Madison Technologies to distribute smartmicro from their Transport, Traffic & Safety Division.

Australian communication solutions company Madison Technologies, today announces a new distribution agreement with traffic radar technology specialist smartmicro, allowing Madison Technologies to gain a strong foothold into the Intelligent Transport Systems sector in Australia and New Zealand.

The launch of Madison’s Transport, Traffic and Safety division will deliver solutions that are tailored to the evolving needs of the ITS industry, targeting cutting edge sensing technologies such as smartmicro, as well as driving new product development concepts, and opportunities to represent innovative international players.

Madison Technologies’ Managing Director, David Redfern said, "smartmicro from Germany, manufactures the most advanced and accurate traffic radar technologies to be found on the international market today. We are proud to introduce this leading international brand to the Australian and New Zealand markets. smartmicro is an innovator in vehicle and traffic radar detection which are rapidly growing transport areas that are capturing the public’s and road authorities’ imaginations world-wide.  The arrival of Connected and Autonomous Vehicles is now a matter of when not if. Madison has made a strategic play in this space and these technologies help combat congestion and improve road safety. Smart Microwave Sensors or smartmicro for short, has created a forward firing detection technology that is non-invasive, highly accurate and maintenance free. We very much look forward to taking this product to market.”

Smartmicro`s Head of Sales & Marketing, Daniel Reitenauer says “smartmicro is growing rapidly off the back of creating one of the world’s most advanced traffic management microwave radar systems. Recently we celebrated shipping 50,000 units which have been sourced across all continents. We confirm the importance of the Asia Pacific market, particularly valuing the great developments happening in ITS across Australia and New Zealand. It is always a priority for us to find partners with the right market access and vision for how the smartmicro technology can be best deployed and optimised. We believe that Madison Technologies is that partner for Australia and New Zealand and we are excited about building a strong partnership providing excellent local support.”

On the 28th and 29th of August, Madison Technologies will be displaying the smartmicro high resolution 3D and 4D traffic radars at the 6th Australian ITS Summit in Sydney.  “At the ITS Summit, we will have smartmicro sensors and accessories on display as well as examples of use cases to highlight the various applications of this advanced vehicle detection technology. In addition, we will also be showcasing our ITS range including Moxa IOLogik product suite and Cybertec industrial modems” said Duane Smith, National Manager - Transport, Traffic and Safety.

Contact Madison Technologies with your enquiry on 1800 78 88 89.