The PRWIRE Press Releases https:// 2019-06-17T22:00:59Z Sydney CBD North Shore Sports Podiatrist Says Shoe Selection Prevent Injuries 2019-06-17T22:00:59Z sydney-cbd-north-shore-sports-podiatrist-says-shoe-selection-prevent-injuries Choosing your shoes wisely Probably the most popular form of footwear on the planet, sneakers have a long history. Did you know track and field star Jessie Owens wore Adidas when he won four gold medals at the 1936 Olympics? Comfortable, versatile and trendy, running shoes have since become the go-to in casual footwear. But with so many brands and styles competing for your sneaker spend, it can be a tough choice deciding which to buy. These days there are athletic shoes for every kind of sport, from tennis and hiking to basketball and trail running. And then there are some that simply aren’t intended for sports at all. Podiatrists are reporting an increase in cases of people suffering various foot problems and injuries, as a result of wearing the wrong footwear for their chosen fitness activity. Choosing fashion over function and using casual sneakers for physical activity could see you suffering from ‘expensive sneaker disease’. Sneakers with a low pitch increase pressure on the achilles and calf tendons. Wearing shoes with the wrong width (either too narrow or too wide) can cause corns, calluses and bunions. And unstable shoes with insufficient support can wreak havoc on your ankles, especially during activities that involve quick changes in direction. RELATED ARTICLE: Foot Podiatrist from Footwork Podiatry in North Shore Sydney CBD Sports Clinic Explains Sore Ankle Flexibility, Growing Pain and Flatfeet Footwear Australia's leading Sports Podiatrist and Director for Footwork Podiatry, Mark Lin, recommends seeing a podiatrist before taking up a new sport, so as to get expert advice on the best type of shoes for your feet. “People’s feet are as individual as they are, and shoes that work for one may not work for another. Choosing the right shoes for the right activity is also very important, and good ankle support is crucial to avoid excessive stress and potential injuries. Investing in the right shoes can save you costly injuries later on. A good athletic shoe should provide both ankle and arch support and have a wide toe box that bends upwards, to give your toes plenty of room to move around naturally. Undertaking sports on a regular basis in shoes intended as casual wear will result in pain and injury at some point, affect your performance, and potentially cause long-term damage to your feet." Hence the importance of choosing your shoes wisely based on the activities you plan to perform in them. Ultimately, you’ll be doing your feet and your wallet a huge favour by choosing the right shoes for the right purpose, rather than being won over by the latest style. Footwork Podiatry is passionate about helping people improve and maintain their health, and share a philosophy that advocates special treatment of the feet due to their complexity. They believe that looking after the feet is the key to maintaining an active healthy lifestyle for as long as possible. RELATED ARTICLE: Roseville Sydney CBD Sports Podiatry Cures Runners Of Achilles Tendinitis, Runners Knee Offering a range of advanced treatment methods and hands-on healing techniques, they can assist with any foot pain or injury you may have. Footwork Podiatry is situated in Roseville on Sydney’s North Shore and Sydney CBD. Footwork Podiatry takes top-quality care seriously and is your go-to source for any running related injuries. Find them in two convenient locations, in Roseville on Sydney’s North Shore and Sydney CBD. For further information, visit the Sports and Podiatrist Clinicto book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889. The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media, the Market Influencers. Sports Podiatry Roseville Sydney CBD On Feet Injury Foot Pain Ankle Sprains Toes 2019-06-10T22:00:09Z sports-podiatry-roseville-sydney-cbd-on-feet-injury-foot-pain-ankle-sprains-toes Who should you consult first for an ankle sprain - a GP, Physiotherapist or Podiatrist? A sprained ankle is a common injury that many people will suffer from at some time in their lives. An unexpected movement can cause the foot to suddenly twist, forcing the ankle joint out of its normal position, and stretching or even tearing the ligaments around the ankle. People will often consult their GP or a physiotherapist as their first point of contact when they suffer an ankle sprain or injury. But a GP or physiotherapist may not always have enough experience and the specialised knowledge to effectively determine the extent of the injury and prescribe appropriate treatment to help you get relief from pain and provide a long-term rehabilitation plan to restore the ankle strength and movement. RELATED ARTICLE: Leading Sydney CBD and North Shore Sports Podiatrist New Toe Nail Bracing Treatment for Ingrown Toenails Eliminates Need for Surgery A delay in the correct treatment often means prolonging the recovery time, with the added risk of long term damage to the ankle. This can negatively impact daily physical activity, lead to an inability to take part in sports activities and result in lingering or recurring pain that can last for years. An incorrectly treated ankle sprain can even lead to the early onset of arthritis in the ankle. Mark Lin, the Principal Sports Podiatrist and Director for Footwork Podiatry, comments, “It’s really important to get the right diagnosis from the start in order to avoid long term damage. Seeing a sports podiatrist will ensure that you get the best rehabilitative treatment, to eliminate pain, restore full movement and function, and reactivate the muscles to support the ankle. Our specialised techniques will address any joint displacement and realign the ankle joint, facilitating a full and speedy recovery and prevent a recurrence. With timely treatment, our patients are usually able to get back to their usual level of daily movement including sports activity in the shortest possible time. In many cases, our treatment will not only restore optimal function but actually make the ankle stronger and more stable than before the injury. This is because we also address any pre-existing biomechanical issues during the treatment of the injury.” RELATED ARTICLE: North Shore Sydney CBD Foot Podiatrist Says Kinesiology Sports Tape Might Help Prevent Injuries and Reduce Inflammation Pain Footwork Podiatry will not only assess and treat your symptoms, but they will also perform a measurable and functional assessment to determine whether you are at risk of other pain and injuries. Their latest evidence-based assessment system allows them to collect meaningful data that converts to an accurate treatment plan as well as determine when you can get back to playing sports safely. “We believe the body has an incredible capacity to heal itself from injuries. Our range of revolutionary, evidence-based treatment modalities, advanced manual therapies, alternative solutions and unique hands-on treatment techniques work to stimulate the body’s own healing response. Using Foot mobilisation, Trigenics, low-level laser therapy, and corrective exercises, we offer the most effective treatment to treat a sprained ankle,” says Lin. The team at Footwork Podiatry undertake regular in-house training and ongoing professional development in order to stay at the forefront of musculoskeletal skills. This ensures that their customers receive the most up-to-date and evidence-based clinical assessment and treatment. Footwork Podiatry is situated in Roseville on Sydney’s North Shore and Sydney CBD. They are dedicated to improving the quality of life and achieving people's optimal well-being. Visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889 to get the best treatment advice for a sprained ankle and any other foot and leg injuries or conditions. The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media, the Market Influencers. Sports Podiatry Roseville Sydney CBD On Foot And Leg Injuries In Active Children 2019-06-05T22:00:58Z sports-podiatry-roseville-sydney-cbd-on-foot-and-leg-injuries-in-active-children Foot and leg injuries in active children Most people will agree that living an active lifestyle is a big part of keeping fit and healthy, for children as much as adults. For children, this often means taking part in sports programs at school or at independent sports clubs. But all sports come with a risk of injury at some point, be it rugby, football, tennis or athletics, and the feet and legs are often first in the firing line. Active children and adolescents are increasingly susceptible to foot and leg pain, deriving from a number of causes: Sever’s disease is an inflammation of the growth plate in the heel of growing children, caused by repetitive stress to the heel. A tight calf is often the biggest contributing cause! A condition known as Osgood-Schlatter disease is an inflammation of the area below the knee, where the tendon from the kneecap attaches to the shinbone and is a common cause of knee pain in growing adolescents. RELATED ARTICLE: Roseville Sydney CBD Sports Podiatry Cures Runners Of Achilles Tendinitis, Runners Knee Shin splints, or medial tibial stress syndrome (MTSS), is another common injury that active children or adolescents can suffer from. Repetitive stress on the shinbone and the fascia that connect the muscles to the bones can cause inflammation and pain. This is especially true when sports are undertaken without warm-up or cool down exercise, or where there are underlying biomechanical factors such as flat feet, weak ankles, hips or core muscles. Mark Lin, the Principal Sports Podiatrist and Director