Destination Cocktails Inspired by JURA ENA 8
Announcement posted by 360PR 25 Mar 2019
Blurring the line between cocktails and coffee
Media Release - March 2019
To celebrate the launch of JURA’s new fully automatic household coffee machine, ENA 8, JURA has released four cocktail recipes inspired by all four styles, or “destinations”. The new line has been created with the intention of taking you on a journey, and there is a design to suit all personalities. More than just coffee, the new ENA 8 is the perfect coffee extension for all your mixology needs.
There are four styles or “destinations” available in JURA’s ENA 8 range, including Massive Aluminium, Nordic White, Metropolitan Black and Sunset Red.
Metropolitan Black RRP $1,899 – Inspired by the hustle and bustle of city life with vibrant cafes, boutiques and bright neon lights illuminating the dark night sky. Think artificial office lights, or sleek white kitchens in contrast with the metropolitan black ENA 8.
Nordic White RRP $1,899 – Think purity and clarity in the snow swept mountains. Take a step away from the world of colour and explore the vast land beyond with the Nordic White ENA 8.
Sunset Red RRP $1,899 – With clay roof tiles and the warm light of the evening sun beaming through the window, experience the red earth through the sunset red ENA 8.
Massive Aluminium RRP $2,699 – Combines traditional craftmanship with state-of-the-art product technology to create the world's first coffee machine totally encased in solid aluminium adding 1.9kgs to the overall weight of the machine.
Four easy to make cocktails you can make in the comfort of your own home:
Massive Aluminium Cocktail
30ml Bombay Sapphire Gin
20ml Noilly Prat Dry Vermouth
2 dash Orange Bitters
*Cocktail inspired by Massive Aluminium design elements.
Stir over ice and strain into a chilled martini glass. Garnish with a lemon twist.
Nordic White Cocktail
30ml freshly ground JURA espresso
30ml 42 Below Vodka
60ml Vanilla infused coconut milk
Build the liquor over ice and top with coconut milk.
Metropolitan Black Cocktail
30ml freshly ground JURA espresso
30ml 42 Below Vodka
30ml Mr Black Coffee Liqueur
Shake vigorously with ice and double strain into a chilled cocktail glass.
Sunset Red Cocktail
30ml 42 Vodka
30ml Cranberry Juice
15ml Solerno Blood Orange
10ml Lime juice
*Cocktail inspired by Sunset Red design elements.
Shake with ice and double staring into a chilled cocktail glass. Garnish with a sliver of burnt orange zest.
JURA ENA 8 is available now online at www.au.jura.com, selected electrical retailers, department stores and independent and specialty outlets.
About JURA:
JURA’s products stand for innovation, ease of use and sustainability. JURA believe in the perfect cup of coffee, using fresh beans, freshly ground and extracted at the touch of a button. The product range includes both machines for domestic use and professional models for the office and food service industry. In recent years the long-established Swiss brand has grown to become a global player, operating in around 50 countries.
For more information, imagery, or to trial a JURA coffee machine, please contact 360 PR:
Rachel King – 02 9571 4448 – rachel@360pr.com.au
Media Release - March 2019
To celebrate the launch of JURA’s new fully automatic household coffee machine, ENA 8, JURA has released four cocktail recipes inspired by all four styles, or “destinations”. The new line has been created with the intention of taking you on a journey, and there is a design to suit all personalities. More than just coffee, the new ENA 8 is the perfect coffee extension for all your mixology needs.
There are four styles or “destinations” available in JURA’s ENA 8 range, including Massive Aluminium, Nordic White, Metropolitan Black and Sunset Red.
Metropolitan Black RRP $1,899 – Inspired by the hustle and bustle of city life with vibrant cafes, boutiques and bright neon lights illuminating the dark night sky. Think artificial office lights, or sleek white kitchens in contrast with the metropolitan black ENA 8.
Nordic White RRP $1,899 – Think purity and clarity in the snow swept mountains. Take a step away from the world of colour and explore the vast land beyond with the Nordic White ENA 8.
Sunset Red RRP $1,899 – With clay roof tiles and the warm light of the evening sun beaming through the window, experience the red earth through the sunset red ENA 8.
Massive Aluminium RRP $2,699 – Combines traditional craftmanship with state-of-the-art product technology to create the world's first coffee machine totally encased in solid aluminium adding 1.9kgs to the overall weight of the machine.
Four easy to make cocktails you can make in the comfort of your own home:
Massive Aluminium Cocktail
30ml Bombay Sapphire Gin
20ml Noilly Prat Dry Vermouth
2 dash Orange Bitters
*Cocktail inspired by Massive Aluminium design elements.
Stir over ice and strain into a chilled martini glass. Garnish with a lemon twist.
Nordic White Cocktail
30ml freshly ground JURA espresso
30ml 42 Below Vodka
60ml Vanilla infused coconut milk
Build the liquor over ice and top with coconut milk.
Metropolitan Black Cocktail
30ml freshly ground JURA espresso
30ml 42 Below Vodka
30ml Mr Black Coffee Liqueur
Shake vigorously with ice and double strain into a chilled cocktail glass.
Sunset Red Cocktail
30ml 42 Vodka
30ml Cranberry Juice
15ml Solerno Blood Orange
10ml Lime juice
*Cocktail inspired by Sunset Red design elements.
Shake with ice and double staring into a chilled cocktail glass. Garnish with a sliver of burnt orange zest.
JURA ENA 8 is available now online at www.au.jura.com, selected electrical retailers, department stores and independent and specialty outlets.
About JURA:
JURA’s products stand for innovation, ease of use and sustainability. JURA believe in the perfect cup of coffee, using fresh beans, freshly ground and extracted at the touch of a button. The product range includes both machines for domestic use and professional models for the office and food service industry. In recent years the long-established Swiss brand has grown to become a global player, operating in around 50 countries.
For more information, imagery, or to trial a JURA coffee machine, please contact 360 PR:
Rachel King – 02 9571 4448 – rachel@360pr.com.au