The TV Week Logies Most Popular TV Commercial Finalists Announced

THE TV WEEK LOGIES MOST POPULAR TV COMMERCIAL FINALISTS ANNOUNCED

4th March 2019

Bauer Media is proud to announce the finalists in the Most Popular Television Commercial category at the 61st annual TV WEEK Logie Awards, to be held on the Gold Coast  later this year.

Twelve of Australia’s best advertisements are eligible for the new Logie Award. In its inaugural year, the Most Popular TV Commercial category received an overwhelming number of entries from agencies all across Australia.

A panel of leading industry experts were responsible for shortlisting the numerous submissions and undertook a rigorous selection process in order to narrow down the top 12 advertisements to move forward to the public vote.

2019’s judging panel consisted of some of Australia’s most authoritative voices in media and advertising; Pippa Chambers, Editor of Ad News, James Manning, Editor of Mediaweek, Michael Lynch, CEO and Founder of Campaign Brief, David Hovenden, Editor and Publisher of B&T, Thomas Woodgate, Editor of TV WEEK and Jane Waterhouse, General Manager of Bauer Media’s Story54.

Thomas Woodgate, Editor TV WEEK said: “We had an overwhelming response to this campaign in its very first year and we are thrilled to be submitting some of Australia’s finest creative for the consumer vote.

It’s been really pleasing to see how the industry has embraced this award. It was our intention to showcase the creativity within the advertising industry and the level of submissions was superb.

Some of the best creative is being produced right here in Australia and the commercials this year proved that. We were looking for ads that really captured the diverse nature of our country and there were plenty.

Judging was an extremely tough process, so thank you to all that submitted for making our jobs so difficult! It’ll be over to the public to decide the final winner, so I wish all entrants the very best of luck.”

The top 12 commercials shortlisted for 2019 include:  

• Australia Santa Crashes Christmas by Aldi

• Dundee: Australia's Tourism Ad in Disguise by Tourism Australia

• First Dance by Apple

• Frank by Westpac

• I AM the captain of my soul by Invictus Games

• It's a Mystery by Budget Direct

• Join The Queendom by Bonds

• Lamb Side Story by MLA

• Making My Christmas by Myer

• Naked Wrestling by KFC

• Serena Project: I Touch Myself  by Berlei

• Tastes Like Australia  by Vegemite

Public voting officially opens today, Monday the 4th of March on the digital home of TV WEEK, Now to Love.

The 61st TV WEEK Logie Awards will be held at The Star Gold Coast in Queensland. All the action from the red-carpet arrivals and awards-show celebrations will be telecast on the Nine Network and 9Now.