The PRWIRE Press Releases https:// 2018-12-05T03:48:57Z BAILEY’S DAY SURPASSES $3M MILESTONE IN THE FIGHT AGAINST CHILDREN’S CANCER 2018-12-05T03:48:57Z baileys-day-surpasses-3m-milestone-in-the-fight-against-childrens-cancer Bailey’s Day is excited to announce it has officially surpassed $3 million in raised funds for the Monash Children’s Cancer Centre. Now in its 15th consecutive year, Bailey’s Day took place on Tuesday, 4 December, raising $170,200, bringing the total amount raised since the charity’s inception to over $3 million. Money raised has already made it possible to train 17 new paediatric oncologists in Australia, making a world of difference in the fight against children’s cancer. For the first time, this year’s Bailey’s Day featured a performance starring one of Monash Children’s Cancer Centres patients and her doctor who took the stage to sing The Greatest Showman smash hit “A Million Dreams”. Georgia Russell, a 10-year-old bone cancer survivor who received treatment at the Monash Children’s Hospital and is now in remission, was joined on stage by Dr Yoni Diamond, a Bailey’s Day funded fellow. Georgia and Yoni were accompanied by Australian music icons and industry legends Lisa Edwards, her daughter Madi Edwards-Turner, and Michael Cristiano. Bailey’s Day is an annual charity luncheon, auction and golf day named after Bailey, the son of Patrick and Kerryn Tessier who tragically passed away of a brain tumour in 2004 at just two-and-a-half years old. After Bailey lost his battle with cancer in 2004 Patrick Tessier, a successful business man and passionate father, identified a need for greater support for training new medical professionals and established Bailey’s Day to raise much-needed funds for the Monash Children’s Hospital. While Bailey was undergoing treatment at the Monash Children’s Hospital there was a considerable shortage of paediatric oncologists, with only one, Dr Peter Downie. In high demand, Dr Downie divided his time between Monash Children’s Hospital and the Royal Children’s Hospital, meaning children with cancer only had access to treatment two half-days per week. Thanks to Bailey’s Day this situation has improved dramatically, with $3 million raised over the past 15 years enabling the training of 17 new paediatric oncologists and making it possible for children to be treated every day of the week. This year, Bailey’s Day featured a bevy of impressive auction items including six International Holiday packages: - Krabi, New York, Bali, Papua New Guinea, Langkawi and Kuala Lumpur, a Shell Penske Racing Hot Lap, a Mercedes for the weekend, and a private performance by award winning artists and Australian icons Lisa Edwards and Michael Cristiano. Patrick Tessier says he is proud that Bailey’s legacy is making such a huge impact on the lives of other seriously ill children in Australia and is still shocked that the charity has raised over $3 million. “I am very proud of Bailey’s Day and extremely grateful for the generosity and support that has allowed us to raise more than $3 million and make a difference in the lives of children just like Bailey. We started this charity to honour and remember a special little boy that we were lucky enough to call our son, and to be here 15 years later and see first-hand the effect that Bailey’s legacy is having on the lives of children and families across the country is truly incredible” said Tessier. Dr Peter Downie, Head of the Monash Children’s Hospital Cancer Centre, and the doctor who treated Bailey Tessier, says continued support from charities such as Bailey’s Day provide much-needed funds that allow the creation of new services and provide vital support for the hospital’s young patients. “Funding from Bailey’s Day has not only been imperative for the Monash Children’s Hospital, but specifically for the thousands of children who receive treatment at the hospital each year. “Over the last 15 years Bailey’s Day has funded the training of numerous paediatric oncologists in Victoria, helping to ensure that all children suffering from cancer are able to access the very best treatment, no matter their location. “The contribution Bailey’s Day has made to the medical landscape in Australia is undeniable and we are very proud and grateful to have been able to work with the charity for such a long period of time” said Dr Downie. Moving forward, Bailey’s Day will continue to raise vital funds in support of the Monash Children’s Hospital, as well as supporting cancer research as they strive towards finding a cure for children’s cancer. For more information or to purchase tickets please visit ENDS For interview enquiries please contact: Charles Bayer Wheel Spin Media 0417 163 419 Driving sales through engagement 2018-11-20T02:59:33Z driving-sales-through-engagement S21Media is a new era, new approach Australian digital marketing agency with an entrepreneurial mindset that is rewiring automotive dealer advertising by providing highly targeted communications and sales opportunities using of-the-moment marketing strategies and social media platforms. The agency is headed by Patrick Tessier, a leading automotive industry figure renowned in Australia and internationally for his unique dealer insights, marketing acumen and passion for the retail automotive business. Patrick’s involvement in marketing and advertising began 20 years ago when he established an automotive retail advertising agency with a handful of dealers which quickly grew into a full service agency with offices in four states employing over 30-plus professionals dedicated