for Footwork Podiatry, played representative basketball during his childhood in Auckland and sustained numerous foot and ankle injuries during this time. Now as a father who is still active in social basketball and running, he understands the impact that such injuries can have on an active lifestyle, and the importance of managing and preventing such condition. Says Lin, “Chronic or recurring symptoms occur when there is an interference to the healing process such as scar tissues, biomechanical stress, structural misalignment, or repetitive strain. Our hands-on treatment techniques help to eliminate these obstacles to healing and to promote the body’s natural healing response. Footwork Podiatry offers a range of non-invasive rehabilitative techniques that they believe are the first line of treatment for foot and leg injuries in children. Their specialised techniques include foot mobilisation, Trigenics, and ART (Active Release Techniques). RELATED ARTICLE: Foot Podiatrist from Footwork Podiatry in North Shore Sydney CBD Sports Clinic Explains Sore Ankle Flexibility, Growing Pain and Flatfeet Footwear Foot Mobilisation Techniques (FMT) is a manual therapeutic method that aims to naturally improve the position of the joints. The joints are taken through their natural motions to break up adhesions and restrictions, thereby allowing the body to naturally restore optimal biomechanics. TRIGENICS® is a neurological muscle assessment, treatment and training system which reprograms the way the brain communicates with the body. Principal Sports Podiatrist and Director for Footwork Podiatry, Mark Lin is the first Podiatrist in Australia to be trained and specialised in this unique neuro-muscular treatment system. Active Release Techniques® (ART) is an effective hands-on technique that reduces pain and improves movement and is globally recognised as a leading treatment for soft-tissue injury. “Our treatment modalities are safe, eliminate pain without medication or surgery and address the underlying biomechanical causes of foot and leg pain. Our specialised techniques are designed to ensure long term improvements, helping children to stay pain and injury free, achieve optimal function, and improve their overall sports performance.” Footwork Podiatry is situated in Roseville on Sydney’s North Shore and Sydney CBD. For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889. The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media, the Market Influencers. Roseville Sydney CBD Sports Podiatry Recommends Heat And Ice For Foot And Leg Injuries 2019-05-20T22:00:56Z roseville-sydney-cbd-sports-podiatry-recommends-heat-and-ice-for-foot-and-leg-injuries Should You Use Heat, Ice, or Both for Foot and Leg Injuries? The use of heat, ice or both can be an effective first treatment for foot and leg injuries. But many people are unsure about which to use when, and the topic has generated a fair amount of debate. Using the wrong treatment at the wrong time, however, can do more harm than good, and further, prolong recovery time. It’s important therefore to clarify the conditions under which you should apply heat or ice. We spoke to Mark Lin and Wei Lee Sports Podiatrists at Footwork Podiatry in Sydney to find out the facts. RELATED ARTICLE: Roseville Sydney Sports Podiatry Foot Fungal Nail Infections Laser Therapy Solutions Heat increases blood flow "For muscle spasms, heat is your go-to application," says Lin, "Heat increases blood flow to the affected area, relaxes tight muscles and provides pain relief. Heat application can be a very effective strategy for managing chronic injuries." Lee says, "Athletes will often apply heat combined with massage prior to training or a match. This increases blood circulation and allows the muscles to stretch to optimal length. By increasing the muscles’ range of movement, heat and massage prepare the body for the rigorous exercise ahead." "Applying ice to muscle spasms will only further tighten the muscles, compounding the spasm and increasing the risk of further injury," Lin concludes. So when should you use ice? Lin says ice application is very effective for alleviating inflammation and soothing injured tissue. "Inflammation is seen as swelling, redness and tenderness to the touch in the affected area. This is an indication that the capillaries that run through the tissue have been damaged and are leaking blood and other fluids into the area." This damage is what causes inflammation and the use of ice is strongly recommended as a treatment. "It’s important to note that ice should always be wrapped in a cloth or towel before application and not be applied directly onto the skin," says Lee Methods for applying ice and the time intervals for application vary depending on the type of injury sustained. You should, therefore, consult with your practitioner before using ice treatment, to ensure that the injury is treated correctly. Using heat to treat inflammation or an acute injury can increase tissue bleeding and swelling, as heat causes the blood vessels to dilate. When heat is incorrectly used in a situation like this, it will exacerbate the condition and lengthen recovery time. When should a heat and ice combination be used? Lin says a combination of both heat and ice application is only recommended under certain conditions. "In the event of a torn or ruptured muscle, it should first be treated with ice to ease inflammation. Only once the inflammation has subsided can heat be used to relieve pain and speed up healing, by increasing blood flow to the area." "A technique utilising alternate hot and cold baths can be used to resolve inflammation and swelling, but once again it’s recommended that you seek professional advice before attempting this. If done incorrectly, you will run the risk of causing further damage," warns Lin. RELATED ARTICLE: Leading Sydney CBD and North Shore Sports Podiatrist Says Feet Problems Cause Low Back Pain, Footwork Podiatry Footwork Podiatry, situated in Roseville on Sydney’s North Shore and Sydney CBD, is there to help should you have an injury or condition that you think would benefit from heat or ice treatment. They offer advanced manual therapies and a holistic and corrective care approach, with a proven track record of success in resolving acute and chronic conditions, and they will gladly offer advice to get you on the road to recovery as soon as possible. For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889. The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media, the Market Influencers. Roseville Sydney CBD Sports Podiatry Cures Runners Of Achilles Tendinitis, Runners Knee 2019-05-16T22:00:08Z roseville-sydney-cbd-sports-podiatry-cures-runners-of-achilles-tendinitis-runners-knee How to stay free of pain and injuries as a runner Running continues to gain popularity as a form of exercise, and for good reason - it’s an effective antidote to the modern sedentary lifestyle, it doesn’t require any special equipment and it delivers a dopamine boost. But on a far less happy note, statistics show that nearly 80% of all runners are injured every year. The repetitive force involved in running can put immense strain on the feet and legs, causing a number of common injuries. Mark Lin, the Principal Sports Podiatrist and Director for Footwork Podiatry, comments, “We see a lot of runners at our clinics, located in Sydney's CBD and Roseville, with various injuries - these are often due to not warming up properly and too rigorous a training schedule. Yes, fitness is important, but the joints of the feet and legs absorb a lot of impact during running and it’s vital to give them a rest. Conditions like Achilles tendinitis are very common, this occurs when the tendons connecting the heel to the lower leg muscles become inflamed. This can be caused by improper footwear, tight calf muscles or having naturally flat feet and can be avoided to some extent by a proper stretching and strengthening programme of the calf muscles. Runners knee, or Patellofemoral pain syndrome, refers to pain in the front of the knee and around the kneecap, and is generally caused either by maltracking of the kneecap and/or overuse from vigorous exercise.” Other conditions that runners can suffer from are Morton's neuroma, Metatarsalgia, Metatarsal stress fractures, Shin splints, plantar fasciitis, calf muscle strain or tear and ankle sprain. Morton's neuroma -a painful condition that occurs as a result of the thickening of the tissue surrounding one of the nerves leading to the toes. Shin splints -amongst the most common of running injuries, this occurs when the muscles, tendons, or the fascia covering the shinbone become inflamed and sore. Metatarsalgia -characterised by painful inflammation in the forefoot (ball of the foot) as a result of increased pressure in this area. Metatarsal stress fractures - tiny cracks in the bone, these are a sure sign of too much repetitive force on the leg bones. An occurrence of any of these conditions is an indicator that there are some biomechanical issues going on that have put the feet and legs under too much strain, and seeing a sports podiatrist is recommended. Footwork Podiatryoffers a range of alternative, non-invasive, and safe treatment techniques to treat the above conditions, along with specifically prescribed exercises to relieve symptoms as well as retraining the feet and legs to run in a more efficient pattern Foot mobilisation is a ‘hands-on’ treatment technique that diagnoses and corrects misalignment of the foot and ankle. It increases the range of joint mobility, improves proprioceptive feedback from the feet and reduces ‘pain messages’ sent to the brain by stimulating the joint mechanoreceptors. Active Release Techniques removes the build-up of