Howorth Communications expands senior management team
Announcement posted by Howorth 18 Jul 2003
Howorth Communications, the Ogilvy PR Worldwide specialist technology public relations firm, has expanded its senior management team with the appointment of Kieran Moore as client services director.
Kieran has 17 years experience in PR covering public relations strategy development and implementation for business to business and consumer focused technology companies, both in the UK and Australia.
Kieran joins Howorth from the board of London-based Firefly Communications, one of the UKs leading PR consultancies. She joined Firefly in 1992 when the company had a staff of just 12. Joining the board in 1995, she was instrumental in leading the company through a period of extreme growth from a team of 25 to a company of 100 people, with offices in England, Scotland, France and Germany with revenues of ₤7 million.
Kieran has directed programs in four major areas: technology (Fujitsu Services, Oracle Corporation, Apple Computer, Sema Group plc); telecoms (Motorola, Avaya, Hutchison 3G, Cable & Wireless, Mitel Telecom); media (CNN, Conde Naste, IPC,); and consultancy (Deloitte Consulting and Andersen).
In this new role, Kieran will be responsible for strategic communication services, marketing and business development, as well as developing new value-added services to assist Howorths clients with corporate reputation management.
I believe that Howorth is the strongest and most effective technology PR agency in the Australian market today, said Kieran. To retain that position we need to preempt the needs of our clients. Powerful communications strategies are integral to corporate success, and we intend to deliver compelling services that go beyond traditional media relations and help clients develop an authoritative position in their field.
Mike Howorth, managing director of Howorth Communications, is looking forward to the next chapter for the company.
We are constantly looking at What is next for Howorth reviewing where the market is heading, the services we are offering and how we can continue to strengthen the services we provide to our clients. Kieran has a proven track record in delivering outstanding programs, and she will be a great asset to Howorth Communications.
Mike continued: Kieran will be instrumental in expanding our offering. She understands our vision and has the skill-set to deliver. With specialist experience in reputation and crisis management, analyst relations, messaging, competitor analysis and a strong focus on business development, Kieran will add a fresh new dimension to Howorth Communications.
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About Howorth Communications
Howorth Communications, an Ogilvy PR Worldwide Company, specialises in a full range of communication services for companies that innovate through technology. Founded in 1993, Howorth has grown to be Australia's leading specialist consultancy in the technology public relations sector.
About Ogilvy PR
Ogilvy Public Relations Worldwide has received the honour of being named the top agency of the year three years in a row by top industry publications around the world. The Holmes Report first named Ogilvy Public Relations Agency of the Year in 2000. In 2001, PR Week named Ogilvy Public Relations Agency of the Year in the US and most recently named the agency 2002 Network of the Year in Asia. Headquartered in New York, Ogilvy PR partners with clients throughout the world from its offices in 60 markets across the United States, Europe, Asia, Australia and Africa. Ogilvy PR has specialty practices in Corporate, Entertainment, Health & Medical, Marketing, Public Affairs and Technology. Through Feinstein Kean Healthcare, Ogilvy PR provides business and communication consulting to biotechnology companies. Ogilvy PR is part of the WPP Group, the world's largest marketing communications company (NASDAQ: WPPGY, www.wpp.com). For more information, visit our Web site at www.ogilvypr.com.
Kieran has 17 years experience in PR covering public relations strategy development and implementation for business to business and consumer focused technology companies, both in the UK and Australia.
Kieran joins Howorth from the board of London-based Firefly Communications, one of the UKs leading PR consultancies. She joined Firefly in 1992 when the company had a staff of just 12. Joining the board in 1995, she was instrumental in leading the company through a period of extreme growth from a team of 25 to a company of 100 people, with offices in England, Scotland, France and Germany with revenues of ₤7 million.
Kieran has directed programs in four major areas: technology (Fujitsu Services, Oracle Corporation, Apple Computer, Sema Group plc); telecoms (Motorola, Avaya, Hutchison 3G, Cable & Wireless, Mitel Telecom); media (CNN, Conde Naste, IPC,); and consultancy (Deloitte Consulting and Andersen).
In this new role, Kieran will be responsible for strategic communication services, marketing and business development, as well as developing new value-added services to assist Howorths clients with corporate reputation management.
I believe that Howorth is the strongest and most effective technology PR agency in the Australian market today, said Kieran. To retain that position we need to preempt the needs of our clients. Powerful communications strategies are integral to corporate success, and we intend to deliver compelling services that go beyond traditional media relations and help clients develop an authoritative position in their field.
Mike Howorth, managing director of Howorth Communications, is looking forward to the next chapter for the company.
We are constantly looking at What is next for Howorth reviewing where the market is heading, the services we are offering and how we can continue to strengthen the services we provide to our clients. Kieran has a proven track record in delivering outstanding programs, and she will be a great asset to Howorth Communications.
Mike continued: Kieran will be instrumental in expanding our offering. She understands our vision and has the skill-set to deliver. With specialist experience in reputation and crisis management, analyst relations, messaging, competitor analysis and a strong focus on business development, Kieran will add a fresh new dimension to Howorth Communications.
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About Howorth Communications
Howorth Communications, an Ogilvy PR Worldwide Company, specialises in a full range of communication services for companies that innovate through technology. Founded in 1993, Howorth has grown to be Australia's leading specialist consultancy in the technology public relations sector.
About Ogilvy PR
Ogilvy Public Relations Worldwide has received the honour of being named the top agency of the year three years in a row by top industry publications around the world. The Holmes Report first named Ogilvy Public Relations Agency of the Year in 2000. In 2001, PR Week named Ogilvy Public Relations Agency of the Year in the US and most recently named the agency 2002 Network of the Year in Asia. Headquartered in New York, Ogilvy PR partners with clients throughout the world from its offices in 60 markets across the United States, Europe, Asia, Australia and Africa. Ogilvy PR has specialty practices in Corporate, Entertainment, Health & Medical, Marketing, Public Affairs and Technology. Through Feinstein Kean Healthcare, Ogilvy PR provides business and communication consulting to biotechnology companies. Ogilvy PR is part of the WPP Group, the world's largest marketing communications company (NASDAQ: WPPGY, www.wpp.com). For more information, visit our Web site at www.ogilvypr.com.