The PRWIRE Press Releases https:// 2019-05-02T01:00:00Z InStitchu e-commerce startup opens Showroom in David Jones 2019-05-02T01:00:00Z institchu-e-commerce-startup-opens-showroom-in-david-jones InStitchu e-commerce startup opens Showroom in David Jones Link to Images: https://drive.google.com/drive/u/0/folders/1D66fuaAavxfTaedsRxMVQhTl4k9qOjM9 Sydney, 2nd May 2019—InStitchu Press Release—Australian custom, tailored menswear brand, InStitchu, has opened a Showroom in David Jones. The Showroom features InStitchu’s signature old-world tailoring experience with a modern online twist and is located on Level 2 of David Jones’ Sydney CBD Flagship Market Street store. Founded by Australians Robin McGowan and James Wakefield in 2012, InStitchu was created to remove the common pain points experienced in menswear shopping: the lack of convenient, custom, tailored options at an accessible price point. InStitchu helps men design their own custom, made-to-measure suits and shirts in minutes, at an affordable price and without compromising on quality. A growing demand for personalisation and variety puts InStitchu in good stead, as they ensure perfectly fitted garments, unique custom detailing and freedom of choice on everything from buttons to pockets, fabrics and more. The partnership with David Jones will be the ideal opportunity to merge the technological suiting processes of InStitchu with the long-proven traditional retail success of David Jones. The David Jones InStitchu Showroom will be InStitchu’s 10th Showroom across Australia and the US. Co-Founder, Robin McGowan explains “Since we opened our first Showroom at 350 George Street, Sydney we have found that this physical element has really completed the InStitchu experience—an experience that we are now renowned for.” “This unique partnership with David Jones is an opportunity for both businesses to combine the classic ease of department store retail with the contemporary pleasure of our tech-based, old-world tailoring experience.” said Co-Founder Robin McGowan Designed by Sydney based Interior Designers Laguna & Co, the new David Jones InStitchu Showroom continues their theme of an authentic old-world tailoring experience, with a masculine, refined edge. The Showroom also has an emphasis on technology and the custom design process as a point of differentiation, as customers can sit in deep green velvet chairs, peruse fabrics and design their garments from scratch on the InStitchu website with a personal Stylist. The new David Jones InStitchu Showroom will take individual, wedding party and group bookings, where customers can peruse premium fabrics and be measured and guided on design by one of their expert Stylists. Every order is placed through the InStitchu online e-commerce store InStitchu.com and all orders are covered by InStitchu’s Perfect Fit Guarantee. Co-Founder James Wakefield said “It’s a real honour to be a part of the wider David Jones family and to have the opportunity to display our custom, tailored suits to thousands of shoppers every single day. The bigger opportunity, however, will be to show these shoppers how easy, enjoyable and affordable finding a perfectly fitted suit and completely custom suit can be.” As the newest member of the David Jones family, InStitchu hopes to increase its brand presence to shoppers who may be less inclined to find their suits online. Key features, such as the Woolmark certified 100% Australian Merino wool that InStitchu uses in their wool products, can now be brought into the forefront of appreciation. “We pride ourselves on constructing the highest quality suits from scratch using world-leading technology and premium fabrics including Woolmark certified 100% Merino wool. Customers who have previously enjoyed shopping at David Jones can now see and feel our garments first-hand at David Jones before then designing, customising and being fitted for their own in a quick, easy and affordable way with our Stylists expert advice.” said James Wakefield InStitchu’s Savile Row trained Tailors construct each garment from scratch and garments are delivered direct to customers doors or to a showroom within 3-4 weeks. What completes this experience is the expert knowledge and professionalism of InStitchu’s Stylists, whose fitting ability and eye for detail is now on full display at David Jones. Although this is the first InStitchu Showroom opening within the David Jones network, Co-Founders Robin McGowan and James Wakefield anticipate that many more David Jones Showrooms will be opened over the next 12 months across the country. David Jones General Manager of Menswear and Childrenswear Chris Wilson said, “InStitchu marks the arrival of a new type of retail experience, one where the customer joins the design journey of their garment. We’re thrilled to welcome InStitchu to our menswear designer offering at David Jones and know our customers will be inspired by the revolutionary made-to-measure service.” About InStitchu InStitchu is an Australian owned and operated custom, tailored menswear brand, founded in 2012 by Co-Founders and high school friends James Wakefield and Robin McGowan. The concept of InStitchu is special—bridging the gap between technology and traditional retail, InStitchu has an omni-channel business model where customers can choose to design custom, tailored garments online at InStitchu.com or at one of InStitchu’s Showrooms. Headquartered in Sydney, InStitchu currently has 10 Showrooms across Sydney, Melbourne, Brisbane, Perth, Adelaide, Canberra and New York City, with a view to expand further this year. InStitchu’s Showrooms act an extension of the website and aim to transport customers back into the realms of old-world tailoring, as they sip on a glass of whisky whilst perusing fabrics, getting measured and designing their garment with their dedicated Stylist. While in-person fittings are not required, customers can come in for a personalised fitting if they wish and then conveniently re-order online next time, with all their measurements and past orders saved to their InStitchu online profile. With a combination of world-leading technology, the best natural fibre fabrics (including Woolmark certified 100% Australian Merino wool, cashmere, mohair, linen and cotton) and premium customer service, InStitchu brings customers the highest quality garments at great value. Every order is placed through the InStitchu online e-commerce store InStitchu.com and all orders are covered by InStitchu’s Perfect Fit Guarantee—whereby if a customer’s garment is not perfectly fitted they will alter or remake their garment, ensuring that the purchasing process is completely risk-free. For more information, please contact: Madeleine Wakefield P: +61 412 001 320 E: maddy@institchu.com New Media App Launches To Kill Off The Press Release 2019-04-30T04:15:39Z new-media-app-launches-to-kill-off-the-press-release A new technology platform has launches tomorrow made just for you. This tech platform called Story Match® will change the way that you receive your story pitches. No more emails, no more press releases and no more hassling PRs (I promise not to be one of those…) First, watch this! In 1.5 minutes it will explain it all to you… Story Match® is a two sided market place App and Desktop platform that allows brands to pitch story ideas to journalists, at the same time allowing journalists to select only what topics of stories they want to receive. Journalists, like you, set up their profile using 6 simple steps. You can select from up to 50 industry tags (food, finance, lifestyle, tech, etc etc) and can localise by State and Territories. If there’s a match on industry tags then you see the pitch. Using swiping technology you can scroll through stories, swipe left if you don’t like the story or right if you do. If you swipe right, it will open an immediate and private chat between you and the person who posted the pitch. The best bit…. The pitches have limitations – so brands can only upload selected images, a headline and up to 500 characters to bring their pitch to life. They then select which industry tag their story is relevant to, and localise it. So now you don’t need to read any more press releases or receive any more pitches that you’re not interested in. Story Match® was developed to improve efficiencies in the media industry, and allow all brands, no matter how big or small the opportunity to get their brand noticed. The tech platform has been developed by Founder and Director of Polkadot Communications Dionne Taylor – who has worked both as a journalist and a PR for the last 15 years. Dionne is available for an interview to chat about this new and exciting platform, built just for YOU! If interested in speaking with Dionne, please get in touch. M2O Launch new Active Endurance sock range for riders. 