Kaspersky's Endpoint Detection and Response named a Leader by IDC MarketScape

Today's threat landscape requires organisations to respond quicker on their feet and sometimes, with limited resources. When it concerns evolving cyber threats, organisations globally face two common pain points  - resources and time.

Kaspersky Endpoint Detection and Response (EDR) product was recently named a leader by IDC MarketScape. This product shares the same agent as our other enterprise endpoint security products such as Kaspersky Endpoint Security for Business (KESB), Kaspersky Anti-Targeted Attack Platform (KATA), Kaspersky Sandbox amongst many others which customers can find on our website.

Taking a closer look, Kaspersky EDR replaces traditional endpoint security services. The incident investigation and response tool is designed to provide privacy protection across an organisations network. It addresses and solves the two common pain points and much more by lowering the company’s costs, saving time, enables advanced threat detection and most of all - preventing companies from being attacked by complex cyber threats. This product solution also eliminates additional management and maintenance costs and ensures that all workstations and servers are fully protected from advanced threats and targeted attacks. 

Kaspersky's EDR provides a unified overview platform for security personnel. All functions can be monitored and controlled from a single console without switching in between different tools and consoles making efficiency of an organisations security team better.

“Endpoint security has always been an important link in the overall cyber security protection system of an organisation. However, EDR replaces traditional antivirus software with its continuous monitoring and analysis of endpoint security. It has attracted wide attention from technology providers and tech buyers worldwide, and has become an important driving force for the continuous growth of the endpoint security market," said IDC China Network Security Market Research Manager Zhao Weijing.

To protect your organisation from getting attacked, Alvin Cheng, General Manager of Greater China, Kaspersky Asia Pacific Region encourages decision makers to ask these questions for better cyber security protection:

• To avoid blind spots, EDR needs to be integrated with the Endpoint Protection Platform (EPP). Strengthening cyber security posture is a step-by-step process. Once an enterprise can detect a malicious object using an endpoint protection solution, it can extend existing technology to enable it to understand its source and search for possible threats on other workstations.
• If the EDR solution is integrated seamlessly with existing security solution, it saves the time required for deployment. So, before purchasing a product, ask if the product supports turnkey integration with EPP.
• If your company has limited numbers of employees responsible for making those important security decisions, EDR solutions provide good visibility and automation to employees in a fuss free fashion. This allows for an organisation to work at a timely pace and increase employee productivity.

About Kaspersky

Kaspersky is a global cybersecurity company founded in 1997. Kaspersky’s deep threat intelligence and security expertise is constantly transforming into innovative security solutions and services to protect businesses, critical infrastructure, governments and consumers around the globe. The company’s comprehensive security portfolio includes leading endpoint protection and a number of specialised security solutions and services to fight sophisticated and evolving digital threats. Over 400 million users are protected by Kaspersky technologies and we help 250,000 corporate clients protect what matters most to them. Learn more at www.kaspersky.com.au and Kaspersky's EDR here.

About IDC MarketScape：

About IDC MarketScape: IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilises a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.