The PRWIRE Press Releases https:// 2018-07-02T22:43:08Z Bridgestone accepts ultra-high performance mission with Potenza S007A 2018-07-02T22:43:08Z bridgestone-accepts-ultra-high-performance-mission-with-potenza-s007a-1 Bridgestone’s top secret assignment, the all-new Potenza S007A has been declassified and released to the public.   The Potenza S007A has been introduced as Bridgestone’s flagship performance product following three years of design and development to target high performance vehicles such as BMW M3, Aston Martin models, Lexus sport models and AMGs to name a few.   The S007A was developed alongside Bridgestone’s OE spec S007, fittingly used by Aston Martin on the DB11, as a suitable replacement tyre for performance oriented cars.   “It’s always exciting to introduce a new product to our extensive line up, but the addition of a new flagship performance tyre, the Potenza S007A, brings even more anticipation to this launch,” said Bridgestone Australia and New Zealand Managing Director, Andrew Moffatt.   “The Potenza range plays a significant role in Bridgestone’s history and products like the S007A are designed to showcase the capabilities that make sports cars such a thrill to drive: high speed cornering and braking performance.”   Potenza S007A enters the market as a step up from the highly popular S001 and RE050A products, with better responsiveness, new levels of stability for both every day and high speed applications, heightened grip and corning ability, improved braking capabilities and increased wear life compared to previous generation models.   The introduction of S007A will also see Bridgestone streamline its Potenza offerings, with the new product replacing a number of S001 and RE050A sizes.   With an initial roll out of 42 sizes in Australia and 35 sizes in New Zealand, the S007A will cater to the vast majority of performance cars in the market and is suitable for staggered fitment.   “Bridgestone is committed to serving society with superior quality and the transition of S001 and RE050A sizes to the equivalent S007A delivers on this promise,” Mr Moffatt added.   Engineered to last, the Potenza S007A features three-dimensional ‘M’ shaped sipes to stiffen and reinforce the tread blocks. Three wide ribs and the optimised crown shape ensures the tyre maintains uniform contact and pressure with the road to maximise wear life.   S007A features rounded tread blocks to allow for higher contact pressure and enhanced grip levels during braking, particularly in the wet. Chamfering of the blocks also aids in preventing deformation of the tyre when under load by providing a flatter contact area.   The central rib has been stiffened for greater stability and increased responsiveness while the low-angled sipes on the tread face offer heightened control for cornering. The steel and fibre ‘hybrid spiral’ construction also adds to the S007A’s durability.   Certain sizes also feature a Kevlar flipper in the sidewall to increase rigidity and prevent excessive movement for exceptional high-speed grip.   For more information, visit or Hi-res media images available by contacting Tom Worsley. Stephen Roche to succeed Andrew Moffatt as Bridgestone Australia and New Zealand Managing Director 2018-06-17T23:14:49Z stephen-roche-to-succeed-andrew-moffatt-as-bridgestone-australia-and-new-zealand-managing-director Bridgestone Australia and New Zealand Managing Director Andrew Moffatt has announced his intention to retire at the end of September 2018, with Stephen Roche named as his successor.   Mr Moffatt’s retirement will bring to a close a 25-year tenure with the leading tyre brand after joining the company in July 1993 as National Finance & Operations Manager. In 1994 he was promoted to Group Financial Controller before being appointed to the Board of Directors as Director of Finance in 1997.   In 2009 he became Bridgestone’s Senior Executive Director, responsible for Tyre Sales and Marketing, before making history in 2013 when he was made the first non-Japanese Managing Director of both of Bridgestone’s local subsidiaries, Bridgestone Australia Limited and Bridgestone New Zealand Limited.   Following a highly successful term as Managing Director, Mr Moffatt believes he steps down with Bridgestone in good shape.   “We are the leading tyre company in Australia and New Zealand and are considered the most trusted brand by consumers in both countries. I believe we have respect in the industry for our customer service, good environmental practices, focus on safety, quality products and for continuously evolving our commercial business solutions offering,” Mr Moffatt said.   “Bridgestone is ready for whatever the future brings. There are a number of exciting developments planned and in progress that will keep us ahead of industry trends and innovation and strengthen our status as Australia and New Zealand’s leading tyre company.”   In his 25 years with the business, Mr Moffatt has seen significant growth in the number of Bridgestone retail stores, which together form a network surpassing 450 locations across Australia and New Zealand. He also played a hands on role in the acquisition of Bandag Manufacturing Pty. Ltd. in 2000, which has subsequently become a core component of Bridgestone’s industry leading Total Tyre Management commercial solutions offering.   Mr Moffatt feels it is not his business achievements that define his legacy, but his strong commitment to serving society in various ways such as through Bridgestone’s charity partners, the Leukaemia Foundation in Australia, and Leukaemia & Blood Cancer New Zealand, road safety education initiative RYDA, and environmental stewardship through membership and an active role in Tyre Stewardship Australia.   “I hope to be remembered for raising the profile of the tyre industry in a positive light through Bridgestone’s contribution to society, and ethical operation of the company’s business,” he said.   “I’m proud of the action we’ve taken in trying to resolve the issue of end-of-life tyres in Australia and New Zealand. There is still a long way to go, but we are doing something positive about it.   “Bridgestone has an exceptional team committed to serving customers with safety as a priority. I’m going to miss the business and its people for years to come,” Mr Moffatt added.   Stephen Roche joins Bridgestone on Monday, 2 July and will work closely with Andrew Moffatt until his retirement at the end of September.   “Firstly, I would like to congratulate Andrew on his outstanding career. I am looking forward to joining Bridgestone, and importantly continuing the evolution of this great company and extraordinary brand, through the talented team in Australia and New Zealand,” Mr Roche said.   Previously Mr Roche was the CEO and Managing Director of top 200 ASX company Australian Pharmaceutical Industries Limited (API) for more than 10 years, during which he led the growth of 450 Priceline stores and a turnover in excess of $3.8 billion. In addition, he initiated and chaired The Priceline Sisterhood Foundation, a registered charity which supports women and their families across Australia.   “Bridgestone will remain in safe hands under the leadership of Stephen Roche. He brings extensive experience which will see Bridgestone continue to set the benchmark in the tyre industry,” Mr Moffatt added.   Mr Roche holds a Bachelor of Business majoring in Banking & Finance from the University of South Australia, is an alumni of Columbus University’s Senior Executive Program and a fellow of the Australian Institute of Company Directors. Ore-some addition to Bridgestone network in Port Hedland 2018-05-17T03:13:30Z ore-some-addition-to-bridgestone-network-in-port-hedland Bridgestone Australia and New Zealand’s unwavering commitment to enhancing its commercial vehicle network has seen the opening of a brand new Bridgestone Service Centre Port Hedland to meet the needs of the wider Pilbara region.  As well as becoming the region’s flagship commercial outlet, the new Bridgestone Service Centre Port Hedland is part of Bridgestone’s extensive nation-wide retail channel for consumers, also offering the full range 4x4, SUV and passenger car tyres as well as truck and bus radials.   Officially opened last night by Bridgestone Australia National Commercial Manager, Geoff May and store owners James and Lynda Hagan, Bridgestone Service Centre Port Hedland is further proof of how Bridgestone invests both in its network and its franchisee business partners.   As the only store in the Pilbara region able to accommodate undercover drive-through access for quad-road trains, Bridgestone Australia and New Zealand Managing Director, Andrew Moffatt, believes the Port Hedland store highlights the company’s commitment to bolstering both its commercial and retail networks.   “The Pilbara is a unique market and the measures we have implemented in the new Bridgestone Service Centre Port Hedland store are a clear demonstration of Bridgestone’s commitment to delivering superior service to our customers,” Mr Moffatt said.   “We worked with our local franchisee to identify what was needed to ensure Bridgestone is delivering the best experience for all our customers in Port Hedland and beyond, and together we developed this flagship store for the region.”   The opening of Bridgestone Service Centre Port Hedland marks the third major commercial hub launch for Bridgestone in 12 months, following the launch of company owned and run stores at Hume in Canberra, and the Barossa Valley outside of Adelaide.   Bridgestone Service Centre Port Hedland also complements the off-the-road (OTR) and mine site focused offerings of the nearby Pilbara Mining Solution Centre, opened six months ago by Bridgestone Mining Solutions Australia.   “Having two Bridgestone sites servicing the Pilbara shows the importance of the region and demand for Bridgestone’s diverse product range.”   “Bridgestone Service Centre Port Hedland is positioned to accommodate everything from the daily driver through to quad-road trains, allowing the Bridgestone Mining Solutions Australia site to focus on mining specific requirements,” Mr Moffatt added.   According to James Hagan, Bridgestone Service Centre Port Hedland franchisee and owner of MG Tyres, the new facility is designed to deliver on customer needs.     “We are looking forward to working with Bridgestone Australia and Bridgestone Mining Solutions into the future. The future is very exciting for Port Hedland and the Pilbara,” Mr Hagan said.   “I would like to thank Bridgestone Australia for building us this fantastic facility and for having the confidence and trust in us to run it. We deliver products and services that our customers need and this facility was built to better service customers’ needs now and into the future.”   The store is located at 7 Phosphorous Street, Wedgefield and offers the full range of Bridgestone’s truck and bus radial tyres as well as 4x4, SUV and passenger tyres. For more information, visit *Hi-resultion images are available on request Bridgestone backs Western Sydney University in USA Solar Challenge campaign 2018-04-30T22:13:58Z bridgestone-backs-western-sydney-university-in-usa-solar-challenge-campaign Bridgestone Australia and New Zealand has thrown its support behind Western Sydney University’s American tour, which will see them tackle two solar car events in July – the Formula Sun Grand Prix and American Solar Challenge. The leading tyre company will supply the Western Sydney Solar Car Team with ‘Ecopia with ologic’ tyres for its ‘Unlimited 2.0’ solar car, which was designed and developed at the university’s Kingswood campus. Western Sydney Solar Team the first ever Australian team to embark on the Formula Sun Grand Prix and American Solar Challenge following a sixth place finish in the 2017 Bridgestone World Solar Challenge – the world cup of the solar car community. “We’re very excited to the first Australian team in the history of the event. We think we’re going to go okay. We’re very confident in the pace of our car and the strength of our team,”   said Western Sydney Solar Team Manager, Saami Bashar “With Bridgestone's support, we're very excited to be pushing our design to the limit in our first international race. A labour of love for the past three years, our car is held to the bitumen by four small patches of rubber, and we wouldn't trust any other brand to deliver the required performance,” he added. The Formula Sun Grand Prix is a track based competition taking place at Motorsport Park Hastings, Nebraska from 10-12 July, ahead of the 1,700 mile (2,700km) American Solar Challenge from Omaha, Nebraska to Bend, Oregon from 14-22 July. Bridgestone’s support of Western Sydney University is in line with Bridgestone’s global ‘Our Way to Serve’ CSR initiative which focusses on mobility, people and the environment. “Bridgestone is thrilled to be able to support Western Sydney University as it takes on these two events in America. They have already proved that Australian ingenuity, design and engineering is alongside the world’s best in the 2017 Bridgestone World Solar Challenge, and we are delighted these bright young minds are so passionate to take it further,” said Bridgestone Australia and New Zealand Managing Director, Andrew Moffatt. “Bridgestone’s ‘Our Way to Serve’ initiative emphasises supporting youth, the development of sustainable mobility and environmental stewardship. Our support of Western Sydney Solar Team, as well as our title sponsorship of the Bridgestone World Solar Challenge, is a fantastic way to encourage development in all three areas,” he added. Bridgestone’s