scar tissue that occurs when the body tries to heal itself from an injury. Accumulation of scar tissue restricts the muscle from movement, causing it to becomes both shorter and weaker. The increased tension on tendons causes tendonitis, and nerves can become trapped. ART® provides lasting relief for repetitive strain or overuse injuries and the technique is suitable for anyone, including from children, athletes and the elderly. Low-Level Laser therapy (LLLT) is another effective treatment for a soft-tissue injury. Laser treatment penetrates deep into the tissue causing a photochemical reaction at a cellular level. This metabolic change is highly effective in stimulating tissue repair and relieving pain, and the treatment dramatically shortens recovery time and rapidly reduces swelling and inflammation. “At Footwork Podiatry, we incorporate laser therapy into our treatment protocols to promote and accelerate tissue healing of a wide range of acute and chronic lower limb conditions. Combined with other corrective care treatments, such as Foot Mobilisation Techniques and Trigenics®, we address the underlying cause of the problem for long-term results. LLLTis non-invasive, eye-safe, totally painless and often immediately analgesic,” says Lin. Footwork Podiatry takes top-quality care seriously and is your go-to source for any running related injuries. Find them in two convenient locations, in Roseville on Sydney’s North Shore and Sydney CBD. For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889. The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media, the Market Influencers. New Media App Launches To Kill Off The Press Release 2019-04-30T04:15:39Z new-media-app-launches-to-kill-off-the-press-release A new technology platform has launches tomorrow made just for you. This tech platform called Story Match® will change the way that you receive your story pitches. No more emails, no more press releases and no more hassling PRs (I promise not to be one of those…) First, watch this! In 1.5 minutes it will explain it all to you… Story Match® is a two sided market place App and Desktop platform that allows brands to pitch story ideas to journalists, at the same time allowing journalists to select only what topics of stories they want to receive. Journalists, like you, set up their profile using 6 simple steps. You can select from up to 50 industry tags (food, finance, lifestyle, tech, etc etc) and can localise by State and Territories. If there’s a match on industry tags then you see the pitch. Using swiping technology you can scroll through stories, swipe left if you don’t like the story or right if you do. If you swipe right, it will open an immediate and private chat between you and the person who posted the pitch. The best bit…. The pitches have limitations – so brands can only upload selected images, a headline and up to 500 characters to bring their pitch to life. They then select which industry tag their story is relevant to, and localise it. So now you don’t need to read any more press releases or receive any more pitches that you’re not interested in. Story Match® was developed to improve efficiencies in the media industry, and allow all brands, no matter how big or small the opportunity to get their brand noticed. The tech platform has been developed by Founder and Director of Polkadot Communications Dionne Taylor – who has worked both as a journalist and a PR for the last 15 years. Dionne is available for an interview to chat about this new and exciting platform, built just for YOU! If interested in speaking with Dionne, please get in touch. VIVID SYDNEY 2019 ENTERS A NEW DECADE OF INNOVATION AND CREATIVITY 2019-03-19T04:34:52Z vivid-sydney-2019-enters-a-new-decade-of-innovation-and-creativity MEDIA RELEASE: 11.30am, Tuesday 19 March, 2019 VIVID SYDNEY 2019 ENTERS A NEW DECADE OF INNOVATION AND CREATIVITY ARGYLE CUT IN THE ROCKS RETURNS WITH PIXAR ANIMATION STUDIOS, CAMPBELLS COVE AND HICKSON ROAD RESERVE REJOIN LIGHT WALK, GAME CHANGERS SPIKE LEE AND ESTHER PEREL HEADLINE VIVID IDEAS PLUS THE CURE, RÜFÜS DU SOL, FKA TWIGS & UNDERWORLD ROCK VIVID MUSIC. 2019 PROGRAM ANNOUNCEMENT VIDEO CONTENT AND IMAGES ARE AVAILABLE AT:www.vividsydney.com/media-centre Vivid Sydney, the largest festival of light, music and ideas in the Southern Hemisphere, will ignite the Harbour City this winter from Friday 24 May to Saturday 15 June 2019 as it enters a new decade of innovation and creativity with an inspiring and star-studded program of events. Destination NSW CEO and Executive Producer - Vivid Sydney, Sandra Chipchase said, “Australia’s most loved and awarded festival, now in its eleventh year, will bring together light artists, music makers and brilliant minds to showcase Sydney as the creative industries hub of the Asia-Pacific. “This year’s Vivid Sydney program is bold, exciting and diverse, offering something for everyone so I encourage those who want to experience this unmissable event to start planning their trip now.” Vivid Sydney is owned, managed and produced by Destination NSW, the NSW Government’s tourism and major events agency, and in 2018 attracted 2.25 million attendees, delivering $172.9 million in visitor expenditure into the NSW economy. “I am proud to say our marketing activities saw a record 185,887 travel packages sold to domestic and international visitors for Vivid 2018 - an increase of 37 per cent over the previous year. Vivid Sydney is a must-attend event for travellers and motivates people to visit Sydney and beyond,” Ms Chipchase said. “It doesn’t matter your age or interests, whether it is your first time to Sydney or if you are a local - Vivid Sydney has universal appeal. The Vivid Sydney 2019 program offers inclusive and accessible installations, events and experiences that you can enjoy for one evening or over 23 nights.” Ms Chipchase also announced the inaugural Vivid School for High School students in years 9-12 to assist students to learn more about the creative processes involved in imagining, designing and delivering light-based artworks for this huge global event. “This initiative will enable students and their teachers to meet the professionals behind Vivid Sydney’s iconic building projections and light walk installations, and to hear from artists, designers and technicians about their career paths and how they harnessed opportunities to build their skills for future projects and employment,” Ms Chipchase said. VIVID LIGHT This year’s Light Walk sees over 50 radiant works curated into the largest outdoor gallery of its kind in the Southern Hemisphere, stretching for more than three kilometres. In a partnership first, Academy-Award winning Pixar Animation Studios will illuminate Sydney’s heritage-listed Argyle Cut in The Rocks with a creative light projection that will delight visitors of all ages as they are transported through a visual feast of behind-the- scenes artwork and the evolution of iconic animation. The return of the Argyle Cut to the Vivid Light program will be a huge drawcard for festival goers featuring the captivating characters of Pixar films, including the beloved duo of Woody and Buzz Lightyear. For this year’s eagerly anticipated Lighting of the Sails, Los Angeles-based Chinese American artist-filmmaker Andrew Thomas Huang presents Austral Flora Ballet. This hypnotic tribute to Australia’s exquisite native plants and flowers incorporates a dancer’s movements in response to the sensuous arcs of the Sydney Opera House’s silhouette. Visitors can once again weave their way through the Royal Botanic Garden Sydney for close encounters with illuminated artworks that reflect and refract both light and nature. Glowing, darting, hovering above the ground, Firefly Field is a mesmerising installation of 500 flying light points that simulate the aerial ballet of these tiny nocturnal lampyridae. Viewers are encouraged to look beyond the night sky and wonder what secrets lie beyond the stars throughKA3323, a retro-futuristic satellite dish overgrown with alien plant matter that has mysteriously landed in the Botanic Garden. While at I Hear You (But Do You Hear Me?), an array of LED light poles generates a space between two people with their voices starting a conversation of light and sound, questioning inequality in the digital era. Across the Quay, the imposing art-deco façade of the Museum of Contemporary Art Australia will be transformed by award-winning Australian-Columbian artist Claudia Nicholson who, together with light veterans Spinifex Group, reimagine her vibrant artworks into Let Me Down, an animated cycle of creation, destruction and regeneration underscored by the cool and contemporary sounds of Lonelyspeck. Next door, in addition to an incredible experience at Foundation Hall, Samsung Electronics Australia will create a once in a lifetime experience at First Fleet Park using some of the most exciting features of the Galaxy S10 to reimagine how you see Vivid Sydney. Watch your chips! in The Rocks examines the collective behaviour of birds, mimicking the way gulls sometimes harass humans for food scraps while Nostalgia Above connects the romance of nature to data-driven climate technology, creating a virtual barometer that forecasts rain and thunderstorms, clear or gloomy skies. Campbells Cove is back with Ballerina, an eternal dance solo that shimmers along the harbour’s edge as if in a dream, while Let it Snow makes it seem that giant snowflakes have landed at Hickson Road Reserve offering great views from the water. Celebrating the International Year of Indigenous Languages, the southern pylon of Sydney Harbour Bridge is set to come to life with Eora: Broken Spear curated by Rhoda Roberts AO with projection design by The Electric Canvas. This powerful work