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King Creative Media lands 360° & VR platform SITU360

Announcement posted by King Creative Media 08 Aug 2018

Melbourne, August 8th 2018 - Melbourne based marketing and PR company, King Creative Media has won the account for the VR and 360 platform SITU360.

King Creative have been tasked with growing SITU360’s user base by 1000 in the next 6 to 12 months.

This will be achieved through a range of marketing activities including, social media and community management, influencer campaigns, digital advertising along with event and hardware partnerships and public relations.

“As a company with years of experience in the tech and gaming industries we see great potential in VR and 360º content. We’re excited to be working with SITU360 and are looking forward to helping them become the go-to portal for content creators and content seekers around the globe. Together with SITU360 we aim to rid the world of one dimensional thinking and catapult users into the future.” said King Creative Media Managing Director Kebrasca King.

SITU360 is an immersive, web-based tool that enables content creators and social media influencers to upload and share 360° videos and stills for free. The new community portal was launched in late July.

The brainchild of leading augmented and virtual reality specialists, SITU360 comes a year after the release of their first VR web tool SITU which is aimed at creative agencies, Out-of-home advertisers, brands and researchers.

“SITU360 decided to engage King Creative to build a thriving community around our product. As SITU360 is brand new to the market, we needed a company with experience and energy to create a global buzz and to help develop a bulletproof social strategy to handle a fast scaling community.” said Nick Wright, CEO and Co-Founder of SITU. “We're extremely excited to be working with the King Creative team and are very impressed by their professionalism and process driven angle to social marketing and community building. We're looking forward to a long and fruitful relationship.”