Ecopia with ologic tyres aim to reach new levels of efficiency and meet the changing needs of cars as electric vehicles rise in popularity. The bi-annual Bridgestone World Solar Challenge, held over 3,000km from Darwin to Adelaide, serves as research and development for new Ecopia products such as the EP500 fitted to BMW’s small electric car, the i3. – ENDS – For more information about Bridgestone's Ecopia range, visit Media images and video available by contacting Tom Worsley. Coffs Harbour tow truck driver collects Bridgestone Bandag Highway Guardian Award 2018-04-22T23:20:18Z coffs-harbour-tow-truck-driver-collects-bridgestone-bandag-highway-guardian-award A quick acting Coffs Harbour tow truck driver has been awarded the Australian Trucking Association’s highly coveted Bridgestone Bandag Highway Guardian Award - recognising his efforts in saving a woman’s life in January. North Coast Towing driver Deon Atkins was presented with the accolade at the National Trucking Industry Awards Dinner in Canberra on Friday night. The ATA Bridgestone Bandag Highway Guardian Award recognises members of the trucking community who go above and beyond the call of duty to assist those in need. Mr Atkins was on the Pacific Highway performing his usual duties on 17 January when he saw an accident further up the road. After arriving on the scene he immediately identified a woman slumped across her steering wheel. Following instinct and his first aid training, Mr Atkins sprang into action; leaning in the window to come to her aid by opening her airway until the ambulance arrived. “I jumped out of my truck, opened her airway and kept her breathing until the ambulance arrived. I did what anyone with my training as an ex fire fighter and first aider would do,” Mr Atkins explained following the accident.  “I reached in through the driver’s window, which was smashed, and supporting her head and neck, lifted her up into her seat so I could get the airway open.” According to responding paramedic, NSW Ambulance Acting Inspector Jacinta Young, Deon’s swift action prevented the accident from resulting in a fatality. “The actions of [Deon Atkins] saved her life. By simply opening up her airway and maintaining her head in the neutral position, we have no doubt he saved her life,” she said. North Coast Towing places an emphasis on compassion and support for its customers but stresses its primary concern is safety for its drivers and customers. All drivers complete pre-start safety checks and follow all regulations and industry best practice procedures. The company conducts regular training and emotional support as well as arranging counselling following distressing incidents. Owner of North Coast Towing, Scott Waites says Deon is a model employee with a spotless driving record who has only received compliments from local police and customers since starting with the company in 2016. “Deon is a dedicated and reliable worker who often puts others before himself,” Mr Waites said. Bridgestone Australia and New Zealand Managing Director Andrew Moffatt is continually amazed by the selfless efforts of the trucking community. “Bridgestone takes great delight in presenting the Bridgestone Bandag Highway Guardian Award in recognition of those who go well beyond the call of duty. It is astounding the lengths that these truck drivers go to driven by their instincts,” Mr Moffatt said. “Deon Atkins is another stand out of the trucking fraternity who doesn’t see himself as a hero, but has prevented the loss of a life through his quick thinking and direct actions.” Australian Trucking Association Chairman Geoff Crouch extended his congratulations to Mr Atkins. “Truck drivers like Deon Atkins and companies like North Coast Towing are a reminder of the benefit of having effective training and safety procedures in place,” Mr Crouch said. “Deon was able to call on his training, assess the situation and then perform the relevant actions – all while remaining calm and in control of the situation. “North Coast Towing and Deon prove that all trucking companies, from small operators through to major fleets have a role to play in road safety,” he added. – ENDS – For more information about Bridgestone's range of commercial products, visit  Bridgestone donates $50,000 to Leukaemia & Blood Cancer New Zealand 2018-03-13T22:47:31Z bridgestone-donates-50-000-to-leukaemia-amp-blood-cancer-new-zealand Bridgestone New Zealand has shown its commitment to its new charity partner, Leukaemia & Blood Cancer (LBC) New Zealand, with the first significant contribution from its ‘Brighten Your Wheels’ campaign.   