reminds us to reflect, to call country, to read country and listen to country. The façade of Customs House is once again transformed to become an aquatic wonderland in Under the Harbour by Spinifex Group, sure to delight children and adults alike. The watery world with neon sea creatures, botanical wonderlands, and unclassified oddities will provide a playful and exquisite escape into an extraordinary underwater fantasy certain to inspire audiences and deepen the appreciation of Sydney’s aquatic haven. VIVID SYDNEY PRECINCTS Popular precincts Taronga Zoo, Darling Harbour, Chatswood, Barangaroo and Luna Park also light up in 2019. On the north shore, festival favourite Taronga Zoo’s Lights for the Wild adds to its illuminated trail of interactive lanterns featuring endangered species. Joining the star-spangled Asian Elephant, a family of glowing Silverback Gorillas, the iridescent Marine Turtle and the Weedy Sea Dragon, is the Sumatran Tiger Cubs marking the birth of three new tiger cubs and highlighting the Zoo’s commitment to conservation. In its second year, the ever-grinning Luna Park Sydney dazzles again after dark. This year adrenaline seekers can get airborne in the new family thriller Volaré studded with thousands of LED lights which perfectly complements the light-laced iconic Ferris Wheel. Vivid Sydney at Chatswood, a family favourite, is set to radiate with peace and harmony. The Concourse will shine with Co-existence, a large-scale projection work by Hungarian artist collective Limelight while music fans can catch shows by Vince Jones and Lisa Fischer as well as performances by the Willoughby Symphony Orchestra. Vivid Ideas weighs in with a festival/conference for girl gamers and free sessions on clean beauty, fit- tech and wellness. Barangaroo offers a feast for the senses with Exchange Place set to become a wondrous Winter Camp each night with the glowing six-metre tall spirit Marri Dyin (Great Woman) visiting Thursdays to Sundays. Visitors are invited to join her to hunt and gather through illuminated bushlands and enjoy light-inspired fare at all price-points from over 40 restaurants, bars and cafes. At Darling Harbour, Robot SPACELand imagines a not-too-distant future where a new civilisation rises from our post-industrial debris. This is where you will get to meet mind- boggling electro-automotive super-bots that have been sent to sow the seeds of a brighter, greener tomorrow. Vivid Sydney’s inclusive playground Tumbalong Lights is back with the support of Access and Inclusion partner Cushman & Wakefield. Inspired by the next frontier, playSPACE will bring together super-scale installations that give intrepid explorers an opportunity to walk Under the Milky Sky, play with Spaceballs, and share different perspectives with See What I See. Low-sensory sessions will be catered for too. VIVID IDEAS Vivid Ideas brings to Sydney 23 days and nights of talks, hands-on workshops and industry- shaping forums delving into the meaning of love, loneliness and belonging in our fast-paced, ever-connected lives. This year’s Game Changers challenge assumptions on race and relationships. Hollywood trailblazer Spike Lee opens up about his personal politics, story-craft and tips for making movies that matter, while iconic psychotherapist and creator of the wildly popular podcast Where Should We Begin? Esther Perel investigates modern love in the digital age and looks at the ways relationships are being affected by technology. The New Horizons series tunes into signals from the future. Highlights include Future of Sex researcher and podcast creator Bryony Cole charting the frontiers of sextech, Marc Fennell exploring loneliness and how and why many people in Japan feel overworked and undersexed, and Eileen Ormsby shines a chilling light into the dark underbelly of the web. Scientists and researchers from UTS, the ABC and CSIRO will also shed light on what’s coming next in AI and ethics, space exploration and more. In The Mark Colvin Conversation: Net Worth, Pulitzer prize winner author Sebastian Smee, psychologistJocelyn Brewer and artist and author Holly Throsby look at the value of an ‘inner life’ and ask what price we’ll pay for our constant digital distraction. Vivid Art After Hours returns to the Art Galley of NSW for free Wednesday evenings that combine art activities, live music and talks by creative thinkers addressing issues of belonging - including comedian and ‘bad Buddhist’ Meshel Laurie, rapper, poet and author Omar Musa and artist Abdul Abdullah in conversation about cultural identity, and the team behind the hit ABC TV show You Can’t Say That celebrating social diversity. Citizens of the World workshops and other how-to sessions will unlock essential skills for living a more creative, better informed and fulfilled life and Semi Permanent returns with a jam-packed program of design goodness featuring vice president of design for Uber, Michael Gough and other luminaries. The Vivid Ideas Exchange will once again reside on Level 6 at the Museum of Contemporary Art Australia with 23 days of stimulating talks and skill sharpening workshops including future-facing industry forums, deep-dive conferences, panels and showcases where we brighten up your perspectives and challenge your ideas. VIVID MUSIC Vivid Sydney spotlights the city’s live music culture by both bringing in influential overseas acts and placing a firm focus on local talent, this year’s line-up is set to impress. Dynamic electronic act RÜFÜS DU SOL and genre-bending popstar FKA Twigs headline this year’sCarriageworks program while the warehouse party of the year, Curve Ball curated by Fuzzy Events returns featuring Hayden James, Touch Sensitive and Mallrat. The City Recital Hall presents four musically diverse highlights including Australian music legend Paul Kelly and leading Australian composer James Ledger performing thirteen new songs and soundscapes inspired by birds, pop-darling Kate Miller-Heidke, internationally acclaimed pianists ZOFO and Concertos on Fire. Vivid LIVE at the Sydney Opera House celebrates artists at the cutting edge of their genre and visionaries who create on their own terms. British alternative rock pioneers The Cure mark the 30th anniversary of their landmark album Disintegration with four sold-out Australian exclusive performances. Their compatriots, UK electronic titans Underworld are set to transform the Concert Hall into a euphoric dance floor with four exclusive shows, while rising American synth-pop star Maggie Rogers makes her Sydney Opera House debut bringing her singular fusion of melodic folk and percussive beats to showcase her incredible new record, Heard It in a Past Life. Acclaimed singer songwriter Sharon Van Etten also sails in for an electrifying one-night-only performance and legendary jazz ground-breaker Herbie Hancock’s only Sydney show will be unmissable. 2019 marks X|Celerate’s third big year and partnership between the City of Sydney and Destination NSW supporting the ongoing growth of Sydney’s thriving music scene. 23 inner city venues including a hair salon, church and brewery showcase emerging grassroots acts across every imaginable genre, with acts like The Catholics, Set Mo, Carlotta and I Know Leopard, while Heaps Gay returns for the Qweens Ball at the Sydney Town Hall. Vivid Art After Hours returns to the Art Gallery of NSW with the fused Vivid Ideas and Music program on Wednesday evenings. Catch Andrew Bukenya’s Do the Spike Thing, OKENYO taking a sonic deep dive into the human condition andJZ Lunar Capsule presenting an Astronaut’s Playlist celebrating the music of space travellers as imagined by the Apollo 11 astronauts 50 years ago. VIVID SYDNEY SPONSORS Vivid Sydney thanks its sponsors for their support of Vivid Sydney 2019. American Express returns as partner for the third consecutive year with the American Express Lounge at Cruise Bar as well as supporting the Vivid Sydney Volunteer Program. Samsung Electronics Australia and official energy partner TransGrid also return as partners with Pixar Animation Studios joining as partner for the first time. Supporters include City of Sydney, Sydney Opera House, Technical Direction Company and 32 Hundred Lighting and ICC Sydney. For the third year, Vivid Sydney’s Access and Inclusion Partner is Cushman & Wakefield and the festival continues its sustainability partnership with the Banksia Foundation and Informed 365. Vivid Sydney’s collaborators include Art Gallery of NSW, Australian Museum, BEMO, Carriageworks, Dallas Fort Worth International Airport, Event Engineering, Kennards Hire, Museum of Contemporary Art Australia, NSW National Parks & Wildlife Service, PropMill, Spinifex Group, State Library NSW. The official charity party is the Royal Flying Doctor Service, South Eastern Section. The full 2019 Vivid Sydney media kit, program announcement and high-res imagery including 2019 Vivid Sydney light renders and broadcast quality video footage of 2018 festival highlights, are available to download at www.vividsydney.com/media-centre Media Enquiries Nathan McIlroy, The Mint Partners 0421 668 440 Jo Hocking, Destination NSW 0429 507 328 Why Do My Heels Hurt - Plantar Fasciitis Says Leading Sydney CBD and North Shore Sports Podiatrist 2019-02-19T23:00:26Z why-do-my-heels-hurt-plantar-fasciitis-says-leading-sydney-cbd-and-north-shore-sports-podiatrist If you experience a sharp stabbing pain in your heel, especially first thing in the morning, you may have a condition called plantar fasciitis. Heel pain is one of the most common complaints patients bring to podiatrists. Heel pain to the extent that it disrupts your preparation for the day, is cause for some concern. Leading Sports Podiatrist and director of Footwork Podiatry in Sydney, Mark