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AVPartners and DoubleDutch partner to introduce event app to Australian hotels

Media Release 

27 February 2014

AVPartners and DoubleDutch partner to introduce event app to Australian hotels

Leading audiovisual provider AVPartners has partnered with American mobile event app developer DoubleDutch to deliver the latest in event technology innovation to Australian shores.

Events supported by AVPartners can now leverage DoubleDutch’s social mobile apps to increase attendee engagement and create a platform for guests and event organisers to communicate with each other.

The exclusive partnership is helping break new ground in Australia by leveraging international MICE trends in digital, social and app technology.

DoubleDutch has built the first ever social mobile event app that allows users to check-in to activities, bookmark favourite events, and network with fellow guests. These features encourage attendees to engage in event content and provide a powerful source of social data for organisers to improve their events in real time. The app is initially available for events at hotels throughout Australia through AVPartners.

AVPartners Founding Partner Gary Hackett said, “The partnership with DoubleDutch is boosting our ability to deliver a highly connected, participatory and dynamic event experience for event delegates. It’s an ideal partnership.”

DoubleDutch CEO and co-founder Lawrence Coburn said, “The days when conferences were solely focused on the in-person experience are long gone. The modern conference delegate is not only technologically savvy and well connected, but they also expect a seamlessly integrated online and offline event experience.”

AVPartners is working closely with their partner venues across the country to deliver a highly tailored, localised and cutting edge app offering for their clients. They have already launched the app at Novotel Twin Waters Resort and will roll out the app to their remaining partner venues throughout the year.


Media Contact:

Heather Marano

CP Communications
E: heather@cpcommunications.com.au

Ph: 02 9460 9200

About Events@AVP

Events@AVP combines social media tools, gamification, surveys, and live polls with up-to-date, user-friendly event information; ensuring events are accessible and relevant for the modern event delegate.

Event delegates can post updates, tag their location, like posts, comment on each other’s posts, send private messages, and respond to surveys and live polls all from within the app. The app also integrates with Facebook, LinkedIn and Twitter.

Conference delegates can access up-to-date event documentation such as programs and flyers, videos as well as speaker, attendee and exhibitor information through the app.

The app transfers crucial event information traditionally delivered as hard copy documentation or through in-person announcements online. Event organisers can easily update event information at any time without the hassle and cost of printing. They can also send targeted push notifications to attendees giving event organisers a direct line to delegates.

Delegates can leave reviews on sessions, speakers, venues and exhibitors; making it easy for delegates to have their say and conference organisers to collect feedback.

Event sponsors can also gain further visibility with delegates through branded content and advertising within the app.

Events@AVP includes an analytics function which allows event organisers to comprehensively report on active users, attendee interactions in the app and reviews.

Events@AVP accommodates all smart phones and is accessible across iOS, Android and HTML5.

About AVPartners
AVPartners are a leading provider of tailored and integrated event audiovisual services including technical production, audio, visual, lighting, event design and event styling.

AVPartners create integrated event experiences through combining state of the art audiovisual technology, unrivalled expertise and a highly tailored approach. www.avpartners.com

About DoubleDutch

DoubleDutch is an award-winning provider of mobile event applications, with a unique focus on capturing and surfacing data from live events. The first to bring a data-driven technology approach to the event industry, DoubleDutch customers include SAP, AMEX, Ralph Lauren, 3M, American Hospital Association, and Bath & Body Works. Thrill attendees and demonstrate event ROI with a branded DoubleDutch app today. http://doubledutch.me