Leukaemia & Blood Cancer New Zealand CEO Pru Etcheverry was presented with a cheque for $50,049.33 by Bridgestone New Zealand Director, John Staples from the sale of specially designed, teal LBC New Zealand tyre valve caps through the Bridgestone Tyre Centre and Bridgestone Select network during November.   Bridgestone announced its partnership with LBC last year, seeing Bridgestone Australia and New Zealand aligning its charity partners on both sides of the Tasman and according to Ms Etcheverry, it is already making a significant impact.   “Leukaemia & Blood Cancer New Zealand is thrilled with how our partnership with Bridgestone is developing,” Ms Etcheverry said.   “We loved the teal valve caps and have them fitted on all of the LBC New Zealand branded vehicles as well as our personal cars. It’s a great initiative and we’re delighted by the $50,000 it has raised. It will go a long way in supporting the work LBC New Zealand does.   “This donation will go towards supporting LBC New Zealand’s new Dunedin Support Centre, which opens next month, seeing our services expand in the South Island and allowing us to work closely with local patients and their families.”   Leukaemia & Blood Cancer NZ supports patients and families with personalised support, providing information and education, funding research, raising awareness, and advocacy.   Bridgestone Australia and New Zealand Managing Director, Andrew Moffatt, says the donation is the first stepping stone of a long path together with LBC New Zealand.   “Bridgestone shares Leukaemia & Blood Cancer New Zealand’s passion for supporting those faced with the challenges of blood cancer,” Mr Moffatt said.    “This donation is a reflection of the commitment our team has for its charity partner. We’re delighted to make this $50,000 donation to LBC New Zealand and we look forward to making many more contributions in the coming years.   “In New Zealand and Australia we have teammates currently fundraising and preparing to shave their heads to support LBC New Zealand’s Shave for a Cure and our Australian charity, the Leukaemia Foundation’s World’s Greatest Shave, demonstrating their commitment to the community and supporting the work of these organisations.”   – ENDS –   *Hi-res image available by contacting Tom Worsley  Bridgestone pops the cork on new Barossa Valley store 2018-02-01T00:06:04Z bridgestone-pops-the-cork-on-new-barossa-valley-store Bridgestone Australia and New Zealand continues to raise the benchmark on environmentally sustainable commercial tyre hubs with the official opening of the new Bridgestone Service Centre Barossa.   Officially opened yesterday evening by Bridgestone Australia and New Zealand Managing Director, Andrew Moffatt, Bridgestone Service Centre Barossa was developed with a focus on environmentally friendly features as well as meeting the demands of the fast-moving trucking industry.   Located on the Old Sturt Highway in Nuriootpa, the Bridgestone Service Centre incorporates sustainable features such as a solar panel array, energy efficient lighting, recycled rubber flooring, and is one of the few outlets in the greater Barossa region to boast full B-double drive through bays to assure ease of access for all customers.   “Bridgestone is committed to minimising its footprint on the environment while also ensuring our customers receive the best service and products. Our new Service Centre in the Barossa highlights the efforts we go to in achieving this,” Mr Moffatt said.   “We’ve gone to great lengths to make sure our new commercial stores uphold our pledge to reduce waste and operate as efficiently as possible.”   The Barossa store is the second commercial outlet Bridgestone has launched under its new ‘green-truck’ focus after the opening of Bridgestone Service Centre Hume in the ACT last year, with a store in Western Australia also due to be finished this year.   “More than 12 months of planning has gone into our new facilities to make sure they send a clear message about Bridgestone’s focus on sustainability,” Mr Moffatt added.   “We have made a significant investment into our green-truck sites, but through our efforts to reduce long-term operational costs, we expect to see a return within five years. It’s another clear demonstration that giving back to society makes perfect business sense.”   As well as powering the site, the solar panel array feeds energy back into the grid when the store is closed, and will have a digital display in the waiting room showing kWh generation and carbon-dioxide emission reductions.   