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Xero extends MYOB-to-Xero conversion tool after significant demand

Announcement posted by Xero 24 Sep 2014

Melbourne, 24 September 2014Xero, the leading online accounting software for small businesses in Australia, today announced it would indefinitely extend its free MYOB–to–Xero conversion service, after thousands of small businesses and accounting partners opted into the service. 

The Jet Convert service, which allows MYOB customers to seamlessly move their accounting ledgers to Xero, was first offered in April this year. Since then, thousands of customers have used the service to join Xero’s quickly growing base of more than 147,000 Australian customers.

The conversion shows demand for Xero as the preferred online accounting software option, with 96 per cent customer growth in Australia over the past 12 months alone. In a survey of new Xero customers who joined since September 2013, 67 per cent of those who responded said they had switched from a rival product, including MYOB.

“We’ve been incredibly happy with the uptake of the conversion service offered by Jet Convert, but also with the rapid acceleration in customer growth this year” said Chris Ridd, Managing Director, Xero Australia. “Xero is the smart, connected financial platform that business owners love.”

The switch to Xero has enabled accounting firms and small businesses to take advantage of the online accounting software’s unrivalled functionality and a growing ecosystem of more than 350 third-party add-ons.

Paul Fiumara, Partner at DFK Hirn Newey said, “Our clients are actively moving from MYOB to Xero. We've got a 100+ clients now in there. It's the only product we're pushing.

“For the first time, Xero has made us competitive. In some cases we had accounts processing work which was taking a staff member up to four days to process that we were able to reduce that down to less than a day — well and truly a significant saving in time and cost.”

Carl Roklitzer, Partner at Burcher Services said, “We're all time-poor, we don't have the time, effort or energy to go do the training to use MYOB.

“A client of ours went a year without touching the MYOB file, got the money back for the previous year and switched to Xero. He said, 'Carl why didn't you show this to me before'. Within about 15 minutes he was working on it.”

“We've gone from about eight hours trying to teach him the fundamentals of MYOB, to 15 minutes later the pressure being put on me for not showing him Xero in the first place.”
                                        
Nathan Morris, Cloud Integrator at Northern Business Consultants, added, “When people get the bug and they realise what Xero can do, it doesn't just change the accounting, it changes their business."

Media Contact
Marina Holmes
Senior PR & Social Manager
Xero Australia

About Xero
Xero provides beautiful and easy to use cloud-based accounting software that helps small businesses and their advisors seamlessly manage their finances on the go. The company has over 300,000 paying customers in more than 100 countries around the world, including over 147,000 paying customers in Australia. Xero is listed on both ASX and NZX. Find out more on www.xero.com