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IMSI signs Exclusive Distribution Agreement with Mindscape in Australia and New Zealand

Announcement posted by Mindscape 25 Mar 2003

IMSI, a leading developer of visual content, design, and graphics software, has announced its wholly owned subsidiary, IMSI Australia Pty Ltd, has signed an exclusive long term agreement with Mindscape to publish and distribute IMSI software titles, including TurboCAD and FloorPlan in Australia and New Zealand.
The agreement calls for Mindscape to begin selling and distributing IMSI products effective March 5, 2003. This agreement is an extension of the companies existing relationship where Mindscape distributes IMSI software titles in France and other French speaking regions of Europe, Canada and Africa.
Our previous agreement with Mindscape in Europe has been very successful and we believe this new agreement will be equally beneficial stated IMSI President Gordon Landies. We anticipate our new agreement will help increase distribution and sales of IMSI products in Australia and New Zealand.
We are excited to join forces with IMSI said Mindscape Managing Director, Tony Hughes. This new agreement allows us to broaden our product offerings, strengthen our market position and work more closely with the retail channel.
We are also pleased that Doug Jurd, who has been in charge of IMSIs channel sales in Australia and New Zealand for the past three years, has chosen to join Mindscape, thereby ensuring a smooth transition for our valued retail partners, said Hughes.

While Mindscape will review products from the IMSI range with a view to including more of these in its product portfolio, the current distribution arrangement for existing Mindscape brands will remain in place with Infogrames and Scholastic.
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About Mindscape
Mindscape, previously known as The Learning Company, publishes and distributes educational, lifestyle, games and value software around the world. Mindscape is one of the longest established software publishers in the market with well-known international brands and first class licenses such as Reader Rabbit, Scooby-Doo, Zoombinis, The ClueFinders, Paddington, Dream Street, Mavis Beacon, Cosmopolitan, the Print Shop and Family Tree Maker. Mindscape, led by Jean-Pierre Nordman, operates from a number of offices throughout the world such as France, England, Ireland, Germany, Holland, Japan, Australia and Latin America. The Group, which currently employs about 150 people, boasts a turnover of approximately 38 million and it's impressive catalogue presents more than 700 products available in several languages. More information about Mindscape can be found at www.mindscape.com
About IMSI
Founded in 1982, IMSI has established a tradition of providing the professional and home user with innovative technology and easy to use, high quality software products at affordable prices. The company maintains three business divisions. The Visual Design division, anchored by IMSIs flagship product, TurboCAD, develops and markets visual content and design software, such as FloorPlan 3D. The Graphic Design division focuses on providing state-of-the-art digital content through its IMSI MasterClips collection and through its wholly-owned subsidiary ArtToday.com. It also manages the HiJaak line of award-winning products. The Business Applications division provides businesses and end users with software solutions through its popular products such as TurboProject, FormTool, Flow!, TurboTyping and OrgPlus. This division also provides ergonomic and keyboard training to Fortune 1000 companies for worker-related safety, productivity and ergonomic compliance improvements through Keynomics, a wholly owned subsidiary of IMSI. More information about IMSI can be found at www.imsisoft.com.