2019-04-08T22:45:41Z m2o-launch-new-active-endurance-sock-range-for-riders M2O Industries is pleased to announce the launch of its latest innovation in sock wear – Active Endurance. “By reworking our Compression range, which is smashing it in all ultra-sports markets, we have been able to develop a new offering of technology and comfort for those who ride fast and hard”, explains Trent Fitzgibbins, Founder of M2O. Tight and super comfortable without M2O’s signature full-compression system, the new range features: Bolstered heel pads – reducing impact stress; M2O’s Elite blended yarns – providing antibacterial protection, moisture wicking, and odour reduction with greater durability; Seamless toe boxes for maximum protection and longer wear while reducing chafing and blisters; Mesh panels for enhanced aeration and additional moisture wicking; Impact + Energy Transfer system, a fabric weave developed to direct and convert high-pressure tread points into energy zones along the foot and leg; Scientifically developed food bed tracks to improve grip and accelerate the moisture wicking process; and Heat transfer zones designed around the proximity of arteries and veins in the ankle of aid thermal exchange and keep the entire foot cooler. As with all M2O products the new Active Endurance line is designed for fashion-minded riders and priced to ensure they are accessible for all. Available in all sizes from anklets through to full knee length the new M2O Active Endurance keep your feet cooler and more comfortable than ever. With all this innovation and comfort, priced from $15 upwards, visit any reputable bike retailer, or https://m2oindustries.com/ for more details on the full range of M2O Active Endurance socks. ----- END ----- NOTES TO EDITOR M2O Industries is an Australian company, established in 2016 by TrentFitzgibbins, Founder and original owner of the highly awarded JetBlack Cycling. M2O designs develop and sell market leading cycling endurance products globally. The ranges include Compression Socks, Active Endurance Sport Socks, Performance Hydration Systems and innovative Anti-chafing Skin Care Products, specifically designed with the active lifestyle in mind. M2O Industries works closely with world leading Down Hill mountain bikers and teams including START Cycling Team (UCI team); Trek Shimano mountain bike team, Mick Hannah, Tracey Hannah and Sam Reynolds from UR Team Polygon; Danni Beecroft, James Hall and 7x MTB solo 24Hour world Champion Jason English. All of whom have helped input into the development of M2O products to ensure the most comfortable of rides no matter how gruelling the journey. FOR ADDITIONAL INFORMATION: Including images or video assets, a product for photography or trial, and interviews with a cycling expert from the M2O team, please contact Trent Fitzgibbins +61 [0]404-016-777 | trent@m2oindustries.com or Michael Locke +61 [0]438-076-904 | michael@locke.com.au M2O Launch new Active Endurance sock range. 2019-04-04T20:53:09Z m2o-launch-new-active-endurance-sock-range M2O Industries is pleased to announce the launch of its latest innovation in sock wear – Active Endurance. “By reworking our Compression range, which is smashing it in all ultra-sports markets, we have been able to develop a new offering of technology and comfort for those who work hard on their feet”, explains Trent Fitzgibbins, Founder of M2O. Tight and super comfortable without M2O’s signature full-compression system, the new range features: Bolstered heel pads – reducing impact stress; M2O’s Elite blended yarns – providing antibacterial protection, moisture wicking, and odour reduction with greater durability; Seamless toe boxes for maximum protection and longer wear while reducing chafing and blisters; Mesh panels for enhanced aeration and additional moisture wicking; Impact + Energy Transfer system, a fabric weave developed to direct and convert high-pressure tread points into energy zones along the foot and leg; Scientifically developed food bed tracks to improve grip and accelerate the moisture wicking process; and Heat transfer zones designed around the proximity of arteries and veins in the ankle to aid thermal exchange and keep the entire foot cooler. As with all M2O products the new Active Endurance line is designed for casual, corporate and fashion-minded customers, is ranged from anklets through to full knee length and priced to ensure they are accessible for all. From extreme sports and 1000km treks to kicking goals with mates, pushing shovels on a worksite, or trudging the office floor day in and day out, the new M2O Active Endurance keeps your feet cooler and more comfortable than ever. With all this innovation and comfort, priced from $15 upwards, visit any reputable sports, outdoor or travel retailer or https://m2oindustries.com/ for more details on the full range of M2O Active Endurance socks. ----- END ----- NOTES TO EDITOR M2O Industries is an Australian company, established in 2016 by Trent Fitzgibbins, Founder and original owner of the highly awarded JetBlack Cycling. M2O designs, develops and sells market leading cycling endurance products globally. The ranges include Compression Socks, Active Endurance Sport Socks, Performance Hydration Systems and innovative Anti-chafing Skin Care Products, specifically designed with the active lifestyle in mind. M2O Industries works closely with world-leading Down Hill mountain bikers and teams including START Cycling Team (UCI team); Trek Shimano mountain bike team, Mick Hannah, Tracey Hannah and Sam Reynolds from UR Team Polygon; Danni Beecroft, James Hall and 7x MTB solo 24Hour world Champion Jason English. All of whom have helped input into the development of M2O products to ensure the most comfortable of rides no matter how gruelling the journey. FOR ADDITIONAL INFORMATION: Including images or video assets, a product for photography or trial, and interviews with a cycling expert from the M2O team, please contact Trent Fitzgibbins +61 [0]404-016-777 | trent@m2oindustries.com or Michael Locke +61 [0]438-076-904 | michael@locke.com.au M2O sign Trek-Shimano MTB Team. 2019-04-04T20:22:17Z m2o-sign-trek-shimano-mtb-team M2O Industries is delighted to announce that they are now the official Sock sponsors of the Trek-Shimano Australia Mountain Bike Team. “Since launching M2O Industries we have been going from strength to strength, including sponsorship agreements with some of the world’s top Down Hill mountain bikers and teams”, explains Trent Fitzgibbins, Founder of M2O. “It is great to be able to include Trek Shimano Australia to our stable.” As a mountain biker himself, Trent Fitzgibbins has been following the team for a few years. Both at M2O and JetBlack, his previous business, Trent has worked closely with professional riders over the last 20 years to conceive and develop the best possible products that can endure and aid the stress associated with extreme riding. Consequently, M2O designs, develops and sells market leading cycling endurance products globally. The ranges include Compression Socks, Active Endurance Sport Socks, Performance Hydration Systems and innovative Anti-chafing Skin Care Products, specifically designed with the active lifestyle in mind. “We take pride in using and promoting top quality products so we are delighted to have M2O socks as part of our 2019 kit. Trent’s experience and knowledge are also a great asset to the Team” explains Peter Dowse, Manager, Trek-Shimano Australia The Trek-Shimano Australia MTB team has evolved from Anytime Fitness Trek in 2010 to Target Trek then Trek Racing Australia. The team has always been passionate about supporting, encouraging and nurturing some of Australia’s best MTB riders, so they can mix it with the World’s best, with the backing and support they need and deserve. Trek-Shimano Australia is owned and operated by Peter Dowse, who has spent many years helping athletes achieve both short and long-term goals in a relaxed, friendly and supportive team environment. The team has produced a number of National Champions, guided athletes towards