to delivering the ultimate in customer service and creativity. Additionally, Patrick was one of the driving forces in establishing the Australian Automotive Dealer Association, which today represents over 1,500 franchised new car dealers. Patrick’s involvement with the AADA continues today and includes convening the annual AADA National Dealer Convention, conducting international Study Tours and producing and distributing the quarterly Automotive Dealer magazine that extensively covers all aspects of the retail automotive industry. S21Media is at the cutting edge of digital advertising offering dealers an extensive arsenal of digital marketing tools and systems covering lead generation, social media, mobile marketing, reputation management, website design and much more. Core products include SNAP21, Leads247, and s21MEDIA is the sole Australian re-seller of the SpinCar proprietary technology that is used by thousands of dealers in the USA and around the world. S21Media delivers the results dealers demand. Call 1300 880 057 today. SpinCar® Named Exclusive Provider for S21Media to Resell Interactive Merchandising Tool in Australia 2018-08-16T00:41:38Z spincar-r-named-exclusive-provider-for-s21media-to-resell-interactive-merchandising-tool-in-australia "Given the incredibly rapid adoption of our solutions in the Americas and Europe, we are very excited to bring our products to the Australian auto market in concert with S21 Media,” NEW YORK, NEW YORK, UNITED STATES, August 7, 2018 / -- New York, August 7, 2018 – SpinCar®, the global leader in automotive merchandising tools, announced today an exclusive partnership with S21Media, a preeminent Australian digital marketing agency. S21Media has secured the rights to be an exclusive reseller of SpinCar’s comprehensive vehicle merchandising platform in Australia, which includes their Mobile Capture Application, 360 WalkArounds, and Lead Intelligence Reporting. SpinCar’s state-of-the-art merchandising solution leverages proprietary technology to build trust with consumers shopping on a dealer, OEM, or third-party website. The platform automatically converts vehicle photographs into highly-interactive, virtual reality enabled 360° displays with tagged, touchable hotspots. These customizable hotspots can be used to indicate features or faults of a vehicle and gain unprecedented insights about consumer behavior. The 360° interior and exterior views can easily be published on any website in under ten minutes and customers can even dive inside the vehicle if they have a virtual reality headset (Gear VR, Google Cardboard, or other). “Given the incredibly rapid adoption of our solutions in the Americas and Europe, we are very excited to bring our products to the Australian auto market in concert with S21 Media,” said Devin Daly, CEO of SpinCar. “Their unmatched reputation and reach along with our proprietary technology will make for a phenomenal partnership.” SpinCar’s Mobile Capture Application increases photographer efficiency by two-to-three times while guaranteeing photographic consistency and promoting higher inventory coverage ratios. SpinCar’s 360° WalkAround display is proven to increase website dwell times and conversion rates by providing a more interactive experience. In addition, SpinCar’s Lead Intelligence Reporting includes a set of proprietary reports that help dealerships understand the drivers of their business like never before. By monitoring engagement with hotspot features, SpinCar helps dealers understand consumer behavior which then drives more efficient, customized sales and marketing strategies. SpinCar’s reporting provides unprecedented consumer insights that foster customer-tailored sales conversations and marketing. “I believe SpinCar is the next big thing in dealer-to-consumer marketing and am predicting a huge take-up by Aussie dealers,” said Patrick Tessier, head of S21Media, on the partnership with SpinCar. SpinCar and S21Media will team up at the Australian Automotive Dealer Association convention in September. As a platinum sponsor, SpinCar will be hosting the first ever AADA SpinCar Golf Cup at The Glades as well as the AADA SpinCar Deep Sea Fishing Adventure as part of the convention. About S21 Media Australia: S21Media is one of Australia’s leading digital marketing agencies specializing in automotive dealer advertising, promotion, and merchandising. The agency is headed by Patrick Tessier, a 40-year industry veteran and thought leader who is renowned in Australia and internationally for his unique dealer insights, marketing acumen and passion for the retail motor business. In addition, Patrick is the global ambassador for the AADA National Dealer Convention and the publisher of the bi-monthly Automotive Dealer, a print and digital magazine focused on the latest dealer news and views. He is supported by a team of design and sales professionals dedicated to providing dealers with a range of cutting-edge digital solutions. About SpinCar: SpinCar, based in New York City, is a comprehensive vehicle merchandising platform used by auto dealers in the U.S. and abroad, including several OEMs. SpinCar's Mobile Capture Application increases photographer efficiency by 2-3X while guaranteeing photographic consistency and promoting higher inventory coverage. The SpinCar 360° WalkAround web display is proven to increase website dwell times and a guaranteed 10% increase in leads by providing a more interactive consumer experience. For more information about SpinCar’s vehicle merchandising capabilities try a free demo today or visit