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Bare Outdoors Showcases How eCommerce Triumphs over Brick and Mortar

Announcement posted by Bare Outdoors 06 Oct 2015

Tullamarine, Australia -- 2 October 2015 -- While many brick and mortar businesses struggle during the ongoing global economic struggles of our modern world, eCommerce businesses like Bare Outdoors continue to excel as customers find more and more purchases they're comfortable making online. 

The e-revolution, unsurprisingly, started with smaller purchases like books and CDs. However, it was not long before Amazon convinced everyone that it was easier to just subscribe to have small items sent directly to the home. In the last few years, the world has struggled to regain its footing after a global economic slowdown. Fortunately, customers have realized that even for big ticket items like furniture, there are distinct advantages to being able to browse online, find the best deal, and make a purchase -- all without setting foot in a furniture store. 

Over the last two years specifically, brick and mortar stores have felt a relentless push to evolve. Hybris Software's senior VP for strategy, Brian K. Walker, wrote in 2014 that physical stores had to push to develop their in-store experience. In many cases this experience simply meant a shift from traditional retail outlets into fulfillment centers. Additionally, the notion of sales "channels" had to be mercilessly eroded until businesses were offering one unified shopping experience with many different entrance points. 

For many years, brick and mortar locations have assumed that customers would come to treat physical stores like a showroom, going to the store to see what is available and then going home to place their order on a computer or mobile device. Business Insider reported in 2014 that almost 70 percent of customers have "reverse showroomed," meaning that they've done their research online and then gone into the store to make their purchase. 

Ultimately, businesses that offer their selection online see many benefits over businesses that are tied down to brick and mortar locations. They can offer more diverse inventory, have lower stock levels, and need to carry only minimal overhead. Is it any wonder, then, that more and more customers are choosing to shop for furniture with online companies like Bare Outdoors? Customers can find all the details of the products they're interested in from the comfort of their own homes. From personal to commercial orders, Bare Outdoors works to provide the best possible experience to all customers -- and shows that eCommerce is a viable option even for larger-scale items like furniture. 

Contact: Owner

Name: Imtiaz Razak

Address: 23/85-91 Keilor Park Drive, Tullamarine, Vic 3043

Phone: 1300 516 782

Website: https://www.bareoutdoors.com.au/

Email: marketing@bareoutdoors.com.au

 

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