pro contracts, achieved UCI World Cup podiums and Commonwealth and Olympic Games representation. ----- END ----- NOTES TO EDITOR M2O Industries is an Australian company, established in 2016 by TrentFitzgibbins, Founder and original owner of the highly awarded JetBlack Cycling. M2O Industries works closely with world leading Down Hill mountain bikers and teams including START Cycling Team (UCI team); Trek Shimano mountain bike team, Mick Hannah, Tracey Hannah and Sam Reynolds from UR Team Polygon; Danni Beecroft, James Hall and 7x MTB solo 24Hour world Champion Jason English. All of whom have helped input into the development of M2O products to ensure the most comfortable of rides no matter how gruelling the journey. FOR ADDITIONAL INFORMATION: Including images or video assets, product for photography or trial, and interviews with a cycling expert from the M2O team, please contact Trent Fitzgibbins +61 [0]404-016-777 | trent@m2oindustries.com or Michael Locke +61 [0]438-076-904 | michael@locke.com.au VIVID SYDNEY 2019 ENTERS A NEW DECADE OF INNOVATION AND CREATIVITY 2019-03-19T04:34:52Z vivid-sydney-2019-enters-a-new-decade-of-innovation-and-creativity MEDIA RELEASE: 11.30am, Tuesday 19 March, 2019 VIVID SYDNEY 2019 ENTERS A NEW DECADE OF INNOVATION AND CREATIVITY ARGYLE CUT IN THE ROCKS RETURNS WITH PIXAR ANIMATION STUDIOS, CAMPBELLS COVE AND HICKSON ROAD RESERVE REJOIN LIGHT WALK, GAME CHANGERS SPIKE LEE AND ESTHER PEREL HEADLINE VIVID IDEAS PLUS THE CURE, RÜFÜS DU SOL, FKA TWIGS & UNDERWORLD ROCK VIVID MUSIC. 2019 PROGRAM ANNOUNCEMENT VIDEO CONTENT AND IMAGES ARE AVAILABLE AT:www.vividsydney.com/media-centre Vivid Sydney, the largest festival of light, music and ideas in the Southern Hemisphere, will ignite the Harbour City this winter from Friday 24 May to Saturday 15 June 2019 as it enters a new decade of innovation and creativity with an inspiring and star-studded program of events. Destination NSW CEO and Executive Producer - Vivid Sydney, Sandra Chipchase said, “Australia’s most loved and awarded festival, now in its eleventh year, will bring together light artists, music makers and brilliant minds to showcase Sydney as the creative industries hub of the Asia-Pacific. “This year’s Vivid Sydney program is bold, exciting and diverse, offering something for everyone so I encourage those who want to experience this unmissable event to start planning their trip now.” Vivid Sydney is owned, managed and produced by Destination NSW, the NSW Government’s tourism and major events agency, and in 2018 attracted 2.25 million attendees, delivering $172.9 million in visitor expenditure into the NSW economy. “I am proud to say our marketing activities saw a record 185,887 travel packages sold to domestic and international visitors for Vivid 2018 - an increase of 37 per cent over the previous year. Vivid Sydney is a must-attend event for travellers and motivates people to visit Sydney and beyond,” Ms Chipchase said. “It doesn’t matter your age or interests, whether it is your first time to Sydney or if you are a local - Vivid Sydney has universal appeal. The Vivid Sydney 2019 program offers inclusive and accessible installations, events and experiences that you can enjoy for one evening or over 23 nights.” Ms Chipchase also announced the inaugural Vivid School for High School students in years 9-12 to assist students to learn more about the creative processes involved in imagining, designing and delivering light-based artworks for this huge global event. “This initiative will enable students and their teachers to meet the professionals behind Vivid Sydney’s iconic building projections and light walk installations, and to hear from artists, designers and technicians about their career paths and how they harnessed opportunities to build their skills for future projects and employment,” Ms Chipchase said. VIVID LIGHT This year’s Light Walk sees over 50 radiant works curated into the largest outdoor gallery of its kind in the Southern Hemisphere, stretching for more than three kilometres. In a partnership first, Academy-Award winning Pixar Animation Studios will illuminate Sydney’s heritage-listed Argyle Cut in The Rocks with a creative light projection that will delight visitors of all ages as they are transported through a visual feast of behind-the- scenes artwork and the evolution of iconic animation. The return of the Argyle Cut to the Vivid Light program will be a huge drawcard for festival goers featuring the captivating characters of Pixar films, including the beloved duo of Woody and Buzz Lightyear. For this year’s eagerly anticipated Lighting of the Sails, Los Angeles-based Chinese American artist-filmmaker Andrew Thomas Huang presents Austral Flora Ballet. This hypnotic tribute to Australia’s exquisite native plants and flowers incorporates a dancer’s movements in response to the sensuous arcs of the Sydney Opera House’s silhouette. Visitors can once again weave their way through the Royal Botanic Garden Sydney for close encounters with illuminated artworks that reflect and refract both light and nature. Glowing, darting, hovering above the ground, Firefly Field is a mesmerising installation of 500 flying light points that simulate the aerial ballet of these tiny nocturnal lampyridae. Viewers are encouraged to look beyond the night sky and wonder what secrets lie beyond the stars throughKA3323, a retro-futuristic satellite dish overgrown with alien plant matter that has mysteriously landed in the Botanic Garden. While at I Hear You (But Do You Hear Me?), an array of LED light poles generates a space between two people with their voices starting a conversation of light and sound, questioning inequality in the digital era. Across the Quay, the imposing art-deco façade of the Museum of Contemporary Art Australia will be transformed by award-winning Australian-Columbian artist Claudia Nicholson who, together with light veterans Spinifex Group, reimagine her vibrant artworks into Let Me Down, an animated cycle of creation, destruction and regeneration underscored by the cool and contemporary sounds of Lonelyspeck. Next door, in addition to an incredible experience at Foundation Hall, Samsung Electronics Australia will create a once in a lifetime experience at First Fleet Park using some of the most exciting features of the Galaxy S10 to reimagine how you see Vivid Sydney. Watch your chips! in The Rocks examines the collective behaviour of birds, mimicking the way gulls sometimes harass humans for food scraps while Nostalgia Above connects the romance of nature to data-driven climate technology, creating a virtual barometer that forecasts rain and thunderstorms, clear or gloomy skies. Campbells Cove is back with Ballerina, an eternal dance solo that shimmers along the harbour’s edge as if in a dream, while Let it Snow makes it seem that giant snowflakes have landed at Hickson Road Reserve offering great views from the water. Celebrating the International Year of Indigenous Languages, the southern pylon of Sydney Harbour Bridge is set to come to life with Eora: Broken Spear curated by Rhoda Roberts AO with projection design by The Electric Canvas. This powerful work reminds us to reflect, to call country, to read country and listen to country. The façade of Customs House is once again transformed to become an aquatic wonderland in Under the Harbour by Spinifex Group, sure to delight children and adults alike. The watery world with neon sea creatures, botanical wonderlands, and unclassified oddities will provide a playful and exquisite escape into an extraordinary underwater fantasy certain to inspire audiences and deepen the appreciation of Sydney’s aquatic haven. VIVID SYDNEY PRECINCTS Popular precincts Taronga Zoo, Darling Harbour, Chatswood, Barangaroo and Luna Park also light up in 2019. On the north shore, festival favourite Taronga Zoo’s Lights for the Wild adds to its illuminated trail of interactive lanterns featuring endangered species. Joining the star-spangled Asian Elephant, a family of glowing Silverback Gorillas, the iridescent Marine Turtle and the Weedy Sea Dragon, is the Sumatran Tiger Cubs marking the birth of three new tiger cubs and highlighting the Zoo’s commitment to conservation. In its second year, the ever-grinning Luna Park Sydney dazzles again after dark. This year adrenaline seekers can get airborne in the new family thriller Volaré studded with thousands of LED lights which perfectly complements