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Combination of botanicals and ingenuity leads to FDA approval to export a potential $288 million worth of Australian made COVID killing product to the USA

Announcement posted by Aussie Pharma Direct 16 Aug 2021

What do you get when you combine the smarts of a chemist inspired by the love of his wife and his desire to keep her safe?

The result is ViroCLEAR – an innovative, new Australian made COVID killing product powered by botanical extracts of chamomile and native lemon bush, and it’s just been approved by the Food and Drug Administration (FDA) to export to the USA to help in its fight against coronavirus.

The new export approval is estimated to be worth up to $288 million* and could create 500+ new jobs in Australia.

The inventor, Ross Macdougald, was inspired to create VIroCLEAR for his wife Lucy who suffers from eczema. 

“Surface disinfectants and hand sanitisers typically contain high levels of ethanol, alcohol and other chemicals which are really tough on hands,” says Macdougald. “After much trial and error, I managed to create an ethanol and alcohol-free hospital grade surface disinfectant that is kind to hands, but still highly effective. 

“They say necessity is the mother of invention, so as a chemist, I decided to use my expertise to create a non-irritant, plant-based, anti-microbial product for my wife Lucy who can’t use standard disinfectants and hand sanitisers,” says Macdougald. 

By incorporating extracts of native lemon bush and chamomile in the formula, he was able to reduce the active ingredient of benzalkonium chloride to only 0.12 per cent (about the same amount used in contact lens cleaning solution), as compared to other products that contain up to 5 per cent without compromising its ability to kill 99.99 per cent of germs and bacteria and the coronavirus within 90 seconds of surface contact.

Daniel Seldon, Managing Director of Aussie Pharma Direct who distribute ViroCLEAR, says most people don’t realise that 80 per cent alcohol / ethanol alone does not kill COVID – that is only possible if the disinfectant or hand sanitiser also includes hydrogen peroxide, and that formulation can take up to 10 minutes to kill COVID.

“Being able to kill the virus within 90 seconds makes all the difference, as in reality, no one is going to hang around and wait 10 minutes to be protected,” he says. “ARTG listed ViroCLEAR works so well as the formula is positively charged, so it acts as a magnet to attract and quickly kill negatively charged germs and viruses. 

ViroCLEAR is available as a surface spray and a hand sanitiser.

Please let me know if you have any questions or would like to interview Ross or Daniel. 

And here’s some images: https://1drv.ms/u/s!AmNteok7K5WM-Hj26-WcdYEKJ3D5?e=FDdLUr

Plus some vision: https://youtu.be/00Vm06RFCsw

*Based on 5% of the $5.1 billion global market for surface disinfectant and 1% of the $3.3 billion global hand sanitiser market. https://www.grandviewresearch.com/industry-analysis/surface-disinfectant-market https://www.grandviewresearch.com/industry-analysis/hand-sanitizer-market

Kind regards, 

Jenny Westdorp

Pivotal Communication

T: 0413 334 425

E: pivotalcommunication@bigpond.com