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MercerBell win Carnival Cruise Line 2017/18 Campaign

Announcement posted by MercerBell 03 Mar 2017

MercerBell, Australia’s leading Customer Experience Agency™, is pleased to announce they have won the pitch for the 2017 Carnival Cruise Line Campaign.
MercerBell will be responsible for the development of a new Campaign which is set to launch in July 2017 across TV, Cinema, OOH, Press and Online.
David Bell, MercerBell’s Executive Creative Director stated ‘The pitch process was highly collaborative and we are immensely proud and excited by the winning concept. We look forward to working closely with Carnival Cruise Line this year and delivering some fantastically creative work.’
Jayne Andrews, Marketing Director at Carnival Cruise Line added ‘MercerBell really understood our brand and audience. The concepts presented throughout the pitch were bang on and we can’t wait to see the winning route brought to life.’
Credits
Executive Creative Director: David Bell
Art Director: Michael Nikotin, Josh Lobo
Copywriter: Neil Harris, Sophia East
Senior Strategy Planner: Lisa Burprich
Group Account Director: Matt Olanda
Senior Account Manager: Mikaela Humphries
 
Photo: David Bell, executive creative director at MercerBell

About MercerBell
MercerBell is Australia’s leading Customer Experience Agency™. With strategy, data, technology and creative skills in-house, MercerBell creates experiences to get, keep and grow a client’s most valuable asset – their customers. In business for 17 years, MercerBell is now a part of the Publicis Groupe. MercerBell clients include Caltex, Qantas Loyalty, Foxtel and Toyota.
For more information, please contact:
Julie Dormand – Managing Director
julie.dormand@mercerbell.com.au
02 8264 1366
0414 519 710