the light-laced iconic Ferris Wheel. Vivid Sydney at Chatswood, a family favourite, is set to radiate with peace and harmony. The Concourse will shine with Co-existence, a large-scale projection work by Hungarian artist collective Limelight while music fans can catch shows by Vince Jones and Lisa Fischer as well as performances by the Willoughby Symphony Orchestra. Vivid Ideas weighs in with a festival/conference for girl gamers and free sessions on clean beauty, fit- tech and wellness. Barangaroo offers a feast for the senses with Exchange Place set to become a wondrous Winter Camp each night with the glowing six-metre tall spirit Marri Dyin (Great Woman) visiting Thursdays to Sundays. Visitors are invited to join her to hunt and gather through illuminated bushlands and enjoy light-inspired fare at all price-points from over 40 restaurants, bars and cafes. At Darling Harbour, Robot SPACELand imagines a not-too-distant future where a new civilisation rises from our post-industrial debris. This is where you will get to meet mind- boggling electro-automotive super-bots that have been sent to sow the seeds of a brighter, greener tomorrow. Vivid Sydney’s inclusive playground Tumbalong Lights is back with the support of Access and Inclusion partner Cushman & Wakefield. Inspired by the next frontier, playSPACE will bring together super-scale installations that give intrepid explorers an opportunity to walk Under the Milky Sky, play with Spaceballs, and share different perspectives with See What I See. Low-sensory sessions will be catered for too. VIVID IDEAS Vivid Ideas brings to Sydney 23 days and nights of talks, hands-on workshops and industry- shaping forums delving into the meaning of love, loneliness and belonging in our fast-paced, ever-connected lives. This year’s Game Changers challenge assumptions on race and relationships. Hollywood trailblazer Spike Lee opens up about his personal politics, story-craft and tips for making movies that matter, while iconic psychotherapist and creator of the wildly popular podcast Where Should We Begin? Esther Perel investigates modern love in the digital age and looks at the ways relationships are being affected by technology. The New Horizons series tunes into signals from the future. Highlights include Future of Sex researcher and podcast creator Bryony Cole charting the frontiers of sextech, Marc Fennell exploring loneliness and how and why many people in Japan feel overworked and undersexed, and Eileen Ormsby shines a chilling light into the dark underbelly of the web. Scientists and researchers from UTS, the ABC and CSIRO will also shed light on what’s coming next in AI and ethics, space exploration and more. In The Mark Colvin Conversation: Net Worth, Pulitzer prize winner author Sebastian Smee, psychologistJocelyn Brewer and artist and author Holly Throsby look at the value of an ‘inner life’ and ask what price we’ll pay for our constant digital distraction. Vivid Art After Hours returns to the Art Galley of NSW for free Wednesday evenings that combine art activities, live music and talks by creative thinkers addressing issues of belonging - including comedian and ‘bad Buddhist’ Meshel Laurie, rapper, poet and author Omar Musa and artist Abdul Abdullah in conversation about cultural identity, and the team behind the hit ABC TV show You Can’t Say That celebrating social diversity. Citizens of the World workshops and other how-to sessions will unlock essential skills for living a more creative, better informed and fulfilled life and Semi Permanent returns with a jam-packed program of design goodness featuring vice president of design for Uber, Michael Gough and other luminaries. The Vivid Ideas Exchange will once again reside on Level 6 at the Museum of Contemporary Art Australia with 23 days of stimulating talks and skill sharpening workshops including future-facing industry forums, deep-dive conferences, panels and showcases where we brighten up your perspectives and challenge your ideas. VIVID MUSIC Vivid Sydney spotlights the city’s live music culture by both bringing in influential overseas acts and placing a firm focus on local talent, this year’s line-up is set to impress. Dynamic electronic act RÜFÜS DU SOL and genre-bending popstar FKA Twigs headline this year’sCarriageworks program while the warehouse party of the year, Curve Ball curated by Fuzzy Events returns featuring Hayden James, Touch Sensitive and Mallrat. The City Recital Hall presents four musically diverse highlights including Australian music legend Paul Kelly and leading Australian composer James Ledger performing thirteen new songs and soundscapes inspired by birds, pop-darling Kate Miller-Heidke, internationally acclaimed pianists ZOFO and Concertos on Fire. Vivid LIVE at the Sydney Opera House celebrates artists at the cutting edge of their genre and visionaries who create on their own terms. British alternative rock pioneers The Cure mark the 30th anniversary of their landmark album Disintegration with four sold-out Australian exclusive performances. Their compatriots, UK electronic titans Underworld are set to transform the Concert Hall into a euphoric dance floor with four exclusive shows, while rising American synth-pop star Maggie Rogers makes her Sydney Opera House debut bringing her singular fusion of melodic folk and percussive beats to showcase her incredible new record, Heard It in a Past Life. Acclaimed singer songwriter Sharon Van Etten also sails in for an electrifying one-night-only performance and legendary jazz ground-breaker Herbie Hancock’s only Sydney show will be unmissable. 2019 marks X|Celerate’s third big year and partnership between the City of Sydney and Destination NSW supporting the ongoing growth of Sydney’s thriving music scene. 23 inner city venues including a hair salon, church and brewery showcase emerging grassroots acts across every imaginable genre, with acts like The Catholics, Set Mo, Carlotta and I Know Leopard, while Heaps Gay returns for the Qweens Ball at the Sydney Town Hall. Vivid Art After Hours returns to the Art Gallery of NSW with the fused Vivid Ideas and Music program on Wednesday evenings. Catch Andrew Bukenya’s Do the Spike Thing, OKENYO taking a sonic deep dive into the human condition andJZ Lunar Capsule presenting an Astronaut’s Playlist celebrating the music of space travellers as imagined by the Apollo 11 astronauts 50 years ago. VIVID SYDNEY SPONSORS Vivid Sydney thanks its sponsors for their support of Vivid Sydney 2019. American Express returns as partner for the third consecutive year with the American Express Lounge at Cruise Bar as well as supporting the Vivid Sydney Volunteer Program. Samsung Electronics Australia and official energy partner TransGrid also return as partners with Pixar Animation Studios joining as partner for the first time. Supporters include City of Sydney, Sydney Opera House, Technical Direction Company and 32 Hundred Lighting and ICC Sydney. For the third year, Vivid Sydney’s Access and Inclusion Partner is Cushman & Wakefield and the festival continues its sustainability partnership with the Banksia Foundation and Informed 365. Vivid Sydney’s collaborators include Art Gallery of NSW, Australian Museum, BEMO, Carriageworks, Dallas Fort Worth International Airport, Event Engineering, Kennards Hire, Museum of Contemporary Art Australia, NSW National Parks & Wildlife Service, PropMill, Spinifex Group, State Library NSW. The official charity party is the Royal Flying Doctor Service, South Eastern Section. The full 2019 Vivid Sydney media kit, program announcement and high-res imagery including 2019 Vivid Sydney light renders and broadcast quality video footage of 2018 festival highlights, are available to download at www.vividsydney.com/media-centre Media Enquiries Nathan McIlroy, The Mint Partners 0421 668 440 Jo Hocking, Destination NSW 0429 507 328 Custom, Tailored Menswear Company, InStitchu announces partnership with Corporate Womenswear label 400 Co. 2019-01-30T01:44:10Z custom-tailored-menswear-company-institchu-announces-partnership-with-corporate-womenswear-label-400-co MEDIA RELEASE FOR IMMEDIATE RELEASE InStitchu X 400 Co. Old World Tailoring meets Corporate Luxury. Introducing a New World of Luxurious Customisable Uniforms. Australia’s leading custom, tailored menswear company, InStitchu is proud to announce their partnership with Brisbane based Corporate Womenswear label 400 Co. The collaboration means that