so you really have to choose carefully for the right item to represent your company.

Now, there is a class of promotional products that can surely provide the maximum level of marketing exposure — the Javacups and coffee mugs.

Both of these items are great for marketing but Javacups stand out as the better choice for a number of reasons. To shed some light on the situation, Scott Eaton, owner of Imagepak Marketing, provider of promotional gifts and custom safety clothing to the Perth area, offers his insight.

“With all the different kinds of promotional products available in the market, it is sometimes difficult to pick the best one. That being said, after my many years in the field, I’ve come to know what works best and Javacups are among the most effective and practical promotional products you can find.”

He goes on to explain why these items are so much better than other promotional products.

Javacups are extremely useful promotional gifts because they have a place in almost every home in Perth. There are many people who drink coffee in the morning before work or in the office, which means that our cups can be of use. Unlike other giveaways, such as pens and trinkets which often get thrown out, Javacups will serve your potential customers well.”

Eaton then goes into how this is the key to their success as marketing tools.

“Because they are used in many homes in the area, they are also used frequently by avid coffee drinkers. With the Javacup in hand, the drinker will surely remember your brand every time he or she takes a sip of his or her favourite beverage and glances at your name and logo. Not only this, but your exposure can also expand to those around the owner of the cup—anyone at home or work, families or friends. Once they see your company’s image and name on the cup, they will be made aware of your existence.”

According to Eaton, this is the secret that makes coffee carriers some of the best promotional items. He goes on to explain how his company provides others with the opportunity to use them to their own advantage:

“At ImagePak, we offer only top-quality items and our Javacups are no different. They are better than regular coffee mugs because they are very handy, so they can be brought anywhere. Plus, the fact that they are made with hardened plastic means that they can take quite a hit. Each one also has a heating band that can be customised according to your preferred colour and/or image. Virtually everything is at your disposal for customisation and therefore, you can get whatever you need and want for your company.

ImagePak Marketing is composed of a team who aids in the designing process and ships all over the Perth area and beyond. For more information about using these corporate gifts at your next event in Perth, call (08) 92444 111 or visit their website: http://www.imagepak.com.au/.