Brother Continues Reign as PCMag Readers’ Choice with Eighth Consecutive Win for Best Printers
Announcement posted by Gap Marketing and Management 15 Dec 2016
Brother Printers Earn Most Accolades on Nearly Every Measure of Satisfaction; Company Recognised as Business Choice Award Winner for Fourth Year in a Row
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Sydney, Australia - 15th December, 2016 – Continuing its dominance of PCMag’s annual awards, Brother, a leader in office workflow solutions, has been recognised with its eighth consecutive Readers’ Choice Award for best printers. Brother printers were also recognised with PCMag’s Business Choice Award for the fourth year in a row.
This is the eighth consecutive year that Brother has been recognised by PCMag readers as the best in overall satisfaction for printers. Brother also received top scores for satisfaction in several other categories including setup experience, satisfaction with reliability, document output quality, and cost of ink and toner. Brother printers were also recognised as needing the least repairs in the last twelve months.
“This is our 28th year of recognising outstanding technology products and services for their reliability,” said Dan Costa, Editor-in-Chief of PCMag. “Brother has dominated the Readers’ Choice awards for printers in nearly every category for almost a decade. Our readers love the brand for both home and workplace printing.”
Brother Printers Receive Top Scores in Multiple Categories
The PCMag Readers’ Choice Awards are based on overall customer satisfaction and printer attributes including setup, reliability, printing quality, technical support, repairs and the cost of consumables.
In addition to the best overall rating, Brother printers also dominated the subcategories earning recognition as the best printers less than a year old, printers for home, inkjet all-in-one printers, monochrome laser printers, monochrome all-in-one laser printers, and colour all-in-one laser printers.
“This consistent recognition from the readers of PCMag speaks to our commitment to delivering the highest quality, most cost efficient printers,” said Stefanie Murphy, Marketing Specialist at Brother International Australia. “Our leadership in the printer category is also a testament to the dedication shown by all of our employees from product developers to our customer support team.”
The PCMag Readers’ Choice winners are determined by an email survey of PCMag community members that subscribe to the Readers' Choice Survey mailing list. This year’s survey was conducted between June 20, 2016 and July 11, 2016. Respondents were asked to rate their printer using multiple questions about their overall satisfaction with the solution, as well as experiences with technical support within the past 12 months.
About Brother International (Aust) Pty Ltd:
With over 100 years in operation, Brother International is a leading global manufacturer of laser printers, label printers, Multi-Function Centres®, mobile printers, scanners, mobile scanners, fax machines, P-touch electronic labellers, typewriters and sewing machines. A specialist in its product lines, Brother combines customer satisfaction and comprehensive measures for environmental conservation, to manufacture innovative, reliable and practical products to enhance the consumer's lifestyle.
Brother Australia is a wholly owned subsidiary of Brother Industries, which was founded in 1908 in Japan. Brother Australia was established in 1977, with a head office located in Sydney and State offices nationally throughout Australia.
About Brother Earth:
Brother always takes responsibility, acts respectfully and tries to make a positive difference. Brother Earth is Brother’s attitude and commitment to play a part in building a society with sustainable development. Help the environment now by giving a click at http://www.brotherearth.com. Brother will contribute to a variety of global environmental protection activities on your behalf. The number of clicks each project receives will determine proportionately how the funds will be allocated.
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