Throughout the site, energy efficient accessories such as variable speed inverter air conditioning and a variable speed air compressor have been installed. The site uses a compressed air ringincreasing efficiency and reducing energy consumption.   Integrated skylights throughout the work areas maximise natural light, while LED light fittings and signage has been utilised to lower energy use.   Flooring throughout the showroom, offices and fitting area is made from 90 per cent recycled rubber. The product used sees Bridgestone’s own end of life tyres and rubber shavings from the Bandag retread process repurposed instead of ending up as waste.   Additionally, all end of life tyres from the store will be recycled using Bridgestone’s recycling partner Tyrecycle. Bridgestone is a member of Tyre Stewardship Australia and is committed to environmentally friendly recycling of all end of life tyres.   “Bridgestone has a responsibility on a global level to environmental sustainability, which we demonstrate by our pursuit in developing more fuel efficient products, as well as taking steps like the ones in our new Barossa store to reduce the impact of our operations,” Mr Moffatt said.   The store is located at 17-19 Old Sturt Highway, Nurioopta and offers the full range of Bridgestone’s truck and bus radial tyres. Bridgestone and NatRoad focus on long-haul sustainability 2018-01-29T00:44:25Z bridgestone-and-natroad-focus-on-long-haul-sustainability Industry body NatRoad and Bridgestone are using their partnership to bring greater savings to members and help make the road freight industry more sustainable for business operators.   Bridgestone is offering a 10 per cent discount** to all NatRoad members across the full range of commercial tyre solutions: Bridgestone and Firestone tyres, as well as Bandag retreads, further reinforcing the company’s commitment to the transport industry.   NatRoad CEO, Warren Clark, welcomes the initiative by Bridgestone and says the partnership has proved a winner for NatRoad members so far.   “Bridgestone and NatRoad share a focus on safety, environmental sustainability, technology and promoting the industry to ensure its viability. The passion for the industry is evident by the quality, technology and offers they present to NatRoad members.” Mr Clark said.   “The ongoing discount for members directly helps operators, particularly smaller ones, to reduce operating costs. It complements the partnerships NatRoad has forged to benefit the 45,000 trucking companies throughout Australia and support the 140,000 people working in the industry.”    Bridgestone Australia and New Zealand Managing Director, Andrew Moffatt, says it is transport companies who are the beneficiaries of the NatRoad partnership.   “We’re thrilled to extend our NatRoad offer into 2018 following its success last year. The road transport industry is what keeps Australia moving and Bridgestone is proud to support NatRoad members by helping reduce operating costs,” Mr Moffatt said.   “Bridgestone is positioned perfectly to support the Australian trucking industry through its network of more than 130 commercial stores, and a further 700 affiliated service providers.   “We are dedicated to providing total tyre management solutions, from owner/operators right through to Australia’s biggest fleets. Our close relationship with NatRoad is a further demonstration of our commitment to the industry,” Mr Moffatt added.   As well as giving members access to a host of offers such as tyre deals, NatRoad also lobbies and advocates on behalf of its members to government and regulators as well as offering advice on legal and compliance issues.    For further information about Bridgestone’s Platinum Partnership or NatRoad membership benefits, visit   **For full terms and conditions of the offer visit the NatRoad website Bridgestone shares the PyeongChang journeys of Brockhoff and Wells 2018-01-17T22:32:40Z bridgestone-shares-the-pyeongchang-journeys-of-brockhoff-and-wells Bridgestone Australia & New Zealand has teamed up with Australian snowboarder Belle Brockhoff and New Zealand skier Beau-James Wells to share the stories of their journeys to the XXIII Olympic Winter Games in PyeongChang and return from respective injuries.      Bridgestone is a Worldwide Olympic Partner, as well as an Official Partner of the Australian and New Zealand teams, and is encouraging all athletes to chase their dream as PyeongChang 2018 looms.  