The PRWIRE Press Releases https:// 2015-03-04T03:55:23Z Australian LGBTIQ Charities join forces to create the Rainbow Initiative. 2015-03-04T03:55:23Z australian-lgbtiq-charities-join-forces-to-create-the-rainbow-initiative 15 Australian LGBTIQ Charities and community groups have joined forces with the Global Fundraising Initiative to create a new online donation service called the "Rainbow Initiative". The Rainbow Initiative, http://www.rainbowinitiative.com, is an online shopping site where people can shop for products and services from Australian retailers and donate for free to their favourite LGBTIQ charity.  The free donation is created from the sales commission paid for purchases via the Rainbow Initiative website. "This initiative makes it incredibly easy for people to help charitable work," says David Riddell, of the Bobby Goldsmith Foundation.  "It means that donors can make a real difference with their shopping dollar, knowing that purchases they make are supporting a cause they feel passionate about." "Shopping with the Rainbow Initiative's participating retailers doesn't cost shoppers any more than buying from them direct and the donation comes from the commission we are paid on the sale," said Mr Alex Jordan, CEO of the Global Fundraising Initiative.  "We have created a way for our community to donate to charity for free." The more than 100 participating Rainbow Initiative retailers sell clothes, shoes, beauty products, flowers, sporting goods, office supplies, book hotels and even credit cards, insurance policies or mobile phone account.  There is also a food home delivery service participating.  "Australians are spending around $30 billion a year through online shopping, we are hoping that the community will use the Rainbow Initiative first to find their online retailers before going anywhere else so that the community charities and groups get the support they need,” added Mr Jordan. Charities and Community Groups participating in the Rainbow Initiative include Bobby Goldsmith Foundation, Twenty10 incorporating GLCS, WA AIDS Council, Positive Life SA, NSW Gay & Lesbian Rights Lobby, GLWA the Matrix Guild of Victoria, Living Positive Victoria, InterPride, The Pinnacle Foundation, the Gender Centre, pflag Perth and the Transgender Anti-Violence Project. "As a part of the community myself, creating the Rainbow Initiative to benefit these organisations has been a personal goal of mine", said Mr Jordan.  "Our Charity Organisations have done so much for the community and it is my personal hope that we will have all community groups come on board to be a part of the Rainbow Initiative.  We have invited them all to participate but are still waiting for some to respond." People buying products via the Rainbow Initiative will have the option of joining the site.  If they do join, the commissions generated by their shopping is donated to their nominated charity in their name and they will receive the tax deductible receipt for the donation amount. "The Rainbow Initiative is the one making the donation, not the shopper," explained Mr Jordan, "we make the donation in the shoppers name as our way of saying thank you and encouraging them to come back and shop again so even more money can be donated.  It is the shopper after all that is spending the money." The Rainbow Initiative provides all participants with an email confirmation of their purchase and the donation amount with the tax deductible receipt from the charity sent to the shopper being the confirmation that the donation has been paid. "Too many businesses ask people to shop with them and they will donate but how can the shopper be sure what has actually paid to charity?  With the Rainbow Initiative, we donate on behalf of the shopper so that they can confirm that the donation they have created has in fact been paid," said Mr Jordan. The Rainbow Initiative went live in Australia, 20 February, 2015.  Current plans are to expand the Rainbow Initiative into the USA in March/April 2015. People wishing to find out more about the Rainbow Initiative should contact the Global Fundraising Initiative at info@globalfundraisinginitiative.com. Angels Goal and Global Fundraising Initiative launch Angels Goal Initiative 2015-01-20T23:53:48Z angels-goal-and-global-fundraising-initiative-launch-angels-goal-initiative Angels Goal, the Australian charity combating Bullying in the Community and working to prevent youth suicide, along with Australian shop to donate business Global Fundraising Initiative, has launched "Angels Goal Initiative". Angels Goal Initiative, http://angelsgoal.initiativeaustralia.com, is an online shopping site where people can shop for products and services from Australian retailers and donate for free to Angels Goal to continue and expand their programmes to combat bullying in the community and preventing youth suicide. "We know from the research conducted that nearly 1 in 4 children report being bullied in Australian schools and almost every day of the year, one person under the age of 25 commits suicide with bullying as a contributing factor for more than half of these deaths," says Mr Reuben Cunningham, Director of Angels Goal.  "These figures are a national tragedy and it is the objective of Angels Goal to work with schools, parents, students and the wider community to stop the bullying and prevent youth suicide." "At this time of year, parents across Australia are getting ready to send their children off to school and for a lot of them, there are concerns about the safety of their child due to the prevalence of school and youth bullying," added Mr Cunningham, "and so we have launched Angels Goal Initiative as a way for people to get involved and donate for free to support Angels Goal." The Global Fundraising Initiative creates free donations to charity from people shopping with the retailers on their website, turning the commissions from sales into donations.  Shoppers only have to buy the products and the Initiative makes the donation on their behalf to their preferred charity.  "Shopping with the Initiative's participating retailers doesn't cost shoppers any more than buying from them direct," said Mr Alex Jordan, CEO of the Global Fundraising Initiative.  "The retailers we work with pay the Initiative a commission for each sale generated when someone shops via our site and in turn we donate the commission to charity creating the ability for shoppers to donate for free." "People can buy clothes, shoes, beauty products, flowers, sporting goods, office supplies, book hotels and even sign up for a credit card, insurance policy or mobile phone account.  They can even have a donation made by ordering home delivery for their meals" added Mr Jordan.  "Australians spend $30 billion a year through online shopping and the Initiative is working to redirect the commissions paid out from these sales to charity rather than just going into the pocket of an online business.” "When we were approached by Angels Goal to provide them with Angels Goal Initiative, we saw this as an amazing opportunity to support an organisation that is working to stop one of the great problems in society today.  How could we not get involved?", said Mr Jordan. The shopper buying products via the Angels Goal Initiative website will have the option of joining the site.  If they do join, the commissions generated by their shopping is donated to Angels Goal in their name and the shopper will receive a tax deductible receipt from Angels Goal for the donation amount. "The Initiative is the one making the donation, not the shopper," explained Mr Jordan, "we make the donation in the shoppers name as our way of saying thank you and encouraging them to come back and shop again through Angels Goal Initiative so more money can be donated.  It is the shopper after all that is spending the money." Products available to be purchased or signed up to include Broadband accounts, Mobile Phones, Credit Cards and general online shopping products such as shoes, clothes, perfumes, colognes, sporting goods, office supplies, books, hotels and many more. The Initiative is open to all Charity supporters to participate.  The shopper simply has to register their details with the Initiative specifying which charity should receive the donation.  The Initiative pays 100% of the donation amount to the charity. "All donations generated through Angels Goal Initiative will exclusively go to Angels Goal to support their great work and efforts," said Mr Jordan. "Australians already give so much to charity that the industry is facing donor exhaustion and with the present state of the economy and the high levels of consumer uncertainty, the  Initiative can help Angels Goal raise the money they need whilst supporting retailers to generate sales, not costing shoppers any more than they are already going to spend." Angels Goal Initiative launches 21 January, 2015. People wishing to find out more about Angels Goal should contact Angels Goal on (03) 6326 8886.   For further information please contact the Global Fundraising Initiative at info@globalfundraisinginitiative.com. Global Fundraising Initiative announces Launch of Initiative USA 2014-10-20T03:16:58Z global-fundraising-initiative-announces-launch-of-initiative-usa From now on when people shop online part of the price they pay for the product goes to Charity! When someone signs up online for a new credit card or utility or other service a donation goes to charity! And best of all, they don't pay a thing but still get the tax benefit! Worldwide each year more than $10 billion dollars in commissions and referral fees from online shopping and signing up to services such as credit cards, utilities, mobile phones, is paid to businesses.  Initiative USA, part of the Global Fundraising Initiative (http://www.globalfundraisinginitiative.com), turns these  commissions into charity donations. Everyone wants to support charity and good causes but a lot of people cannot do it at the amounts they used to when times were better.  The Initiative lets people make extra donations to charity but doing so for free. The Initiative launched in Australia in August 2014 and in this six weeks people have donated to charity for free each time they shopped or signed up for a service using the Initiative site. The Global Fundraising Initiative is an online engine promoting products and services.   