Homepage Principals Pty Ltd newsroom

Principals wins another Best of Awards at REBRAND

Announcement posted by Principals Pty Ltd 28 Feb 2014

Branding agency Principals has won a Best of Awards at the 2014 REBRAND Awards, for their work with the Institute for Creative Health - continuing its position as the most awarded REBRAND agency in Asia Pacific.

One of only five awarded this year in REBRAND’s premier category, the accolade is the fourth Best of Awards for Principals. It’s recognition of the new and engaging identity Principals created, to provide the Institute for Creative Health with the cut through they need to get their messages heard.

 

Formerly known as The Arts & Health Foundation, Principals also developed the new name for this independent, non-profit Australian organisation. With the mission to prove that the arts are essential to the health and wellbeing of individuals and communities, ‘The Institute for Creative Health’ was a natural fit.

Simon Wright, Executive Creative Director of Principals, said “It means so much to us as a branding agency to have the opportunity to do such transformational work in the charity and not-for-profit sector. We find these organisations have such huge stories to tell, and we’re happy to be the ones to help tell them.”

Anaezi Modu, Founder and CEO of REBRAND said, "Principals is not just a leading expert at brand strategy and design in Asia Pacific. The firm is absolutely among the top in talent we see from around the globe in countless industries."Principals have also taken home a Distinction for their rebrand work with the Song Company – creating a fresh new approach for the 2014 season.


For further information, please contact:

 Principals

Tom Brigstocke

Managing Director, Principals Pty Ltd

P: +61 418 447 094

E: tom@principals.com.au

 

About REBRAND

REBRAND™ is the leading global awards for brand transformations, showcasing expertise from over 36 countries. Once a year, a new panel of international business, marketing and design executives is selected to jury the competition, with the ultimate goal of showcasing the most effective brand transformations to the world.

 

About Principals

Principals is a brand strategy and identity company with offices in Sydney, Melbourne and Auckland.

 

We help clients build authentic, standout identities, digging deep to articulate their true personality and bringing it to life in their visual identity, language, behaviour and communications.

 

Principals’ services include: brand strategy, brand architecture, brand identity, brand messaging, brand communications, internal branding, brand guardianship, brand language (through XXVI, our in-house dedicated language unit) and brand management.

Our work includes rebranding NAB, Australian National University and the launch of the Greater Western Sydney Giants. Other recent and current clients include Austalia Post, MLC, Foxtel, Fox Sports, Clayton Utz, University of Tasmania, and the New Zealand Government.

To find out more, please visit: www.principals.com.au