Lin, understands this common complaint and possibilities for treatment. "The plantar fascia is a collection of strong connective tissue and ligaments that support the foot arch," says Lin. "Composed of a broad band of collagen fibres, the plantar fascia absorb walking related shock, and any time you are pounding your heels down while you walk, all that shock goes to the plantar fascia." It seems too much hard walking and not enough cushioning can damage the plantar fascia. Fallen arches and flat feet unbalance the biomechanical system of the feet and can contribute to the development of the condition. Lin agrees and adds, "Wearing high heels often can lead to development of plantar fasciitis, as this causes the Achilles tendon to tighten." Sorry Jimmy Choo! "The condition is also more prevalent with ageing, as the heels naturally flatten as we grow older, putting tension on the ligament," Lin says. Why does my heel hurt in the morning? A sore heel in the morning, also known as ‘first-step’ pain, is post static dyskinesia which is pain that’s worse and most noticeable after rest, or after getting out of bed in the morning. Lin comments, “During the day, the fascia adapts to the impact of daily movement but during sleep, the ligaments and connective tissue of the foot and calf naturally contract. When stretched out again as you take your first morning steps, this can cause a sharp stabbing pain. This is a typical indication of strain on the tendons and fascia”. Nerve entrapment A nerve entrapment condition called Baxter’s neuritis can also be caused by plantar fasciitis and is often misdiagnosed as plantar fasciitis, as the symptoms overlap. "Neuritis in the foot is fairly common, as the nerves can easily be damaged when any other part of the foot suffers an injury. In the case of plantar fasciitis and Baxter’s neuritis, small tears in the plantar fascia cause inflammation and thickening of the tissue. This can pinch or trap the Baxter’s nerve, which runs under the plantar fascia," says Lin. The pain is often described as a shooting pain from the heel to the middle of the foot, and some sufferers are unable to stand on their feet for more than a few minutes. What’s worse is that pain medication may not bring relief. Heel spurs Chronic inflammation and pulling on the plantar fascia can result in the development of a heel spur. This is a bony growth that develops underneath the heel bone or on the back of it and is also related to tightness in the Achilles tendon. A heel spur can become very painful, especially when it rubs on the Baxter’s nerve. Treatment for heel pain Heel pain treatment is focussed on reducing pressure on the heel and alleviating the stress in the soft tissue of the foot. Footwork Podiatry offer various non-invasive treatments to alleviate heel pain, with Foot Mobilisation Therapy and Trigenics® being principal among these. Foot Mobilisation Techniques (FMT) is a hands-on therapeutic method used to treat musculoskeletal conditions of the foot and leg. Lin says, "FMT improves joint mobility by breaking up connective tissue adhesions and restrictions around the joints. Freeing up these restrictions and relieving stiffness improves the position of the joints to naturally restore optimal biomechanics." What is Trigenics? On the other hand, TRIGENICS® is a neurological muscle assessment, treatment and training system which reprograms the way the brain communicates with the body. Mark Lin is the first Podiatrist in Australia to be trained and specialised in this unique neuro-muscular treatment system. Says Lin, “When a joint, tendon, muscle or ligament suffers damage, stress or injury, their nerve sensors send improper or false signals which confuse the brain. The brain responds by sending false controlling signals to the muscles and tendons. These muscles then become neurologically tight or weak, causing dysfunctional joint movement through a process known as neurological inhibition. If left untreated, this leads to weak links and abnormal muscle pull patterns, resulting in chronic pain, re-injury and deterioration”. Footwork Podiatry employ a multi-modal treatment system, combining Trigenics® with a number of other treatment techniques for a cumulative therapeutic effect and enhanced treatment outcome, Radial Shockwave therapy is another cutting-edge technology. This technique uses high-intensity sound wave treatment to break down scar tissue or adhesions and stimulate tissue repair. The sound waves penetrate up to 4cm deep and create therapeutic cavitation bubbles and microscopic biological effects within the tissue, activating the body’s natural healing mechanisms. Shockwave therapy has proven to be effective where around 80% of patients report a substantial improvement of their condition after only three treatment sessions. Contact Footwork Podiatry to find out how Foot Mobilisation Therapy and Trigenics® can assist with your heel pain. They can help reduce reliance on medication for pain relief for chronic conditions and they will perform a measurable and functional assessment to determine whether you are at risks of other pain and injuries. Their evidence-based assessment system allows them to collect meaningful data that convert to an accurate treatment plan. Footwork Podiatry are situated in Roseville on Sydney’s North Shore and Sydney CBD. For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889. This information is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. Syndicated by Baxton Media. OZTENT LAUNCHES NEW FOXWING RANGE 2019-02-19T03:42:11Z oztent-launches-new-foxwing-range Always toiling to create better equipment, so you can have better adventures, we’re thrilled to announce the release of our latest FOXWING range of vehicle awnings and accessories. The new series will be available in store from Monday 25 February 2019. The OZTENT Group first created FOXWING, now one of the leading names in retractable vehicle awnings, back in 2008. “We were so inspired by the wings of our native flying foxes that we engineered a product which would replicate their durability, flexibility and functionality, hence its unique patented design and the name.”, explains Isaac Viglione, Marketing Manager, The OZTENT Group. The new FOXWING series borrows from the success of the original range but adds some new features to make them easier and faster to use. The range includes: 270o Awning [RRP $879] – this patented design is engineered to deliver maximum shade with absolute ease. Its FAST™ setup system allows a single person to erect this expansive shade in seconds. Made from ModCan™ fabric [highly durable, UV protected, waterproof and mould resistant] it has zippered edges you can set up a whole camp site from one awning. 270o Tapered Awning Extension [RRP $199] – to provide even more cover on wet and windy days, or a little more space for shady storage we’ve got it covered. Simply zip a tapered extension to your FOXWING 270o Awning and peg as required. Buy four and create your own palace off the side of your vehicle. 270o Awning Extension [RRP $249] – sold as a set of two walls that can be quickly zipped the FOXWING 270o Awning this extension delivers protection from the elements on two sides or can be raised to extend your shade. FOXWING TAGALONG TENT [RRP $699] – with the unique ability of being able to attach to any brand of awning in the market, this tagalong delivers all the ease of an OZTENT and its ESTS™ system sees it up in seconds. Comfortably sleeping four people, it is a standalone tent, meaning that you can, simply unzip it from the awning, peg in the guy ropes and drive off adventuring. For more information on the new FOXWING Series by The OZTENT Group visit http://www.oztent.com.au or any reputable camping, outdoors or auto store. ~ ENDS ~ ABOUT OZTENT GROUP: The OZTENT Group was founded over 20 years ago by Australian inventor Joe Viglione who, so frustrated while pitching a conventional tent, invented one that took just 30 seconds to pitch. Affectionately named 'the marriage saver' by Joe, the rest of Australia knows it as the Oztent RV Range. The Oztent Group remains an Australian owned and operated family-business, providing Australian and international adventurers with a range of tents and outdoor furniture and accessories, designed to create an awesome camping experience. The Oztent Group opened operations in the USA in 2014. ABOUT THE ORIGINAL 30 SECOND TENT: Oztent is the original, patented 30-second tent. Its unique internal frame and hinge-mechanism eliminated the need (and time) required to thread poles to keep the tent up. Along with its innovative design, Oztent also features heavy-duty materials to withstand harsh Australian conditions. FOR ADDITIONAL INFORMATION: Including images or video assets, a product for photography or trial, and interviews with a camping expert from the Oztent team, please contact: Isacc Viglione isaac.viglione@oztent.com or Michael Locke 0438-076-904 | michael@locke.com.au Leading Sydney CBD and North Shore Sports Podiatrist Explains Why Manual Therapy is the Preferred Alternative Treatment for Bunions 2019-02-17T23:00:52Z leading-sydney-cbd-and-north-shore-sports-podiatrist-explains-why-manual-therapy-is-the-preferred-alternative-treatment-for-bunions If your big toe points towards your smaller toes, or you have a bony growth on the side of your big toe, you probably have a condition called Hallux Valgus commonly known as bunions. This deviation of the big toe towards the smaller toes causes a bony growth or bunion to form on the side or over the top of the big toe joint. Bunions are usually but not always immediately painful and can make wearing shoes difficult and uncomfortable, says leading sports podiatrist and director of Footwork Podiatry in