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Agency Network GlobalCom PR-Network holds annual global meeting in Poland

Announcement posted by Espresso Communications 19 May 2014

Sydney, AUSTRALIA – 19 May 2014– GlobalCom PR-Network, a worldwide group of owner-managed full service PR and Marketing Communications agencies, will convene for its annual global meeting in Krakow, Poland from 21-24 May 2014.

The network has grown from around 50 agencies to 74 within two years and it is now represented in 71 countries. This growth has been led by an increasing demand for communication services specifically outside of Europe.

This year’s global meeting is organised by Polish PR agency, Planet PR. Representatives from 31 agencies covering 36 markets including a number of countries from the European Union, United States, Dubai, Saudi Arabia and the Philippines are expected at the event.

Ralf Hartmann, Founder of the GlobalCom PR-Network said, “Besides the extensive PR and market expertise of our member agencies in their respective countries, GlobalCom is specifically characterised by its personal contact on a daily basis with members within its network. This is what differentiates GlobalCom from other PR organisations.”

The rapid development of the network clearly indicates a change in trends and economic developments. Hartmann added, “Currently, we are receiving an increasing number of requests for PR services in countries and regions where we have hardly had any demand before including Turkey, the Middle East, Eastern Europe, South America and Australasia. For example, GlobalCom supports LifeProof and OtterBox, manufacturers of protective slimcases for mobile phones, smartphones and tablets, with communication services in about 20 countries including Australia, New Zealand, Asia, the Middle East and the European Union.”   

Besides regional trends, the development of GlobalCom is an indicator of industry trends. Hartmann said, “Providers of mobile communication services are global players and they need communications support from the ground up at an international level. The GlobalCom PR-Network has also seen a significant growth in the cleantech and sustainability sector.”

The GlobalCom PR-Network agency in Germany which goes by the same name (GlobalCom PR-Network) has become a pioneer in this field, managing the online magazine CleanEnergy Project (www.cleanenergy-project.de), an industry network with around 50,000 members. “Companies from this highly innovative and still relatively young sector are in need of PR partners who have the right industry expertise and a reliable network of contacts,” Hartmann added.

Cleantech is one of the key business areas for the GlobalCom PR-Network. Its client credentials from this sector include the international Standards Association of IEEE, the world’s largest professional association (supported in Germany, Japan, Korea, China and India) and international solar photovoltaic company, Trina Solar (Germany, United Kingdom and South Africa). GlobalCom agencies in South America, Europe, Asia and Australia are also providing communication services to SolarMax, a developer and manufacturer of solar inverters, headquartered in Switzerland.

GlobalCom PR-Network was founded as an agency network in 2006. It comprises practice groups for the industries Cleantech, IT & Technology, Healthcare, Financial Services and Consumer & Lifestyle. Clients in the network vary from startups to multinationals and organisations from the public sector.

ENDS

About GlobalCom PR Network

GlobalCom PR Network is one of the largest PR networks in the world. Founded in 2006 by four European PR firms to serve international clients, the network has grown to a global organisation of 74 partner agencies with 1,400 consultants worldwide. GlobalCom PR Network represents the 21st century breed of global PR development. It is an association of independent agency teams with a proven track record in their domestic countries united in a global operating network. GlobalCom’s 70 offices cover all member states of the European Union, Africa, Asia Pacific, Middle East, North and South America. GlobalCom’s strong local expertise and international reach in more than 60 countries offers a most cost-effective approach by local agencies with a global approach to multi-market PR.

For further information, please contact:

Ralf Hartmann / Claudia Wittwer

GlobalCom PR-Network

Phone: +49 89 360 363 44

Email: ralf@gcpr.net / Claudia@gcpr.net

www.gcpr.net