Announcement posted by The Incubator 14 Aug 2020
Continuing their collaboration with the Inspired Unemployed, Tradie introduces their new branded Body Wash range via these two 15 second TVCs, featuring bath time with Matt and Jack.
“We had a lot of fun coming up with these spots,'' says Ben Goodfellow, Tradie founder. “Basically nothing is off limits with these guys—they just kept injecting their own unique brand of humour into what were already pretty funny scenarios and the results are exactly what we were looking for.”
Matt Ford and Jack Steel of The Inspired Unemployed have been bathed in glory since bursting onto the social media scene in 2019. Flatmates in Sydney, these two besties clearly like to keep it cheeky even while they’re cleaning up their act. This bubbly duo are used to getting themselves in hot water, but it’s all good clean fun at the end of the day.
“Given all the heaviness of the world right now, it’s been great to produce some lighthearted spots that don’t take themselves too seriously and just put a smile on your face,” said Kyran Docker, Creative Director at The Incubator.
The new 15 second spots will air on National TV from the 16th August. Check them out here:
https://www.youtube.com/watch?v=F-Q_XItGa80
https://www.youtube.com/watch?v=vknXcpkRXbE
Credits
Client - Tradie
Tradie Founder - Ben Goodfellow
Tradie Brand Manager - Simone Hyde
Creative Agency - The Incubator
Account Director - Jeremy Walsh
Creative Director - Kyran Docker
Writer - Alison Rentoul
Production Company - Plot Media
Producer - Virginia Kay
Director - Nicholas Clifford
DP - Max Walter
Editor - Luke Dickinson
Colour Grade & Online - Manimal Post
Sound Design - Dead On Sound
ENDS