Exposing the increase of PAID followers & engagement on LinkedIn

Sue Parker, founder of DARE Group has released explosive findings on why and how Australian businesses and professionals are paying for influence, followers and engagement on LinkedIn.

After months of analysis and investigation and communications directly with providers of these services,  she has written up her research and  findings in an  article in Smart Company today

https://www.smartcompany.com.au/marketing/social-media/linkedin-paid-followers-engagement/

 Sue Parker wrote in:   “ LinkedIn is the premier social media platform for professionals without equal rival and is unequivocally a critical business tool.  However, all that glitters is not gold and perception does not always match reality.  Individuals and businesses are buying fake followers and engagement on LinkedIn at alarmingly growing levels in Australia and globally.   Buyers broadly fall into 2 camps:  arrogant (complicit and aware) or ignorant (naïve and trusting).  The motivation for both is gaining significant ‘perceived’ influence quickly and easily.  ‘

For further information and media Sue is available for interviews to discuss her article and  explosive findings further .