together the brands are able to create a customisable, distinctive, individually designed uniform for all businesses, at an affordable cost—a point of difference in the uniform market. Both InStitchu and 400 Co. custom, tailored garments are of the highest quality and thus make long lasting and luxurious, exceptional looks for clients. InStitchu along with 400 Co. have the ability to offer customisable, personalised uniforms to businesses, private member clubs and sports teams. With the large range of fabric and design options, the client has the opportunity to ensure every detail of their uniform is on brand. InStitchu along with 400 Co. will work with clients to ensure that their uniform represents their brand in the best possible way through custom options such as monogramming, fabric and lining choice and many more. Businesses now have the option to design a fashion forward unique uniform, one that their teams will be proud to wear; one that communicates the core values of the business and is tailored to the businesses brand pillars and people. A uniform that encaptures the identity of the business. Both brands are proudly Australian start ups, offering a luxe product at an affordable price, making the partnership a natural collaboration, having both dressed the corporate market since 2012, including ministers, politicians, CEOs and household names . With 10 showrooms and an online store customisable uniforms are now available Australia wide. About InStitchu InStitchu specialises in custom, tailored menswear for the modern gentleman. Launching in 2012, customers are given the choice to either step into a Showroom for their signature old-world tailoring experience over a whisky where they can be measured by a Stylist. Customer’s measurements are saved to their online profile making reordering online easy and convenient. Alternatively customers can enter their measurements and design their custom, tailored garment from the comfort of home, with all orders covered by InStitchu’s Perfect Fit Guarantee—if a customer’s garment is anything but perfectly fitted, InStitchu will alter or remake the garment complimentary. InStitchu’s fabrics are of the highest quality, including Woolmark certified 100% Australian Merino wool, luxurious linens, and crisp cottons and customers can choose from hundreds of customisation options. InStitchu’s garments are luxurious, yet affordable, made-to-measure and constructed by their Saville Row trained Tailors. InStitchu has been featured in AFR, Buzzfeed, Forbes, GQ and more, for information visit www.InStitchu.com. InStitchu currently has ten Showrooms across Australia, New Zealand and USA, including: Sydney CBD George St, Sydney CBD Clarence St, North Sydney, Melbourne, Brisbane, Canberra, Adelaide, Perth, Auckland and New York City. About 400 Co. Inspired by the 400 fashion elite that were selectively chosen by Mrs Astor, self crowned queen of New York, to attend her annual ball, 400 Co. is dedicated to providing fashion forward Australian women with stylish corporate clothing. 400 Co. seeks to push the boundaries of "what is corporate" by ensuring that women bring their own personal style to the workplace through flattering fits and fine fabrications. We believe it's what is on the inside that counts and our designs reflect this. From our lush linings to our pearl buttons, our pieces are all hand tailor made with love to ensure that our clients receive the finest quality finishings. We take our experience in the corporate world and create looks that provide women with the outfit they need to brighten their day and make what would otherwise be “another day at the office”, something exceptional. For more information , interviews and high res pictures please contact: Hannah Croly P:0424 036 616 E: hannah@InStitchu.com Go bold or go home 2018-11-26T01:40:00Z go-bold-or-go-home By Tatiana Stutz, Guest makeup artist, The Institute of Makeup Artistry Just like any art, makeup expertise requires boundless enthusiasm and takes years of learning and practice. The Institute of Makeup Artistry, a cutting-edge, professional makeup artistry course allows you to work side by side with experts in the field, sharing their knowledge and experience to help launch your career. My top tips for summer 2018/2019 will see the transition from the extremely heavy contours to much lighter, highlighted, natural glowing skin with playful accents, metallic shadow and smudgy bold lips. Think, radiant creamy textures with minimal coverage. Fresh naturally looking dewy skin is all the go this summer. Skin is in – it’s time to put down the contour kits, brushes, sticks and wands for a more natural look. Tinted moisturiser is a great place to start. It’s about applying the right amount of makeup, so your skin looks healthy. Use natural tones and ultra-fine touches to get the perfect bare face effect. Embrace your natural glow with lighter foundations and spot concealing where you get the most shine to leave your face looking radiant. Bold is back! This is the year to experiment with bright eyeshadow palettes you never thought you’d try. Pushing the boundaries on your eyes with wild colour palettes, making a statement and taking your creativity to the next level is this season’s trend. Brightly hued, free-form eyes in pastel, metallic neon and tropic-inspired hues will sculpt your eyes and make them pop. Think cool 90’s chick, with full lids that are daring and fun. If that’s too adventurous for you, try a simple bright blue line across the lash line. Bright, defined lips are dominant again this season. Paintbox bright lips will really elevate a look. Red, orange and fuchsia are huge this summer. Try mixing liquid lipsticks with intense colour and gloss to add moisture and make them look healthy and plump. Making sure your lips are lined precisely with sharp, defined edges will also help create a fuller pout. Contour draping is the secret you need to know. Draping is essentially contouring with blush. While plums, hot pinks and peaches are nothing new, makeup artists are now taking it to a whole new level using blues, greens, oranges and yellows. Reviving the 70’s bold cheek trend, draping gives your face a sculpted glow on the cheekbones and around the temples and brow bones. The key to make draping look chic, is blending. Use the darker shade to chisel, then buff it out with the lighter colour. The result is a softer, fresher approach to definition. Interested in staying on top of the makeup trends? The Institute of Makeup Artistry was launched in May 2018, and is a modern and innovative provider of e-learning courses, bringing together highly experienced professionals with a strong focus on skill orientated learning, to teach you how to recreate these makeup trends. Modules range from Face, Eyebrow, Eye and Lip Shapes, Glamour Makeup for Photography to Theatre Stage and Special Effects Makeup. Media Release: InStitchu partners with gentSac and 4 Pines to raise funds this Movember. 2018-11-20T00:51:16Z media-release-institchu-partners-with-gentsac-and-4-pines-to-raise-funds-this-movember For Immediate Release InStitchu encourage gents to ‘Invest in Themselves’ this Movember. In partnership with gentSac and 4 Pines, this November, InStitchu are educating gentlemen on grooming, and most importantly of all, raise funds for the Movember Foundation. Australian made-to-measure online menswear brand, InStitchu, is opening their Sydney Showroom doors for their Movember Showroom event, in partnership with gentSac and 4 Pines. In collaboration with gentSac and 4 Pines, suits, grooming consultations and cold beverages are on the cards for InStitchu’s Movember Campaign and Sydney event. Revolving around a central theme of investing in yourself, the event will be raising funds for the Movember foundation—a global movement that addresses the many issues of men dying too early through causes such as prostate cancer, testicular cancer, and mental health issues. Why Movember? InStitchu have been offering the modern gents affordable luxury custom, tailored menswear, since 2012, encouraging men to take pride in themselves through the way they dress. As a company for the modern gent InStitchu understands the importance of self-pride and respect and are proud to support Movember. The event will be a masterclass for styling and grooming, with InStitchu’s Stylists on hand for advice on suiting up, and gentSac providing education to guests on