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Leading Shark Scientists confirm Shark Shield’s Effectiveness

Announcement posted by 360PR 03 Jul 2016

Peer reviewed independent testing published in PLOS ONE
An independent peer reviewed research paper, published in the international science journal PLOS ONE has confirmed Shark Shield as an effective shark deterrent. The research was conducted over a two and half year period at a cost of $680,000, funded by the Western Australian State Government as part of its investment in Shark Hazard Mitigation, following a spate of shark attacks in 2012.
The research was led by Professor Shaun Collin, Assoc. Prof Nathan Hart, and Dr. Ryan Kempster of The University of Western Australia’s Oceans Institute and the School of Animal Biology. The team also completed laboratory and field trials on other electrical shark deterrents in addition to exploring and testing novel ways to deter sharks including underwater sounds, bright flashing lights and bubbles.
Collin stated, “During testing, Shark Shield successfully turned white sharks away nine out of ten times. We hope this research will ultimately lead to the development of new electric-based shark deterrent technologies in the future.” A world-renowned expert in his field, Collin has authored many scientific papers in the field including ‘Electroreception in vertebrates and invertebrates’ published in the Encyclopedia of Animal Behavior, Oxford Academic Press (2010).
Lindsay Lyon, Managing Director of Shark Shield stated, “This is the third independent scientific research paper proving Shark Shield to be the only device that effectively turns sharks away.  This peer-reviewed paper shows adventure sport participates can remove up to 90% of the risk in activities like diving, spearfishing, kayaking and surfing. This removes all doubt about the efficacy of Shark Shield’s proven technology.”
The Company recently announced a $400K capital raising initiative to support the final manufacturing setup and inventory for its new FREEDOM+ Surf surfboard shark deterrent developed jointly with Ocean & Earth and 2 x World Surfing Champion Tom Carroll. 60 Minutes featured the new model in their own trial of the new product with two times World Surfing Champion Tom Carroll last night - view the story here.

About Shark Shield
Shark Shield is for professional adventurers. It is the worlds only scientifically proven and independently tested electrical shark deterrent. Sharks have small short-range electrical receptors in their snouts used for locating food. Shark Shield’s unique three-dimensional electrical waveform turns sharks away by causing unbearable spasms in these sensitive receptors. Used by professionals, such as navies around the world, Shark Shield is a safety device providing peace of mind, while supporting the conservation of sharks. If you’re serious about adventure, you wear a Shark Shield.


For further information or to set up and interview with Lindsay Lyon from Shark Shield, please contact:
Lisa Solomons @ 360 PR: P – 02 9571 4448/0416 175 518 or E – lisa@360pr.com.au
Rachel King @360 PR: P – 02 9571 4448/0434 820 542 or E: rachel@360pr.com.au