When a person shops online or signs up to a service such as credit card, broadband, energy or mobile phone plans, a donation is made to their nominated charity and the shopper is sent the tax receipt from the charity. Shoppers still buy from the retailer but can register their details first with the Global Fundraising Initiative so the donation is made in their name.  "The purpose of the Initiative is to increase the amount of money being donated without placing greater demands on the donors hard earned cash", said Mr Alex Jordan, CEO of the Global Fundraising Initiative.  "People already give so much in direct donations and the Initiative gives them the opportunity to donate more but without costing them anything except for the price of the purchase". People can now donate for free and Charities have a service that delivers extra funding.  Initiative USA will be free for Charities to use. "Initiative USA will work on the same basis as Initiative Australia with 100% of the donation amount going to the shopper's preferred charity and the shopper will be able to see how much is going to charity before they buy or sign up", said Mr Jordan.  All donations per product category are equal leaving the actual purchase decision to the consumer based on product suitability.  "This is a one-off donation for the purchase or sign up to a product.  There are no trailing commissions or hidden prices", add Mr Jordan, "it is the same product and offer as buying direct from the retailer just with the added benefit of doing something great". Shoppers only pay for the product or service.  The donation is paid by the Initiative from the sales commissions and referral fees paid by the advertising businesses.  Making the donation in the name of the shopper is the Initiative's way of thanking the shopper for participating. A new look site for the November 2014 launch of Initiative USA is currently being developed for the USA and Australian markets.  The Initiative will continue its expansion programme launching in Europe in early 2015. "Many countries recognise tax deductibility when a person donates and the Global Fundraising Initiative is expanding to give everyone the ability to donate for free", said Mr Jordan. Unlike other businesses that get people to shop for Charity, the Initiative believes the shopper should receive the tax benefit rather than the business. "Why are we putting 100% of the donation in the shoppers name?  Well it is their money that is being spent after all, so why wouldn't we?" added Mr Jordan. The Initiative asks people think of their own online habits and those of their family, neighbours, work colleagues and friends, how many shop online or are getting a new credit card, utility or mobile phone?  The Initiative has the capability to create millions of dollars in additional donations each year, not costing the shopper anything above the existing purchase price. In the USA each year, over $4 billion is paid in fees and commissions by advertisers.  Initiative USA is being launched to turn a significant portion of this money into free donations to charity.  Now that people can buy what they want, donating at no personal expense and getting the tax benefit, it is a simple choice of either buying direct or buying direct and donating using Initiative USA. "There have been a few advertisers contacted about participating in Initiative Australia that declined which is surprising given that the ones saying no thanks pay the commissions and fees to for profit companies but seem to have issue with the money being donated" said Mr Jordan.  "All of advertisers we have spoken to about Initiative USA are very willing to participate and very supportive of the Initiative". "We have also been in contact with a number of companies about becoming sponsors of Initiative USA which we have received some very positive feedback," added Mr Jordan. The Global Fundraising Initiative has just launched its first ever Crowd funding programme on Indiegogo for the launch of Initiative USA.  Interested parties wishing to be involved are invited to find out more on the Indiegogo Website or the Initiative USA Facebook page. Charity and Not for Profit organisations interested in participating in the Global Fundraising Initiative should contact the Initiative on info@globalfundraisinginitiative.com For further information please contact us at pressoffice@globalfundraisinginitiative.com. Create a Free Donation When You Shop Online 2014-09-03T04:45:40Z create-a-free-donation-when-you-shop-online On our way to work, opening a newspaper, turning on the television or even catching up with friends, we are confronted everyday with requests for financial support from one of the many charities which are doing incredible work across our country helping out those in the greatest of need. There are so many good causes for people to support but only limited ability to assist that it can be nearly overwhelming in deciding who receives your donation assistance. The Global Fundraising Initiative, http://www.globalfundraisinginitiative.com, is an online aggregate product and shopping portal that turns the advertising dollars paid by the companies advertising on their site into free donations to charity from the people who shop and buy online. Similar to businesses such as iSelect or Credit Card Finder, the Initiative is paid an acquisition fee or sales commission by the advertiser for each sign up or sale generated.  