As part of the local activations in the lead up to this year’s Olympic Winter Games, Bridgestone worked with VML Australia to produce two poignant videos from Belle Brockhoff and Beau-James Wells’ perspectives on what it means to chase the Olympic dream. Brockhoff suffered a huge blow to her Snowboard Cross campaign in March last year, injuring the ACL ligament in her right knee, forcing her to withdraw from a major event in Spain and return to Australia for surgery. On her return to competition in December, Brockhoff suffered another setback – reinjuring her knee in an unfortunate fall and putting PyeongChang in doubt once more. She admits the Olympic Winter Games has been a lifelong ambition and even from her hospital bed was determined to represent Australia in South Korea. “The Olympics have been one of my goals for a very long time. A big goal of mine is to medal, and an even bigger goal is to win. I started skiing when I was three years old. And then I picked up a snowboard when I was ten,” Belle Brockhoff said.   “That first day when I picked up a snowboard I knew that I wanted to be the best. At that age you don’t think so much of danger, you just kind of go for it - but you have to be so incredibly present. If you’re not, you’ll really suffer the consequences for it.”   Like Brockhoff, Wells’ lead up to representing New Zealand in Freestyle Skiing at PyeongChang has been a tale of recovery after injuring his ACL ligament in 2016 and forcing him to the sidelines for a year. “I’ve dreamt of holding up an Olympic medal ever since I can remember. When we were kids, watching the Games, Dad said ‘someone has to be the best, so why can’t it be you?’ That really fuelled me and it wasn’t long before I hit my first jump,” Beau-James Wells said. “Being told you can’t do what you love for a whole year, to me that’s heartbreaking. But you can turn that pain into a new hunger and now I’m coming back stronger.” Bridgestone Australia & New Zealand Managing Director, Andrew Moffatt, says the athletes’ determination to chase their dreams despite injury is inspirational. “Every athlete competing in the Olympic Games has their own unique story, but the journeys of Belle Brockhoff and Beau-James Wells highlight the perseverance required to represent your country,” Mr Moffatt said. “Seeing how focussed they both are to achieve greatness is really quite moving, and we’re honoured to be able to share their stories through such evocative clips.” Belle Brockhoff and Beau-James Wells’ videos can be viewed here. Hero M5 truck driver announced as Bridgestone Bandag Highway Guardian 2017-12-14T03:00:43Z hero-m5-truck-driver-announced-as-bridgestone-bandag-highway-guardian A truck driver from Sydney’s greater north-west has had one of the Australian Trucking Association’s greatest honours, the Bridgestone Bandag Highway Guardian Award, bestowed upon him – recognising his swift action to avoid a major accident on the M5 motorway.   SUEZ employee Darell Wilson was praised by the trucking community and general public earlier this year for his actions to avoid a bus full of school children pulling out in-front of his truck on one of Sydney’s busiest arterial roads in June, and is today recognised with the Bridgestone Bandag Highway Guardian award.   Mr Wilson intentionally turned his semi-trailer towards a concrete barrier and jack-knifed in order to wash off speed and avoid the bus as it pulled out into oncoming traffic.   The Bridgestone Bandag Highway Guardian award recognises and honours the heroic actions of Kurrajong resident Mr Wilson for ensuring what could have been a fatal accident did not occur.   Bridgestone Australia and New Zealand Managing Director Andrew Moffatt admired Mr Wilson’s selfless act to avoid endangering the lives of others.   “Darell Wilson is a credit to SUEZ. His split second decision prevented a major accident from taking place,” Mr Moffatt said.   “The Bridgestone Bandag Highway Guardian award recognises those in the trucking industry who go above and beyond the call of duty, and to put his own life on the line to save those on the bus was an incredibly noble feat. Mr Wilson is a truly deserving recipient of the accolade.   “Many of the previous Bridgestone Bandag Highway Guardians have been recognised for assistance at crash sites. Being able to prevent an accident occurring in the first place makes the term ‘Highway Guardian’ even more relevant,” he said.    Mr Wilson was also recently recognised by industry body, the Waste Contractors & Recyclers Association NSW, by way of a Safety Award for the same reason.   