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HPE Aruba Unveils Flexible Network Procurement Models Enabling ANZ Enterprises to Innovate at the Rapid Pace of Mobile and IoT

Announcement posted by Aruba 13 Sep 2016

New Network as a Service, Managed Service, and Cloud-based Networking Options Offer Tailored Solutions to Reduce Capital Costs, Minimize Customer Risks, and Scale On-Demand
Sydney, Australia – September 13, 2016 – Aruba, a Hewlett Packard Enterprise company (NYSE: HPE), today announced new network procurement and consumption models to give enterprise customers more flexibility and choice in how they obtain and support their network infrastructure.

The rapid introduction of mobile technologies and the Internet of Things (IoT) have accelerated the requirements for IT network infrastructures. With refresh cycles measured in months instead of years, networks need to enable a new set of end user and line-of-business facing digital services requiring IT organizations to efficiently adapt and deliver enterprise grade security at the highest levels of reliability.

To remove unpredictability in IT operations and spending, Aruba is taking a software-based approach with its Mobile First Platform, enabling IT organizations to quickly respond to new requirements as they emerge, minimize capital expenditures, and maintain a competitive edge. Customers benefit from customized options for obtaining and managing their networks with Aruba’s portfolio of programmable IT networking products for Wi- Fi, BLE, wired and wide area network (WAN) connectivity, and consulting, support and technology services from its key alliances.

New Network Infrastructure Procurement and Consumption Models
The Network-as-a-Service (NaaS) market, comprised of Software Defined Networking (SDN) and cloud-managed WLAN, is expected to grow significantly. IDC estimates that the global enterprise SDN market will grow to $8.7 billion1 and the global cloud-managed WLAN market is forecasted to reach $2.5B by 20182. With major trends like increased automation, data analytics, IoT and a renewed emphasis on security affecting IT infrastructure plans, many organizations are trying to minimize workload on IT staff and shift spend from large capital to predictable operational expenses.

“For some time our customers and channel partners in Australia and New Zealand have desired a different approach to procuring networking solutions,” said Steve Coad, Managing Director for Aruba in Australia and New Zealand. “That is, being able to buy technology as a service on an as-needed basis and then charging this to OPEX rather than taking a big up front hit on their CAPEX expenditures. Fuelling this demand is the constantly shifting cloud paradigm and an almost insatiable demand for mobility solutions which enterprises want to keep pace with as new technologies emerge.”

“Network-as-a-Service addresses this market shift with a fundamentally new and unique way to acquire and consume communications services. In Australia and New Zealand we are seeking to expand our existing channel alliances, our breadth of subscription offerings and then make these available to our increasingly broad base of customers.”

In collaboration with HPE Financial Services, HPE Technology Services and leading alliances, including Accenture and Deloitte, organizations can dynamically react to changing needs by leveraging an OpEx-based NaaS model. This model allows organizations to immediately adopt the most modern network infrastructure, designed for new business applications with secure connectivity for IoT and improved user experiences via actionable, real- time insights.
 
Key benefits for enterprise customers include:
  • -  Better utilization of technology and resources - With a NaaS model, enterprises can deploy and capitalize
    on the latest technology without burdening internal IT resources with additional training or tasks, allowing
    them to focus on business priorities.
  • -  Ability to slash costs by moving to an operational expense model - Enterprises can reduce capital
    expenditures to simplify their budget process and better predict and manage network acquisition,
    administration and operational costs.
  • -  Improved management of network scalability, flexibility and technology cycles - With the network
    functioning like a utility, organizations can scale their network as it grows and easily add new services like BYOD, IoT, security, location-based services and proactive management.

Enabling Channel Partners with the Power of Cloud-based Managed Services
Wireless LAN, wired switching and WAN routing infrastructures can now be managed for customers by resellers and service providers using Aruba Central, a subscription-based network services solution hosted in the public cloud, expanding the reach of cloud networking to many different customer scenarios. Aruba Central enables Aruba resellers to take advantage of Central’s support for multi-tenancy and its built-in managed services portal, and start offering managed services to their customer base. With a turnkey solution and no additional platform engineering cost or complexity, Aruba Central delivers a recurring revenue stream with higher margin opportunities for Aruba resellers.


Aruba channel partners and Aruba customers with varying levels of IT infrastructure administration across many distributed sites can take advantage of the platform – with different IT groups having unique privileges or access to the platform, defined per location.

David Elliott, Aruba’s ANZ Channel Sales Director said: “Aruba’s Network-as-a-Service is market changing for our channel partners in the region and will deliver them a real competitive edge against some of the legacy networking vendors. Many of our partners are highly experienced in delivering the ‘as-a-service’ model for other technologies, and now with Aruba Network-as-a-Service managed through Aruba Central, they can keep their customers up-to-date on the latest innovations in both networking as well as the wider technology ecosystem, creating real value for them by enabling better utilization of technology and resources.”

Additional Resources• Deloitte Blog: http://community.arubanetworks.com/t5/Technology-Blog/Consider-Modernizing-Your- Network-Consumption-Model/ba-p/275495

About Aruba, a Hewlett Packard Enterprise company

Aruba, a Hewlett Packard Enterprise company, is a leading provider of next-generation networking solutions for enterprises of all sizes worldwide.
The company delivers IT solutions that empower organizations to serve the latest generation of mobile-savvy users who rely on cloud-based business apps for every aspect of their work and personal lives.

1 IDC – SDN Market to Gain Enterprise Headway, Driven by 3rd Platform and Cloud #US40628315
2 IDC – Worldwide Cloud Managed Enterprise WLAN Infrastructure and Cloud-Managed Services Forecast, 2016-2020 #US41650215

To learn more, visit Aruba at http://www.arubanetworks.com. For real-time news updates follow Aruba on Twitter and Facebook, and for the latest technical discussions on mobility and Aruba products visit Airheads Social at http://community.arubanetworks.com.

©2016 Aruba, a Hewlett Packard Enterprise company, Aruba’s trademarks include Aruba Networks®, Aruba The Mobile Edge Company® (stylized), Aruba Mobility-Defined NetworksTM, Aruba Mobility Management System®, People Move Networks Must Follow®, Mobile Edge Architecture®, RFProtect®, Green Island®, ETips®, ClientMatch®, Virtual Intranet AccessTM, ClearPass Access Management SystemsTM, Aruba InstantTM, ArubaOSTM, xSecTM, ServiceEdgeTM, Aruba ClearPass Access Management SystemTM, AirmeshTM, AirWaveTM, Aruba CentralTM, and ARUBA@WORKTM. All rights reserved. All other trademarks are the property of their respective owners.

For more information, please contact: Luisa OR Sarah at DEC PR
+61 2 8014 5033 and aruba@decpr.com.au