Sydney, Mark Lin. "They can also cause embarrassment due to the change in appearance of the sufferer’s feet." Studies show that symptoms often only occur after the condition has progressed to an advanced level. Therefore by the time a bunion starts hurting, significant irreversible damage has already occurred. Lin's associate, Wei Lee says "Bunions are generally believed to be caused by wearing shoes that are too narrow or tight, inherited genetic traits or by medical conditions such as rheumatoid arthritis." Lin adds, "Stress on the foot from participating in sports can also be a cause. However the primary cause is often due to an underlying biomechanical problem in the feet, resulting in a compensation which results in a bunion being formed." Bunions are caused primarily by the way that a person walks and stands. Misalignment of the ankle, restricted joints in the foot, inactive foot muscles, flatfeet and foot pronation can all contribute to the development of a bunion. If left untreated, deviation of the big toe is likely to increase over time, resulting in the bunion getting larger. This can lead to secondary issues including osteoarthritis. The smaller toes may also develop deformities causing hammertoes or clawed toes. Both bunions and hammertoes are progressive and do not go away by themselves. Introducing an Alternative to Bunion Surgery While surgery is the traditional treatment for bunions, most people would rather avoid it due to the cost, pain involved and protracted recovery time. Fortunately, there is a less invasive and more effective alternative. Foot mobilisation is a technique which corrects the misalignment of the foot joints and strengthen the muscles around the joint to reinforce the correct position. Foot Mobilisation Techniques (FMT) is a manual therapeutic method to treat musculoskeletal conditions of the foot and leg, and is widely recognised by therapists including chiropractors, physiotherapists and osteopaths. Mark Lin and partner Wei Lee of Footwork Podiatry are experienced practitioners in this technique. “The treatment helps not only in improving the alignment of the big toe but also addresses the underlying problems that cause the bunion. This is combined with corrective exercises to strengthen weak and tight muscles and soft tissue that has been compensating to hold the big toe in the misaligned position.” says Lin. "Foot mobilisation has a high success rate and is recommended as early as possible, even if the sufferer feels no pain. The sooner treatment is started, the sooner the underlying cause can be addressed, improving the chances of correcting the misalignment and reducing the bony growth." says Lee. In many cases, when treatment has been delayed, the chances that the deformity can be fully corrected is unlikely. However it is still possible to reduce pain, improve the function of the foot, maintain mobility of the bunion joint, and prevent the bunion from getting worse. FMT therapy aims to improve the position of the joints to allow your body to naturally restore optimal biomechanics. The joints will be taken through their natural motions to break up adhesions and restrictions and simple corrective exercises will be prescribed to maintain effect of the treatment. FMT Therapy still viable after bunion fusion surgery Foot mobilisation treatment is still beneficial even after bunion surgery. The big toe joint plays a significant part in our ability to walk and once the joint has been fused, our body compensates. Restriction of the joint can lead to foot, ankle, knee, hip and even lower back issues. Long term management is likely to be necessary to maintain optimum function of the lower limb. Why Foot Mobilisation is the preferred treatment of choice for bunions A safe alternative treatment to treat bunions naturally and guide the joints and big toe to their correct position without orthotics or invasive surgeries A corrective approach that not only treats the symptoms but addresses the underlying cause of the problem, allowing the body to heal naturally. The therapy allows you to continue normal daily activities in most cases. Mark Lin, the Principal Sports Podiatrist and Director for Footwork Podiatry elaborates, “At Footwork Podiatry, our sports podiatrists are highly trained and experienced in unique techniques to fix foot and ankle problems. We help you to feel better, move better and perform better without medication, surgeries, or changing your footwear in a majority of the cases. We believe the body has an incredible capacity to heal itself from injuries. Chronic or recurring symptoms occur when there is an interference to the healing process such as scar tissue, biomechanical stress, structural misalignment, active trigger points or repetitive strain. Our hands-on techniques help to eliminate this interference to healing, by stimulating the body’s natural healing response.” Footwork Podiatry focus on diagnosing and treating foot and ankle pain using advanced musculoskeletal techniques. They are experts in lower limb pain and injury treatment and are committed to providing holistic health care. Get in touch with them to experience the benefits of this new and improved bunion therapy. Footwork Podiatry are situated in Roseville on Sydney’s North Shore and Sydney CBD. For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889. The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following a personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media. New Toe Nail Bracing Treatment for Ingrown Toenails Sydney CBD Sports Podiatrist 2019-02-13T00:00:13Z new-toe-nail-bracing-treatment-for-ingrown-toenails-sydney-cbd-sports-podiatrist Ingrown toenails sufferers know just how painful and uncomfortable a condition that can be. Ingrown toenails can occur at any age, due to everyday movement or lifestyle habits. There are a number of causes of this painful condition, here are some causes. Improper trimming- cutting the nails too short can cause ingrown toenails. It’s important to clean the feet before trimming, and then cut the nail straight across using nail clippers or manicure scissors. Tight-fitting footwear - shoes, socks and tights affect the condition. If feet hurt when wearing shoes, something’s not right - maybe the shoes are too tight. Trauma- Athletes are more likely to get ingrown toenails from repeated pressure on the toes such as by kicking or running. Pressure from abutting toes - this can be caused by deformities of the smaller toes. Pincer nails - is an extreme curve in the nail can cause the nail to dig deeper into the skin. Pincer nails are more common as people age. The treatment for severe ingrown toenails has traditionally been surgery, Nail bracing is a revolutionary new treatment that is Simple, whereby the brace is simply bonded across the surface of the nail, and does not need to be pre-stressed or shaped. It's Quick, applied in seconds and delivers a speedy healing process. Best of all it is Painless, the treated nail is gently lifted out of the nail fold. Mark Lin and partner Wei Lee of Footwork Podiatry in Sydney are known as the leading authorities for the provision of the nail bracing treatment in Australia. “Ingrown toenails are very common and anyone from kids to the elderly can suffer from them. Tight footwear, lifestyle habits or biomechanical factors such as flat feet and foot pronation can all cause ingrown toenails. However, some people are just genetically more predisposed to having ingrown toenails” says Lin. Lee says, “Nail bracing is a unique ingrown toenail solution using a toenail brace that corrects unnatural toenail curvature - the source of ingrown toenail pain. With this method, the treated nail is gently lifted out of the nail fold over time without pain.” While surgery has a high success rate of curing ingrown toenails permanently, it appears nail bracing provides the perfective alternative for people with needle phobia and shortens the healing time and reduces the risk of infection (particularly in people with in diabetes). Lin explained, "The BS Brace System has been used successfully worldwide in over 30 countries for 29 years. It was first launched in Australia in 2015." Footwork Podiatry are the first and only trained providers in Sydney to offer this revolutionary treatment. The BS Brace is a game changer. Using highly advanced technology, the treatment involves mounting a flat fiberglass brace to the ingrown toenail. The brace creates a spring tension that gently lifts and holds the toenail out of the nail bed, straightening the nail and the nail bed in the process. "The basic principle is based on the same physical laws as that of a leaf spring, using pressure and counter pressure. The brace fits the shape of the nail automatically and the resulting resetting forces shape and flatten the nail," explained Lin. “The nail brace is absolutely safe and suitable for everyone, even those who have diabetes. The mission is to provide alternative treatment to people currently suffering from ingrown toenails as well as the millions who are susceptible to developing the condition,” says Lee. Footwork Podiatry are situated in Roseville on Sydney’s North Shore and Sydney CBD. (Ingrown toenail nail bracing only available in Roseville). Contact them to receive the best treatment advice for ingrown toenails. Passionate about helping people to improve and maintain their health, Footwork Podiatry believe that looking after the feet is the key to maintaining an active healthy lifestyle. For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee on +61 2 9416 7889. This information is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following a personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media. Boost Mobile Expands