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Shark Shield to feature in new television series

Announcement posted by 360PR 17 Oct 2017

Shark Shield to feature in new television series

FREEDOM+ Surf named one of Australia’s top innovations of the year

Media Release - October 2017

Shark Shield is thrilled to announce their innovative FREEDOM+ Surf product will feature in the brand new television series Australia By Design Innovation, airing on TEN and ONE from October 28. Australia's leading innovation experts will be on the judging panel for the series of six episodes, each half an hour long, to showcase 40 of the best innovations and designs drawn from the national Good Design Awards.

Lindsay Lyon, Shark Shield’s Managing Director says, “We have worked hard to ensure our products enable ocean lovers to enjoy their time in the water, while not impacting the surfing experience. Personal protection for surfers is the only solution to enjoying the ocean without harming the ocean. We’re very proud to have our FREEDOM+ Surf featured on Australia By Design Innovation reinforcing the scientifically proven effectiveness of Shark Shield, nothing is more effective.”

The new television series aims to bring good design into the hearts and minds of Australians. Reminiscent of popular shows such as Beyond 2000 and The New Inventors (Lindsay also featured on The New Inventors in 2009), Australia By Design Innovation will feature eight different innovations in each episode.

The final episode counts down the best top 10 innovations drawn from the series. It will be up to the show’s expert panel of judges to decide which innovation will be declared Australia's top innovation of the year.

Australia By Design Innovation will be airing on TEN from 2:00pm Saturday, October 28 and on ONE from 3.30pm Sunday October 29 for six consecutive weeks.

About the FREEDOM+ Surf

The FREEDOM+ Surf features a transferable power module housed in a custom designed Ocean & Earth tail pad kicker, which can easily be transferred from board to board. It’s suitable for all board types, so all surfers need to do is install the FREEDOM+ Surf Tail Pad / Decal Antenna on each board in their quiver. The tail pad houses the transferable power module and includes a sticker-thin, adhesive decal that’s simply applied to the underside of the board. Light in weight, the solution offers nearly zero drag so there is little to no impact on surfing performance.

  • Technology scientifically proven to turn sharks away
  • Fully user installable, can be fitted too new or old boards, short or long
  • Affordable tail pads for all boards in the quiver
  • Rechargeable 6 Hour lithium battery with LED indicator for power on/off and battery life
  • International charging dock provides fast re-charge time of only 2 hours

The FREEDOM+ Surf is available now at an RRP of $599 and can be purchased from www.sharkshield.com. The Ocean & Earth tail pad/decal antenna is available for an RRP of $169.

About Shark Shield

Shark Shield is the world’s only scientifically proven electrical shark deterrent, nothing is more effective. Sharks have small short-range electrical receptors in their snouts used for finding food. Shark Shield’s unique technology creates a three-dimensional electrical field which turns sharks away by causing unbearable spasms in these sensitive receptors. Used by surfers, divers and professionals such as navies around the world, Shark Shield is a safety device providing peace of mind while supporting the conservation of sharks.

For more information, please visit www.sharkshield.com

For further information or to interview with Lindsay Lyon from Shark Shield, please contact: Rachel King @ 360 PR: 0423 833 814 or rachel@360pr.com.au