Homepage 360PR newsroom

BellyUp Introduces New Aussie Made Multi-Strain Probiotic Shots

Announcement posted by 360PR 25 Jun 2020

Introducing BellyUp Shotz, a convenient on-the-go daily dose for gut health and immune support, launched in Woolworths nationwide today as an extension of BellyUp effervescent probiotic drinks (RTDs). These tasty blends, available in Organic Ginger and Lychee Green Tea, have a triple-action approach to aid digestion with six raw probiotic strains and no nasties. Shotz are 100% vegan, 99.5% sugar, gluten, and dairy free and made in Australia.
 
BellyUp General Manager, Tinku Grewal says, “With increasing popularity of a plant-based diet and the move away from sugary drinks, BellyUp Shotz target consumers looking for a non-dairy multi-strain probiotic shot with added functional benefits from superfoods like ginger and lychee.”
 
The BellyUp Shotz range includes:
 
Organic Ginger: Zingy and ideal for an AM immune boost. With 70% of the immune system located in the digestive tract, ginger extract combined with raw probiotics is the ultimate duo. Ginger is traditionally known to support digestion and help fight off colds and flu, while billions of beneficial bacteria nourish the gut and help build gut immunity.
 
Lychee Green Tea: Aromatic, yet energising, this shot will give a cheeky boost of antioxidants to reduce the effects of free radical damage, while supporting gut and immune health.
 
“Unlike other probiotic shots, our unique MultiplyPlusTM  guarantees six strains of probiotics including, Lactobacillus acidophilus, Lactobacillus casei, Lactobacillus plantarum, Lactobacillus bulgaricus, Bifidobacterium lactis, Saccharomyces cerevisiae (boulardii),” says Grewal.
 
BellyUp Shotz is formulated with the six strains of raw probiotics via a unique MultiplyPlusTM 5-stage fermentation process, creating a bio-available (easily absorbed) base for greater absorption of beneficial bacteria and essential nutrients that support healthy microflora and vibrant health and well-being.
 
In a recent paper, results found that multi-strain probiotics in 12 out of 16 studies were more effective than their single strain counterpart and beneficial for a greater variety of health-related outcomes. Specific studies for MultiplyPlus®, along with one from Southern Cross University, have shown the benefits including:
• Positive immune system modulation
• Stimulation of white blood cells to combat pathogens
• Ability to improve digestive health
• Improvement of bloating and indigestion
• High antioxidant activity
• Production of a nutrient-rich, easily absorbed and highly bio-active substance
 
BellyUp Shotz are now available in Woolworths nationally at an RRP $8.50 for a 6 pack, while the RTDs can be found in over 1,500 outlets, ranging from grocery, petrol & convenience, cafes and online. www.bellyup.com.au
 
About BellyUp:
BellyUp is an extension of Henry Blooms, provider of Australian natural health products and probiotic experts for over 80 years. BellyUp is a healthy drink that is 99% sugar free, gluten, dairy and alcohol free and good for your gut that doesn’t compromise on taste.
 
For further information, hi-res images, product to trial and shoot or to speak with Tinku Grewal contact:
Lisa Solomons | 360 PR | E: lisa@360pr.com.au | P: 0416 175 518