its connection to the youth market with new Surfing and Action Sports Sponsorships 2019-02-11T00:10:45Z boost-mobile-expands-its-connection-to-the-youth-market-with-new-surfing-and-action-sports-sponsorships - Welcomes World Champion Australian surfer Sally Fitzgibbons as Ambassador - Signs as Exclusive Telecommunications Partner of World Surf League - Office Telco Sponsor of the 2019 Nitro Circus Live Australia SYDNEY, Australia, 11 FEBRUARY 2019 – BOOST MOBILE, a leading youth telco brand, has today welcomed key additions to its expansive sponsorship portfolio across the Australian sporting landscape, with the announcement that it has signed on as the Exclusive Telecommunications Partner for the World Surf League (WSL) and its Australia-based events, while also welcoming home-grown professional world tour surfer Sally Fitzgibbons as a brand ambassador. In the action-sports space, Boost Mobile has also signed on as official telco sponsor for Nitro Circus and their YOU GOT THIS Stadium Tour taking place around the country this month. “Surfing, MotorSport and action sports have always resonated with us and our customers, and we are proud to partner both with the WSL and Nitro Circus across their Australian events. We’ve worked with some of the best sporting organisations and sportspeople in their fields to help take these sports to new heights and give Boost customers exclusive access to some of the coolest content and events that the sports have to offer,” said Peter Adderton, Founder of Boost Mobile. Boost Mobile has a long and proud history in supporting Australian surfing, with today’s announcement about the World Surfing League and Sally Fitzgibbons coming off the back of its recent commitment as Title Sponsor for the opening event of the 2019 Women’s Championship Tour (CT) on the Gold Coast (the Boost Mobile Pro). As the Exclusive Telecommunications Sponsor of the WSL in Australia, Boost Mobile will have the opportunity to bring the action to Australian sports fans whether they are at the events or enjoying the action on their phones. As a part of the initial 12-month sponsorship, Boost Mobile will have a strong presence at the Boost Mobile Pro CT in Snapper Rocks this coming April, while Boost Mobile customers will be able to access specially designed merchandise developed in collaboration with the World Surf League. Sally Fitzgibbons is one of the most recognisable faces in surfing and Australian sport. Now a 10-year veteran of the World Surfing Tour, she has won almost every accolade possible in her sport, including 10 WSL World Tour Championship wins and three runner-up finishes to the World Title (2010, 2011, 2012). “Boost Mobile Pro will be the first Championship Tour event to offer equal prize money to both men and women, and we are furthering that news by committing more broadly to the World Surf League in Australia to enable us to bring our consumers content from the tour in its entirety,” said Jason Haynes, General Manager Boost Mobile Australia. “We are proud to welcome Sally Fitzgibbons to the Boost Mobile family. We have known Sally for a long time, we were involved early in her career and followed her journey ever since. She has conquered some of the best in the world while never losing her Aussie pride or sense of fun and adventure. Sally like most surfers love to travel up and down the coasts of Australia in search for the best waves and adventure. Boost Mobile is on the Full 4G Telstra Mobile Network so therefore Boost Mobile is the perfect fit for any surfer that wants to remain connected. Sally can help get this message out to fellow surfers and beach goers around the country. “I'm super excited to be partnering with Boost Mobile, they are a company all about empowering people around Australia to go out and have an adventure and share their stories along the way from wherever they are, which is so true to what I do in travelling on the World Surf League tour. I was connected with Boost Mobile as a grom and now for us to reconnect at this stage of my career is such a natural fit,” said Sally Fitzgibbons. “I base myself on the South Coast of NSW and I am always adventuring off the beaten track for the best waves, so being on Boost with 4G on the Telstra network suits me and my lifestyle. I can get all the data I need wherever the waves take me up and down the coast. It's so awesome when I can load all my favourite surf inspo clips before I surf and upload pics and clips to socials of all my adventures that day, with no worries at all from almost anywhere.” “I feel empowered to be a part of Women's surfing and what it represents in sport and with the added energy of representing Boost Mobile as an ambassador its sure to be one awesome show for stop No.1 on the 2019 World Surf League calendar. I can't wait!” Boost Mobile - Official Telco Sponsor of the 2019 Nitro Circus Live Australia Once described by Channing Tatum as “finding where it’s not possible to go, and going there,” Nitro Circus showcases world-class athletes and world-class daredevils in BMX, FMX, Skate and Scooter. Boost Mobile has partnered with Nitro Circus for the YOU GOT THIS Stadium Tour, which will be the three biggest shows in the history of Nitro Circus. The stadium tour will see the world first debut of two new ramps, one a radically expanded version of Nitro’s infamous Giganta Ramp and the other a reimagined FMX set up. The partnership will include advertising, branding, content and tickets across the three events throughout February. Too big for indoor arenas, the events will take place in Melbourne at Etihad Stadium (Saturday 9th February), Sydney at Spotless Stadium (Saturday 16th February) and Brisbane at Suncorp Stadium (Saturday 23rd February). “At Boost we’re all about pushing to the next level, offering our customers the most relevant products and ensuring they stay connected. The Nitro guys are the same, they push their own abilities to the next level. The content is going to be jaw-breaking. Even if our consumers can’t make it to the events, we’ll make sure they can experience it from afar, thanks to a great network and competitive data rates,” said Jason Haynes, General Manager Boost Mobile Australia. Key Dates 9th February 2019 - You Got This Stadium Tour – Melbourne Etihad Stadium 16th February 2019 - You Got This Stadium Tour – Sydney Spotless Stadium 23rd February 2019 - You Got This Stadium Tour – Brisbane Suncorp Stadium 3rd April – 13th April 2019 – Boost Mobile Pro at Snapper Rocks, Gold Coast, Queensland For more information on the Boost Mobile Pro, please visit: http://www.worldsurfleague.com/events/2019/wct/2907/boost-mobile-pro For more information on the Nitro Circus Stadium Tour, please visit: https://nitrocircus.com/tour/australia-you-got-this-2019/ Imagery & Video: Please find hi-res imagery and videography via this link: https://www.dropbox.com/sh/8s7ig1wtfvw9rkg/AABX6J4Kf6ztTvBQIddJijNGa?dl=0 About Boost Mobile Since humble beginnings in August 2000, Boost Mobile has established itself as a leading mobile youth brand. We're here to give you more... Dedicated to putting customers first, the team at Boost Mobile is always pushing hard to bring consumers the best network coverage, fastest speeds, best data plans, no lock-in contracts and great service – all on the 4G Telstra Mobile Network - a network you can trust. We’ve teamed up with this country’s hottest artists, athletes, parties and events to bring you more rewards, content and VIP access just for being with us. Disclaimer: Boost offers 3G and 4G services on the Telstra Mobile Network. Outside of 4G coverage areas your device will automatically switch to 3G and speeds will be less Check coverage at telstra.com/coverage. All inclusions are for use in Australia. For terms and conditions, please visit www.boost.com.au For more information, please contact: David Wolf, Closer Communications david@closer.com.au 0411 111 787 Roseville Sydney Sports Podiatry Foot Fungal Nail Infections Laser Therapy Solutions 2019-02-09T01:32:43Z roseville-sydney-sports-podiatry-foot-fungal-nail-infections-laser-therapy-solutions Fungal infection of the toenail, also known as onychomycosis, is a common dermatologic disorder, affecting over 10% of the population and 40% over the age of 70, says Mark Lin and Wei Lee of Footwork Podiatry. Both fingernails and toenails can be infected, although infections of the toenails are more common. This is an unpleasant condition which results in thickening, discolouration and splitting of the nail as well as lifting of the nail away from the nail bed. Lee says, “The condition is often ignored because the infection can be present for years without causing any pain. If left untreated however, the infection can spread to the skin surrounding the nail, as well as to other nails. If the nail bed and root of the nail become infected by the fungus, permanent and irreversible damage to the toenail can be expected. The nail will become thickened, distorted, discoloured and become very difficult to manage without podiatric care.” The infection can easily spread to other toenails or fingernails while trimming the infected toenail and even to other members of the family. Severe cases can lead to ingrown toenail and secondary infection. The deformed toenails look unattractive and can have a negative psychological impact and even reduce quality of life. Antifungal Laser Treatments Mark Lin, Principal Sports Podiatrist and Director for Footwork Podiatry says, “Current treatments include topical and oral antifungal treatments, but these can be frustrating for patients due to the high rate of recurrence, and re-infection, often between 10% and 53%. Oral medications are generally more effective than topical antifungals, but treatment can take