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M2O Launch new Active Endurance sock range for riders.

Announcement posted by M2O 09 Apr 2019

The ultimate in foot comfort for those who go hard on the peddle.
M2O Industries is pleased to announce the launch of its latest innovation in sock wear – Active Endurance.
 

“By reworking our Compression range, which is smashing it in all ultra-sports markets, we have been able to develop a new offering of technology and comfort for those who ride fast and hard”, explains Trent Fitzgibbins, Founder of M2O.

M2O Active Endurance sock range
Tight and super comfortable without M2O’s signature full-compression system, the new range features:
  • Bolstered heel pads – reducing impact stress;
  • M2O’s Elite blended yarns – providing antibacterial protection, moisture wicking, and odour reduction with greater durability;
  • Seamless toe boxes for maximum protection and longer wear while reducing chafing and blisters;
  • Mesh panels for enhanced aeration and additional moisture wicking;
  • Impact + Energy Transfer system, a fabric weave developed to direct and convert high-pressure tread points into energy zones along the foot and leg;
  • Scientifically developed food bed tracks to improve grip and accelerate the moisture wicking process; and
  • Heat transfer zones designed around the proximity of arteries and veins in the ankle of aid thermal exchange and keep the entire foot cooler.
 
As with all M2O products the new Active Endurance line is designed for
fashion-minded riders and priced to ensure they are accessible for all.

Available in all sizes from anklets through to full knee length the new M2O Active Endurance keep your feet cooler and more comfortable than ever.

With all this innovation and comfort, priced from $15 upwards, visit any reputable bike retailer, or https://m2oindustries.com/ for more details on the full range of M2O Active Endurance socks.
 
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NOTES TO EDITOR
M2O Industries is an Australian company, established in 2016 by Trent
Fitzgibbins, Founder and original owner of the highly awarded JetBlack Cycling.

M2O 
designs develop and sell market leading cycling endurance products globally. The ranges include Compression Socks, Active Endurance Sport Socks, Performance Hydration Systems and innovative Anti-chafing Skin Care Products, specifically designed with the active lifestyle in mind.

M2O Industries works closely with world leading Down Hill mountain bikers and teams including START Cycling Team (UCI team); Trek Shimano mountain bike team, Mick Hannah, Tracey Hannah and Sam Reynolds from UR Team Polygon; Danni Beecroft, James Hall and 7x MTB solo 24Hour world Champion Jason English.  All of whom have helped input into the development of M2O products to ensure the most comfortable of rides no matter how gruelling the journey.
 
FOR ADDITIONAL INFORMATION:
Including images or video assets,
a product for photography or trial, and interviews with a cycling expert from the M2O team, please contact Trent Fitzgibbins +61 [0]404-016-777 | trent@m2oindustries.com or Michael Locke +61 [0]438-076-904 | michael@locke.com.au