The difference between these and other similar companies and the Initiative, is that the Initiative in turns pays the majority of the advertiser payment as a charitable donation. The consumer purchasing the product has the option of registering their details so that the donation from the Initiative can be paid to the Charity in their name.  The consumer can also elect to have the donation paid anonymously if they wish to protect their privacy. Products available to be purchased or signed up to include Broadband accounts, Electricity, Mobile Phones, Credit Cards and general online shopping products. “The Initiative has created a way for people to continue to support their favourite charity financially for free”, said Mr Alex Jordan, CEO of the Global Fundraising Initiative.  “Where other companies that provide a platform such as ours keep all the money they earn from advertisers for product sign ups and online shopping, the Initiative benefits the actual shopper by enabling them to direct a donation to their favourite Charity and be rewarded for it.  They are, after all, the ones who are doing the shopping.” The Initiative works with all Charities, providing each organisation with a free branded version of the Initiative product and shopping website.  The Initiative meets all costs of the website for the charity and pays 100% of the relevant product donation to the respective Charity. Consumers purchasing products are required to select their preferred Charity first before they can select the products they wish to sign up to or buy. “Making consumers select their Charity first enables those charities wishing to actively promote their branded version of the Initiative website, maintain the relationship with their existing supporters”, added Mr Jordan.  “By having consumers find their products first and then choose the Charity at the end only benefits the big name Charities that can afford the big media and marketing budgets”. Donations payable to the Charities by the Initiative are static according to each product category. “We made the donation amount the same for each product within a category to ensure all companies could participate and to make the product purchasing decision made by the consumer based on the product benefits and not on the amount donated”, said Mr Jordan. All communication to donors and supporters is managed by the relevant Charity within their existing marketing communication strategies with no personal information being supplied to the Global Fundraising Initiative  to ensure that no ‘begging’ emails or letters are sent by Initiative or participating companies and to protect the Charity’s data integrity and the donors privacy.  The Initiative will be operating its own marketing programme, driving users to the relevant Charity versions of the website. Recognising that not all people buy their products such as a mobile phone at the same time, the Initiative will be providing a registration option for people to sign up for a reminder email at a time they are ready to buy their product.  Consumers will be able to specify a product and a month they wish to be emailed to remind them about the Initiative. The Global Fundraising Initiative has officially launched. At a time of ‘heavy lifting’ costs for average Australians and an anticipated huge increase in demand for charity support, particularly with the accelerated declined of manufacturing, The Global Fundraising Initiative, enables average Australians to be generous and socially responsible without the pain, embarrassment and hardship of making commitments that are hard or impossible to keep. Focussing initially on Charity and Not for Profit organisations, the Global Fundraising Initiative will be shortly expanding their service provision to include other groups including schools and sporting associations.   The Global Fundraising Initiative is launching initially in Australia prior to expanding its service internationally.   Charity and Not for Profit organisations interested in participating in the Global Fundraising Initiative should contact the Initiative on 02 8041 8901 or info@globalfundraisinginitiative.com For further information please contact the Press Office at GFI at pressoffice@globalfundraisinginitiative.com.   ENDS     About the Global Fundraising Initiative Pty Ltd   The Global Fundraising Initiative Pty Ltd (www.globalfundraisinginitaitive.com) is an Australian company that provides free and unique fundraising services to Charities and Not for Profits in Australia and around the world.   The Global Fundraising Initiative delivers its fundraising platform at no cost to Charities and Not for Profit organisations working with major Australian corporations to aid organisations in raising funds.