up to several months and is associated with higher risks of liver toxicity, adverse side effects and allergies”. Fungal Nail Laser Treatment is a revolutionary new solution to treat fungal nail infections and has proven to be a safe and effective treatment. Laser Therapy is a relatively new modality but and is already considered the most effective currently available treatment for fungal nail infection without any side effects. This cutting-edge laser technology has the ability to penetrate the nail safely to reach the colony of fungal spores beneath the nail. The laser irradiation delivers high energy pulses to precisely target the site of the infection with minimal damage to surrounding tissue. Due to the light absorbing substance present in the fungus, laser irradiation results in the production of high levels of heat in the fungal cells, which effectively destroys the pathogen and resolves the infection. Laser therapy treatment first gained popularity in the United States approximately five years ago and is quickly becoming the treatment of choice in managing fungal nail infections in Australia, as it offers far greater advantages over traditional treatment of fungal nails. Fungal nail laser therapy is safe, has no side effects and is more effective for deeper infections. Mark Lin and partner Wei Lee of Footwork Podiatry are leading Sports Podiatrists in Sydney. Principal Sports Podiatrist and Director, Mark Lin says, “Our revolutionary, multimodal, evidence-based treatments are what set us apart. We take top-quality care seriously, and our podiatrists undertake regular in-house training and are committed to ongoing professional development to expand their knowledge and continuously update their clinical skills”. Footwork Podiatry will also sanitise your footwear using a unique ultraviolet (UV) Light Shoes Steriliser called SteriShoe. SteriShoe is clinically proven to kill up to 99.9% of the micro-organisms that live and thrive within most peoples’ footwear, and can cause Toenail Fungus, Athlete’s foot and other foot infections. The unit can be purchased from them directly or the service can be provided on site. Footwork Podiatry has two convenient locations, in Roseville on Sydney’s North Shore and Sydney CBD. For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889. The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following a personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment. Syndicated by Baxton Media. Leading Sydney CBD and North Shore Sports Podiatrist Says Feet Problems Cause Low Back Pain, Footwork Podiatry 2019-01-30T07:46:42Z leading-sydney-cbd-and-north-shore-sports-podiatrist-says-feet-problems-cause-low-back-pain-footwork-podiatry Lower back pain could just be something we have to experience because of our evolutionary history says Mark Lin andWei Lee of Footwork Podiatry, but these days, it’s just as likely to come from the new demands we’re placing on our bodies.“There are a lot of things that can cause low back pain,” Lin says, “But a lot of people don’t realise it could come from their feet.”Why Foot Problems Cause More than Sore FeetThe logic is straightforward, says Mark. Because we, unlike any other animal on the planet, walk around on our hind legs. As a result, our legs and feet take a lot of strain. Although we’ve evolved to be upright, there are still a few variations in the gene pool that, while they don’t get us down in the literal sense, certainly do so in the figurative one.It’s an obvious chain reaction. Muscles, joints, and ligaments strain when the feet don’t carry their load correctly, and since our backs also take up the lot of the physical strain inherent in our upright posture, the chain reaction is easy to follow.Foot problems can cause pain in the ankles, shins, knees, hips and lower back – and some people experience the full chain of pain from the feet upward.Why Orthotics Aren't First ChoiceOrthotics could be a way to correct lower back problems caused by foot issues, but Wei says they're not a solution they prefer for their patients. They support the foot and strive to correct the way that the feet carry their load. But not all of them are created equal, and they only help you when you're wearing them- there's no long-term correction.A look through research on the topic of orthotics doesn’t show anything very conclusive, but it’s interesting to note that some widely-cited trials looked at “off-the-peg” arch supports rather than custom orthotics. Other studies show more positive results, but note that patients were told about the theory behind their custom orthotics and speculate that this may have heightened the placebo effect.“We do occasionally use orthotics, and they help some people" says Mark, but we prefer to use them as adjunct to therapies that correct the real problem that causes pain. If we can achieve a solution without making our patients depend on orthotics, we will."Low Back Pain AdviceGetting to the root of the matter is the best solution for those with low back pain, says Lin. His mission isn’t just treating pain – it’s also about preventing its return.“There are a lot of possible causes to examine and eliminate,” say Lin. “It could be your office chair – or it could be the way you walk.”He suggests that we begin with the physical activities we perform most. “If you spend most of your day seated, your posture or your desk and chair are likely to blame,” says Mark. “If you spend most of your day standing or walking, your feet, your shoes, and your posture are among the most likely culprits.If you’re still not sure, Wei suggests starting from the feet and working your way up. “Our assessment will help you to make progress towards finding the cause of your lower back pain,” he says. “And if it lies in your feet, or if the way you use your lower limbs are contributing to it, then we have the solutions to the problem too.”Mark Lin and Wei Lee are leading Sports Podiatrists in Sydney. Footwork Podiatry has two convenient locations Roseville on Sydney’s North Shore and Sydney CBD. Both offer the full spectrum of podiatry treatments and although they receive referrals from medical doctors, they are willing to assess and assist anyone who suffers from lower-limb issues.For further information, visit the Sports and Podiatrist Clinic to book online, or call Mark Lin or Wei Lee and their friendly team on +61 2 9416 7889.The information contained in this guide is provided in good faith and is not intended to be nor is it to be used as a substitute for any sort of professional, medical or podiatric advice. An accurate diagnosis can only be made following a personal consultation with a podiatrist. Any users should always seek the advice of their podiatrist, or other qualified healthcare providers before commencing any treatment.Syndicated by Baxton Media. ORIX Australia launches MOOV Vehicle Acquisition Platform for SMEs 2019-01-30T02:33:17Z orix-australia-launches-moov-vehicle-acquisition-platform-for-smes Sydney, Australia – January 30, 2019 – ORIX Australia Corporation Limited (ORIX) has launched an Australian industry-first, end-to-end online vehicle acquisition platform designed specifically for Small to Medium Enterprises (SMEs), including sole traders. The new platform, MOOV, enables Australian SMEs to view and compare vehicle specifications and costs, see financing options at a glance, and order the vehicle. SMEs can now do this all online at their leisure, wherever they are, reducing common frustrations with acquiring a vehicle. “Australia is home to 2.1m[1] SMEs and sole traders, many of which need a simple and reliable way to acquire vehicles; MOOV was created specifically for those companies as they simply don’t have the time to visit dealers to compare vehicles or wait in call centre queues to discuss available financing options,” said Mary Moran, General Manager – Business Solutions, ORIX Australia. “By moving the entire process online, SMEs can reduce the hassle involved in the traditional vehicle buying process, while benefiting from ORIX’s fleet expertise and nationwide fleet-buying power.” MOOV provides a range of financing options including finance lease, operating lease, business vehicle loan or buying outright. Leasing provides SMEs with cash flow predictability and may free up capital that can be better invested elsewhere in the business. Regardless of the financing option selected, associated vehicle related expenses, such as fuel, tolls and scheduled maintenance, can be bundled together with the lease payments into a single monthly itemised invoice for convenience and transparency. “We want to provide a more efficient experience for all of our SME customers,” said Moran. “Recent news of tightening credit conditions may lead them to consider financing options beyond traditional sources. The flexibility of our MOOV platform, backed with our expertise in fleet solutions, provides SMEs with an easy and transparent way to explore flexible financing options to meet tomorrow’s challenges, which for many SMEs, includes a thorough revaluation of what mobility actually means to their business.” <ENDS> About ORIX Australia Corporation Limited ORIX is a global diversified financial services organisation listed on both the New York Stock Exchange (NYSE: IX) and Nikkei 225 (TYO: 8591). In Asia Pacific, ORIX is one of the largest fleet management operations in the region. Through our innovative solutions, including the award-winning OneView customer portal, vehicle pooling and telematics platforms, we work with our clients to get more value from their vehicles and to manage the evolving risks of a mobile workforce. [1] ABS Counts of Australian Business 8165.0, Feb 2016 and ASBFEO calculations (excludes nano businesses with no GST role)