Navigate Communication Expands into Sydney Market to Meet Growing Demand from Technology Clients
Announcement posted by Navigate Communication 01 May 2019
Appoints Peter Witts as Sydney Director, Technology
Navigate Communication Expands into Sydney Market to Meet Growing Demand from Technology Clients
Appoints Peter Witts as Sydney Director, Technology
Sydney, Australia – 1 May 2019 - Navigate Communication, a highly specialised communications firm supporting challenger companies, announced today it is expanding its presence in the Sydney market with the appointment of Peter Witts as Sydney Director, Technology.
Since its founding in 2012, Melbourne based Navigate Communication has provided digital communications, public relations, investor communications, and crisis communications to more than 60 organisations, from multinational and domestic technology firms, to leading national consumer brands.
The firm has a proven history of helping its clients achieve a desired commercial outcome, or to significantly remake a market environment through digital, regulatory, political or media driven influence. The appointment of Peter Witts, one of Australia’s most experienced corporate communications technology experts, will enable Navigate to focus on meeting demand for communications in the rapidly growing Sydney technology market.
Peter brings more than 20 years of experience in leading innovative and successful communications strategies for some of the world’s most iconic technology brands, including Amazon Web Services, Cisco, Palo Alto Networks and Telstra. Peter has strong experience in public relations, issues management, branding, social media and employee communications, and has pioneered thought leadership reports into the economic benefits of the Internet and related technologies. Prior to his career in communications, Peter was a finance and technology reporter for more than six years, including for The Australian newspaper, where he was appointed the first columnist to report on the emerging Internet industry in Australia.
Terry Alberstein, founder and Managing Director of Navigate Communication said; “We are delighted to have Peter join Navigate to lead and expand our technology practice in the Sydney market. Peter is one of the country’s most experienced technology public relations practitioners and will bring our team a very strong focus to support and expand our New South Wales based technology clients.”
“After more than two decades working with some of the most influential technology companies in Australia and around the world, I am thrilled to join Navigate Communication at a time of significant change in the way technology brands communicate with their customers and stakeholders,” said Witts. “Sydney is home to many of Australia’s leading technology organisations, and also serves as the Australian base for a wide range of global technology companies. We look forward to helping them grow their businesses through comprehensive and targeted communications strategies.”
About Navigate Communication:
Navigate Communication is a highly specialised communications firm based in Melbourne, that practices in media relations, investor communication, crisis communication and digital communications. The firm was founded by Terry Alberstein in 2012. Alberstein has over twenty-five years of experience in international marketing and public relations in both the U.S. and Asia Pacific Regions. Prior to founding Navigate, he spent fifteen years at Cisco Systems (NASDAQ: CSCO) and was Cisco’s global head of corporate public relations for the firm in its U.S. headquarters in Silicon Valley.
Contact:
Terry Alberstein
terry@navigatecommunication.com.au
m: 0458-484-921
Peter Witts
peter@navigatecommunication.com.au
m: 0477-274-412
Appoints Peter Witts as Sydney Director, Technology
Sydney, Australia – 1 May 2019 - Navigate Communication, a highly specialised communications firm supporting challenger companies, announced today it is expanding its presence in the Sydney market with the appointment of Peter Witts as Sydney Director, Technology.
Since its founding in 2012, Melbourne based Navigate Communication has provided digital communications, public relations, investor communications, and crisis communications to more than 60 organisations, from multinational and domestic technology firms, to leading national consumer brands.
The firm has a proven history of helping its clients achieve a desired commercial outcome, or to significantly remake a market environment through digital, regulatory, political or media driven influence. The appointment of Peter Witts, one of Australia’s most experienced corporate communications technology experts, will enable Navigate to focus on meeting demand for communications in the rapidly growing Sydney technology market.
Peter brings more than 20 years of experience in leading innovative and successful communications strategies for some of the world’s most iconic technology brands, including Amazon Web Services, Cisco, Palo Alto Networks and Telstra. Peter has strong experience in public relations, issues management, branding, social media and employee communications, and has pioneered thought leadership reports into the economic benefits of the Internet and related technologies. Prior to his career in communications, Peter was a finance and technology reporter for more than six years, including for The Australian newspaper, where he was appointed the first columnist to report on the emerging Internet industry in Australia.
Terry Alberstein, founder and Managing Director of Navigate Communication said; “We are delighted to have Peter join Navigate to lead and expand our technology practice in the Sydney market. Peter is one of the country’s most experienced technology public relations practitioners and will bring our team a very strong focus to support and expand our New South Wales based technology clients.”
“After more than two decades working with some of the most influential technology companies in Australia and around the world, I am thrilled to join Navigate Communication at a time of significant change in the way technology brands communicate with their customers and stakeholders,” said Witts. “Sydney is home to many of Australia’s leading technology organisations, and also serves as the Australian base for a wide range of global technology companies. We look forward to helping them grow their businesses through comprehensive and targeted communications strategies.”
About Navigate Communication:
Navigate Communication is a highly specialised communications firm based in Melbourne, that practices in media relations, investor communication, crisis communication and digital communications. The firm was founded by Terry Alberstein in 2012. Alberstein has over twenty-five years of experience in international marketing and public relations in both the U.S. and Asia Pacific Regions. Prior to founding Navigate, he spent fifteen years at Cisco Systems (NASDAQ: CSCO) and was Cisco’s global head of corporate public relations for the firm in its U.S. headquarters in Silicon Valley.
Contact:
Terry Alberstein
terry@navigatecommunication.com.au
m: 0458-484-921
Peter Witts
peter@navigatecommunication.com.au
m: 0477-274-412