getting their grooming right through complimentary consultations via their grooming stations. Guests can also expect refreshing cold brew provided by 4 Pines Beer. The event will focus on the central theme of investing in yourself through the pillars of grooming, dressing confidence, mental health, and physical health. Founder and CEO of gentSac, Shira O’Sullivan-Linker said, “I'm a big believer in self awareness and habits of excellence as the cornerstone to elevated well being, happiness & success. It's a constant work in progress of course and that's totally ok. gentSac is on a mission to empower men when it comes to their own self-care, grooming and overall daily routine. We open up conversations about confidence stemming from investing in yourself and encourage all men to take a few minutes each day to look after themselves especially when it comes to the essentials such as skin care and their shave or beard ritual. We're very happy to support initiatives that build awareness around men's health and mental health and are proud to be supporting Movember alongside InStitchu and 4 Pines”. Most importantly, the event will be raising funds for the Movember Foundation, a foundation that addresses the many issues of men dying too early through causes such as prostate cancer, testicular cancer, and mental health. When asked about supporting the Movember cause, James Daniel, Brand Ambassador for 4 Pines Brewing company said “For me it’s raising funds and awareness for men’s health and inspiring the men and also women in my life to stay active, eat well and keep in check with their health, both physically and mentally.” To learn more about Movember Foundation, please visit: https://au.movember.com/about/foundation Most importantly of all, to learn more about how you can donate to a worthy cause that can save lives, and to RSVP for the event, please visit: https://mobro.co/institchuxgentsac Event details: Date and time: Tuesday 27th November - 5.30pm Location: InStitchu Flagship Showroom - level 2, 350 George Street, Sydney, Australia, 2000 Entry Fee: Free, except donations welcome! Share your story of personal/hair growth this Movember to raise awareness of this great cause. Simply tag #movemberfoundation #InStitchu #gentSac #showyourmo About InStitchu InStitchu specialises in custom, tailored menswear for the modern gentleman. Launching in 2012, customers are given the choice to either step into a Showroom for their signature old-world tailoring experience over a whisky where they can be measured by a Stylist. Customer’s measurements are saved to their online profile making reordering online easy and convenient. Alternatively customers can enter their measurements and design their custom, tailored garment from the comfort of home, with all orders covered by InStitchu’s Perfect Fit Guarantee—if a customer’s garment is anything but perfectly fitted, InStitchu will alter or remake the garment complimentary. InStitchu’s fabrics are of the highest quality, including Woolmark certified 100% Australian Merino wool, luxurious linens, and crisp cottons and customers can choose from hundreds of customisation options. InStitchu’s garments are luxurious, yet affordable, made-to-measure and constructed by their Saville Row trained Tailors. InStitchu has been featured in AFR, Buzzfeed, Forbes, GQ and more, for information visit www.InStitchu.com. InStitchu currently has ten Showrooms across Australia, New Zealand and USA, including: Sydney CBD George St, Sydney CBD Clarence St, North Sydney, Melbourne, Brisbane, Canberra, Adelaide, Perth, Auckland and New York City. For more information and to RSVP, please contact: Hannah Croly P:0424 036 616 E: hannah@InStitchu.com Australian Menswear Startup, InStitchu Opens their Doors to Perth 2018-11-15T05:47:43Z australian-menswear-startup-institchu-opens-their-doors-to-perth InStitchu Opens Their 10th Showroom Tailored Menswear Startup Launches Perth Flagship For Immediate Release InStitchu opens the doors to their 10th Showroom, bringing old-world tailoring with a modern online twist to Perth. Launch Event, Wednesday 21st November, 2018 from 5.30pm Perth style seekers get ready for a convenient, affordable, yet luxurious custom, tailored menswear experience. Australian made-to-measure online menswear brand, ​InStitchu​, is opening their tenth Showroom, and their first flagship Showroom in Perth this November. Following the success of recent Showroom openings in Adelaide, Brisbane, North Sydney, and a Weddings focused Showroom on Clarence street in Sydney’s CBD, InStitchu is bringing affordable luxury to menswear fashion goers in Perth. Robin McGowan, Co-Founder of InStitchu said, “This is not the first time Perth has been introduced to InStitchu—we held a trunk show in September 2017 in Perth, which proved to be a huge success. As always, we look to our numbers and audience data, and it seemed only natural that we open shop in this city so that we can bring our unique combination of old-world charm and technology to meet customer demands.” The new flagship Showroom is opening in a building that depicts InStitchu’s signature old-world tailoring experience— situated in the center of Perth’s bustling CBD​, ​with its brownstone walls, the building is heritage listed. James Wakefield, Co-Founder of InStitchu said, “​We’re really excited to open our doors in Perth, as we have many current customers in this city who shop online, but we’d love to bring a physical Showroom so that they can get a feel of the quality of our fabrics and get measured with our professional Stylists.” Launch Event To celebrate the launch of their new Perth Showroom, InStitchu will be hosting a Launch Night at their Showroom on Wednesday, 21st of November from 5.30PM. Attendees can expect an evening with exclusive offers, canapes and whisky cocktails, shaken up by Perth Bartender of the year, sponsored by Dewars and Aberfeldy Whisky in conjunction with Bacardi. Attendees will be the first to see the brand new old-world tailoring Showroom and will have the opportunity to meet with InStitchu’s expert Stylists, peruse their premium fabrics and learn about the world of custom tailoring. About InStitchu InStitchu specialises in custom, tailored menswear for the modern gentleman. Launching in 2012, customers are given the choice to either step into a Showroom for their signature old-world tailoring experience over a whisky where they can be measured by a Stylist. Customer’s measurements are saved to their online profile making reordering online easy and convenient. Alternatively customers can enter their measurements and design their custom, tailored garment from the comfort of home, with all orders covered by InStitchu’s Perfect Fit Guarantee—if a customer’s garment is anything but perfectly fitted, InStitchu will alter or remake the garment complimentary. InStitchu’s fabrics are of the highest quality, including Woolmark certified 100% Australian Merino wool, luxurious linens, and crisp cottons and customers can choose from hundreds of customisation options. InStitchu’s garments are luxurious, yet affordable, made-to-measure and constructed by their Saville Row trained Tailors. InStitchu has been featured in AFR, Buzzfeed, Forbes, GQ and more, for information visit www.InStitchu.com​. InStitchu currently has ten Showrooms across Australia, New Zealand and USA, including: Sydney CBD George St, Sydney CBD Clarence St, North Sydney, Melbourne, Brisbane, Canberra, Adelaide, Perth, Auckland and New York City. Perth Showroom Address: Ground Floor, Old Cloisters Building, 200 St Georges Terrace, Perth, WA 6000 For more information and to RSVP, please contact: Hannah Croly P:0424 036 616 E: ​hannah@Institchu.com - ENDS - TJ Swim Launches First Stylish Men’s Summer Range 2018-10-31T04:13:17Z tj-swim-launches-first-stylish-mens-summer-range TJ Swim Launches New Stylish Men’s Beach Short Due to popular demand, Aussie swimwear label TJ Swim is set to release its first ever men’s collection on October 31st. Globally recognised thanks to its powerful social media campaigns and impressive 24-year-old founder, TJ Swim is already a favourite in the world of women’s swimwear, and now it’s the guys’ turn. After Tara Jane’s label successfully debuted at Miami Swim Week this year, she was inundated with requests for a men’s collection. Working hard on her SS19 Miami Heat women’s showcase meant she had to put the project on the back burner, until now. “All