Homepage Imagepak Marketing newsroom

ImagePak Marketing Reveals the Many Uses and Applications of Personalised T-Shirts

Announcement posted by Imagepak Marketing 31 Jan 2014

Company specialising in promotional products in Perth provides insight into how custom t-shirts are useful for companies and organisations.
Perth, WA, 31 January 2014 - In both the business world and for non-profit organisations, advertising means are always sought after. Every company and organisation wants to make themselves more known and be able to spread their products and message to the world. There are a number of ways in which this can be accomplished and promotional products play a role in almost all of them.

Among the various products that can be used, personalised clothing and garments, specifically t-shirts, are a popular choice because of their many uses and potential to promote your brand. With such items, you can easily spread your message, especially when your clients or prospects wear the shirts (given out at an event or sold as part of a fundraiser) wherever they go.
 
To provide more insight on the subject of the usefulness of personalised t-shirts, Scott Eaton, Owner and Operator of ImagePak Marketing, explains:
 
“T-shirts are useful for many different applications. As a marketing tool, they are very useful because not only is the person wearing the shirt being reminded of the company and what it stands for, but so is every other person that comes into contact with the one wearing the shirt. This helps the company cast a wide net with its marketing with minimal shirts being bought.”
 
He goes on to further state that shirts are not solely useful for marketing purposes.
 
“While giving out or selling t-shirts is an effective marketing tactic, the potential of these items is fully realised at events that your company may be hosting or sponsoring. Personalising t-shirts for the company is a great idea in and of itself, but creating special ones for an event is even better. When you give out or sell unique shirts, the people who attend the event will remember your company more.”
 
Eaton continues with the function that company t-shirts can have for employees as well.
 
“Not only do t-shirts serve as marketing tools, but when given to company employees, they can help boost morale and foster team spirit. New workers can feel welcome and accepted while the older ones can feel more connected to them. At company events where uniform shirts can make your staff and company look more professional, your employees can stand out better, drawing more clients and prospects to your business.”
 
He then expands on how t-shirts can promote a better image for a company.
 
“Promotion has a lot to do with image and how customers perceive a company. If you look professional, then people will give you the respect and loyalty you deserve. However, you don’t want to look aloof or dull either, so make sure that your shirts are interesting as well. If you can find the balance between these two qualities, then you can efficiently promote the overall image of your company.”
 
Eaton concludes with his company’s role in t-shirt screen printing and how they serve companies in the Perth area.

“At ImagePak, we can customise any kind of shirt that you’d like in virtually any quantity. We will even help you with the design process so that you can be sure that your shirts will be perfect and start helping promote the business or organisation you work so hard for.”
 
ImagePak Marketing is the leading supplier of promotional products and customised items, serving the Perth area for over 30 years. To learn more about them and how to order your own custom t-shirts and more, call them on (08) 92444 111 or visit their website: http://www.imagepak.com.au/.