Australian Trucking Association Chair Geoff Crouch also extended his praise for Mr Wilson.   “Truck drivers are under constant pressure on the road, but the last thing Darell Wilson would have expected was to see a bus pulling out in front of him,” Mr Crouch said.   “Thankfully, due to his quick thinking and incredible vehicle control, Mr Wilson prevented an accident occurring, demonstrated the importance and benefit of proper driver training and highlighted how crucial it is to remain vigilant on the roads,” he said.   The Bridgestone Bandag Highway Guardian Award honours the great community service performed by professional truck drivers who go above and beyond the call of duty to assist those around them during the course of their work.   Potential Bridgestone Bandag Highway Guardian candidates can be brought to the ATA’s attention at any time by emailing For more information about the award, visit the ATA website. Bridgestone Select Windsor Gardens blooms in annual awards 2017-12-08T06:25:57Z bridgestone-select-windsor-gardens-blooms-in-annual-awards North Eastern Adelaide store Bridgestone Select Windsor Gardens has been awarded the top honour in Bridgestone’s annual MasterClass awards, claiming the title of National Franchise of the Year.   The MasterClass awards recognise the highest standards and consistency across a store’s operations, sales process, sales achievement and customer service.    As well as the top honour, Bridgestone Select Windsor Gardens was also inducted into Bridgestone’s prestigious Chairman’s Club – an elite group of Australia’s highest performing retailers – and named the South Australia/Northern Territory regional winner.   “I’m ecstatic. I haven’t won anything before so to be named National Franchise of the Year is very exciting,” said Phil Burdon, Bridgestone Select Windsor Gardens franchisee.   “This recognises the hard work of my team, and the fantastic job my manager Aaron Conrad and the whole staff puts in on a daily basis. My wife Jodie and I couldn’t ask for anything more.”   Mr Burdon believes customer service is key to a successful business, along with following Bridgestone’s MasterClass program.   “People shop for people, not for stores. They go back to places where they receive high levels of customer service,” Mr Burdon added.   “This accolade is definitely a team effort, from my staff right through to the great people at Bridgestone. It’s a great business to be involved with.”   According to Bridgestone Australia and New Zealand Managing Director, Andrew Moffatt, the Windsor Gardens store is worthy of the accolades, along with all of the state winners.     “The Bridgestone MasterClass awards recognise the stores in our network that continually put in the hard work to go the extra mile and I congratulate the entire team at Bridgestone Select Windsor Gardens,” Mr Moffatt said.   “Phil and Jodie Burdon, along with their team, are an asset to the Bridgestone Select network and are dedicated to providing outstanding customer service and expert advice. We’re thrilled to recognise the commitment of this great store and award them with National Franchise of the Year.   “Each year our MasterClass program highlights the strength of our Bridgestone Select and Bridgestone Service Centre networks and we take great delight in commending all of our winners throughout Australia on their ongoing efforts to ensure Bridgestone remains the market leader.”   Congratulations to the following Bridgestone Select franchises on being named state winners: NSW/ACT        Bridgestone Select Coffs Harbour - Ashley & Fiona McDougall QLD                 Bridgestone Select Harbour Town - Gary & Kayleen Swift SA/NT              Bridgestone Select Windsor Gardens - Phil & Jodie Burdon VIC/TAS           Bridgestone Select Moonah - Peter & Roslyn Killick WA                  Bridgestone Select Busselton - Jason & Shontelle Bowman   Congratulations to the following Bridgestone Service Centre state winners: NSW/ACT        Bridgestone Service Centre Thornton – Ashley & Fiona McDougall QLD                 Bridgestone Service Centre Bundaberg East – Steven & Georgia Bennier SA/NT              Bridgestone Service Centre Victor Harbor – Phil & Deb Smedley VIC/TAS           Bridgestone Service Centre Warrnambool - Peter Baulch & son Jamie Baulch WA                  Bridgestone Service Centre Bullsbrook – Ryan & Natasha Lancaster   Commercial Business Retail Dealer of the Year winner:  Bridgestone Service Centre Thornton – Ashley & Fiona McDougall