year we’ve been questioned by our customers about when we would be releasing a men’s swim line, and we agreed it would be a step in the right direction to design the perfect beach short,” said Tara Jane. Just in time for Christmas, the men’s collection is the epitome of simplicity and style. Available in three understated colours; Blue, Khaki and Stone Grey, the men’s beach shorts are timeless and transitional. Guys can choose to wear the TJ Swim beach shorts to a pool party, the beach, or paired with a casual button up for a beer at the beachfront bar. “They’re designed for the modern male, allowing him to transition effortlessly between his summer adventures,” said Tara Jane. Men who shy away from big logos and flashy branding will love the understated elegance of the TJ Swim beach shorts, as the only visible branding is a dainty embroidered ‘TJ Swim’ on the hemline. These shorts were created with TJ Swim’s theme of “minimal luxe” in mind. In a saturated market of poorly made men’s swimwear that rips and deteriorates with wear, TJ Swim beach shorts are built to last thanks to their composition of 100% cotton. They have a slightly shorter length than traditional board shorts, making them stylish for the modern guy’s market. Sporty guys will also love that they’re pre-shrunk, ensuring they won’t shrink in the wash. After all, no guy wants their new swim shorts transformed into hot pants, that’s not quality. “After weeks of research into what men look for in their swimwear along with what design details and colours would perfectly align with our brand, we have created an on-trend premium quality beach short,” said Tara Jane. Whether you’re after the perfect Christmas present, or you’re in desperate need of some new summer shorts to suit every activity, the TJ Swim beach short are the best news for guys’ fashion this summer. Link to images: https://drive.google.com/drive/folders/1ZnmfVTWlHk9fy-u9hkGbrLKOgyBEBkDt?usp=sharing Link to videos: https://drive.google.com/drive/folders/1WC9kyLTR-Ik57bVtTBa6cfjV_Eda6qUQ?usp=sharing Cooking on coals inspires new infrared BBQ technology 2018-08-29T00:56:22Z cooking-on-coals-inspires-new-infrared-bbq-technology Australian heat specialist, Thermofilm, has developed the unique Crossray BBQ, the ultimate gas BBQ with patented technology that delivers high intensity infrared heat, which cooks food that is tastier and juicer. The Crossray BBQ eliminates the need for any other outdoor cooking appliance: pizzas that taste like wood-fired pizza can be cooked in minutes including pre-heating; paella that can be cooked in 20 minutes; and slow-cooked lamb shanks in gravy on an upper level cooking area functions like a traditional oven. It’s so easy to use that perfect cooking results can be achieved even by novice barbecuers with the choice to BBQ, grill, smoke, use as a pizza and outdoor oven and do ‘low and slow’ cooking, either with the lid up or down. Temperatures from 110 degrees for slow cooking to 380 degrees Celsius for a pizza is easily and quickly provided and controlled. Kids can have fun with their dads making pizza for family and friends. It delivers the intensity and quality of charcoal with the convenience and control of gas. A key secret of the Crossray BBQ is the ultra-efficient infrared burner technology that provides significantly more heat and cooks food quicker, which keeps food moist and cooked to perfection. The BBQ also uses 50 per cent less gas than traditional barbecues. Crossray Ambassador and former Melbourne AFL footballer, David Schwartz, is a BBQ lover and said Crossray’s infrared technology cooks food evenly with no hot and cold spots and because food is cooked so fast it doesn’t get dried out. “The uniquely positioned ceramic infrared burners are mounted at the sides of the Crossray, angled up at the cooking surface and have a thin cover strip over the burner, which means fat drains away resulting in less smoke and virtually eliminates dangerous flare-ups that can char food,” Schwartz said. “This design and the fact it uses significantly less gas, so fewer changes of gas bottles, will appeal to anyone who enjoys outdoor living, entertaining and cooking for family and friends. “As men are mostly in control when outdoor cooking, they will appreciate the ease of cleaning. After use, you simply run on high for five to 10 minutes when most of the residue is burnt off. It’s the closest thing to a self-cleaning BBQ you can get.” The Crossray BBQ has numerous high-end features including high-grade stainless-steel construction, LED illuminated knobs, a large upper level cooking area and electronic ignition. The new Crossray by Heatstrip system was developed over a decade by Australian award-winning designer and manufacturer of energy efficient products, Thermofilm, which launched its first Heatstrip outdoor infrared heater in 2010. Covered by worldwide patents, the Crossray technology is derived from trying to replicate the perfect natural cooking medium; a bed of red hot coals. Multi-level cooking A feature of the Crossray cooking system is its multi-level cooking facility: * The lower level allows the infrared heat to penetrate the food keeping it moist unlike an open flame BBQ that just heats the air around the food and dries it out. This area is perfect for portion-sized meats, pizza, vegetables and fritters. * An additional large upper level area operates like a traditional oven offering low and slow cooking, which is suitable for roasts and other large meats, fish, casseroles, vegetables and deserts. “The Crossray is a clever and smarter way to cook and you can really taste the difference,” said Schwartz. “It’s ideal for people who aren’t getting perfect results every time with their existing BBQ and want the latest and best-designed cooking system on the market. “It provides expert professional results for an ultimate cooking experience yet is so easy to use.” The Crossray range includes a 4-burner and 2-burner model with each burner having a heat capacity of 13 Megajoules per hour (MJ/hr). A trolley model includes stainless steel side shelves on either side of the unit and die cast aluminium end caps. The RRP of the Crossray 4-burner built-in unit is $1499 while the 4-burner trolley unit is $1999. The 2-burner built-in unit is $1199 and the 2-burner trolley unit is $1699. They are available from Harvey Norman and independent specialist barbecue retailers. Specifications: The Crossray by Heatstrip 4-burner trolley unit with doors measures 1685mm (w) x 505mm (D) x 1255mm (H); 1495mm (H) with lid open and the 4-burner in-built unit measures 910mm (w) x 505mm (D) x 560mm (H); 800mm (H) with open lid. The 2-burner trolley unit measures 1405mm (w) x 505mm (D) x 1255mm (H); 1495mm (H) with lid open and the 2-burner in-built unit measures 635mm (w) x 505mm (D) x 560mm (H); 800mm (H) with lid open. Standard inclusions are three cast iron grill plates for 4-burner models and two for 2-burner models, a gas hose and regulator, quality castor wheels and a temperature gauge on the hood to help maintain optimum cooking conditions. A cast iron hot plate, an outdoor vinyl cover and natural gas conversion kit are optional accessories. http://www.crossray.com.au/ www.thermofilm.com.au Caption 1: Anyone can get professional results with the new Crossray cooking system that uses high intensity infrared heat that penetrates food, keeping it moist and cooked to perfection. Caption 2: The new Crossray cooking system marks a generational change in BBQ design, delivering patented infrared technology that makes it easy to cook fresh and tasty food in a flash. Caption 3: David Schwartz, Crossray BBQ Ambassador and former Melbourne AFL footballer, loves cooking with the Crossray. About Thermofilm Australia: For 30 years Thermofilm Australia has designing and manufacturing innovative, stylish and energy efficient products for the residential, commercial and institutional markets both in Australia and around the world. The Thermofilm range includes the award-winning HEATSTRIP indoor and outdoor heaters, Crossray infrared barbecues, Bliss indoor and outdoor gas heaters, and Envirotouch energy saving timer switches. Thermofilm will continue to maintain its position as a market leader in heating products by listening to its customers and focusing on continuous improvement and innovative product development. Thermofilm has been awarded the "Manufacturer of the Year" by the Victorian Government Manufacturing Hall of Fame. Similarly, the HEATSTRIP® range was awarded the coveted Australian Business Award for Product Value. General enquiries to Tel: 03 9562 3455 and info@thermofilm.com.au Acclaimed Makeup Artists collaborate to launch innovative online training course 2018-08-16T03:00:00Z acclaimed-makeup-artists-collaborate-to-launch-innovative-online-training-course The Institute of Makeup Artistry (IMUA) has officially launched a world-class online education platform this month for aspiring makeup artist professionals interested in learning about makeup from bridal looks through to special effects. For over two years, beauty industry heavyweights and experienced makeup professionals have collaborated to create quality content and professionally filmed HD video tutorials. Designed to be completed over a six to twelve-month period, the course gives easy access to highly acclaimed and talented industry professionals for mentoring and support, clear instructions and a variety of assessments. Anthony Mondello, CEO, IMUA credited the creation of the course on an increasing demand for quality education and a lack of time to physically attend. “We noticed an increase of expensive face-to-face options for Makeup courses and a limited number of quality online options for aspiring makeup artists. “Our students are wanting the very best mentors and teaching, and the flexibility to complete high quality training in their own time; our course offers both. “We have built an innovative course that is delivered 100% online, utilising video tuition and providing students an amazing experience that would rival conventional face-to-face learning and at a fraction of the cost. “The student feedback thus far has been overwhelmingly positive,” said Mr Mondello. Author of the course, acclaimed makeup artist Rachel Dal Santo, has over 30 years’ experience in many sectors of the makeup industry. “The world of makeup offers endless opportunities, from wedding makeup to special effects and everything in between. This is why I’ve constructed the course to include aspects of what I think are the essentials for having a successful career in the industry. “Being an all-rounder is a tremendous selling point and offers the perfect launch pad for beginners. We’ve really designed the course requirements around what would be practical and essential for those starting out,” said Ms Dal Santo. Over 140 students signed up to the launch of the course in May, each student has the ability to create a templated website, showcasing their abilities and will receive professional discounts of makeup and equipment. For more information visit: www.theinstituteofmakeupartistry.com.au -ENDS- Notes to Editors: Media contacts Sinead Andrews, Account Coordinator, Zadro sinead@zadroagency.com.au | +61 2 9212 7867 Jessica McLean, Account Manager, Zadro jessica@zadroagency.com.au | 0400 433 182 | +61 2 9212 7867 Images: Anthony Mondello, CEO, IMUA Rachel Dal Santo, Professional Makeup Artist and Author of IMUA course content IMUA course images About IMUA Institute of Makeup Artistry (IMUA) was launched in May 2018, by Online Education. Online Education Pty. Ltd. is a modern and innovative provider of e-learning courses. As a global leader in this field, we have a strong focus on skill orientated learning, bringing together highly experienced professionals with inspired individuals who wish to improve personally and professionally. Introducing a whole new in-store experience 2018-07-30T06:06:43Z checkpoint-sees-a-new-interactive-future-for-rfid 30 July 2018 – Brick and mortar stores play an important role in the retail industry, providing customers with a chance to interact with merchandise and experiment with different items. To make the in-store experience even more engaging, Checkpoint Systems has released InterACT – a unique range of solutions that leverage the power of RFID to increase sales. The increasing demands of today's "always-connected" shoppers are redefining the in-store buying experience. Ensuring merchandise is always available through improved inventory accuracy is one part of the puzzle, but that alone is not enough anymore. Customers expect to be able to explore products and see how they might look or work before making a purchase.  Going beyond inventory accuracy Consumers demand a more enjoyable in-store experience in the digital world that we now live. There is a desire for stores to adopt new technologies such as kiosks, interactive screens, augmented reality and smart mirrors. InterACT is a range of interactive solutions that utilise the data collected from RFID-tagged merchandise. Historically used to simply improve inventory accuracy, the new solutions enable retailers to use RFID-based inventory data to provide customers with recommendations and additional information about a product.  A new in-store experience Using consumer-friendly touch screens, the new solutions sense when a RFID tag approaches and provide shoppers with information about the product, as well as which other sizes and colours are available in the store. In fact, according to a study by McKinsey and Company, Amazon estimates that 35% of its sales are generated by the site’s recommendation engine. InterACT allows shoppers in a store environment to find additional items that complement the potential purchase thus increasing sales potential.  The solution is used by apparel stores as an extension to how retailers use mannequins today. The mirror option allows browsers to not only see what an item of clothing will look like on but also displays different combinations of merchandise, and guides shoppers to product locations.  InterACT is available in a range of specifications that can be used on the salesfloor, in fitting rooms or on smaller devices mounted on display tables. What’s more, a store associate version has been developed to provide staff with a mobile solution to better serve customers by delivering more information about products and accessories. Alan Tamny, Global Product Management, Checkpoint Systems, commented: “It’s clear that stores need to evolve in order to meet the demands of today’s consumers. The in-store experience is very closely aligned to the store’s overall success and according to one piece of research, 4 in 5 shoppers said they’ll never come back if they receive a poor experience. InterACT is a unique way to use RFID data, helping engage the customer, improve satisfaction and boost sales.” Checkpoint Systems has a full working InterACT system available for demonstration at their newly renovated Customer Experience Centre in Melbourne. Contact Checkpoint to make an appointment for a personal demonstration. Leading Sydney Hair Salon Announces ’10 Minute Colour’ Hair Service 2018-05-04T03:28:18Z leading-sydney-hair-salon-announces-10-minute-colour-hair-service SYDNEY, May 4, 2018. Enhance Styling, a leading Sydney hair salon, is thrilled to announce it’s new ’10 minute colour’ hair service. In the salon’s first foray into rapid colour applications, Enhance Styling is using Schwarzkopf’s ‘Igora Colour 10’ range for touch-ups, regrowth and grey coverage, and is targeting busy city professionals who are time poor yet demand the best hair service. The fast and fabulous hair service, ideal for re-growth and touch-up services, can achieve the same result as a standard permanent colour treatment on short to medium length hair, with only a 10 minute development time. The innovative colour range uses amino acid carrier technology to deliver vibrant colour with great coverage across a range of 26 new shades. “We want to offer our clients a luxury experience with outstanding results, and all within their lunch break,” says Enhance Styling founder and senior stylist Aneez Aslam. “Thanks to this revolutionary new colour range, the days of having to wait hours for your hair colour to process are over.” The new colour range processes in only 10 minutes and is the perfect solution for white hair coverage, walk-in clients and re-touch services.   In-Salon Professional Stylist Offerings: Enhance Styling is a premium hair and makeup salon located in the MET Centre, George Street Sydney. The highly qualified and friendly team of senior stylists work together in perfect synergy to deliver stylish and professional results for their clients. Visit them at enhancestyling.com.au for more information and to book. For daily inspiration, follow Enhance Styling on Instagram.