The PRWIRE Press Releases https:// 2012-09-07T14:00:00Z OBT Wins National Accolade from Microsoft 2012-09-07T14:00:00Z obt-wins-national-accolade-from-microsoft OBT, a leading Australian private cloud services provider has won the MAPA 2012 Microsoft Partner of the Year Award for Software as a Service (SaaS) Hosting. The company was chosen out of a national field of top Microsoft Partners for delivering market-leading customer solutions built on the Microsoft platform. Shane Muller, Managing Director, OBT said, “We are truly thrilled to win this award for the second year in a row. Everyone in the company is excited to have received such recognition from Microsoft. The award confirms to us the value of the technologies, solutions and cloud services such as Hosted Lync that we are bringing to the marketplace.” Awards were presented in 24 categories. OBT was recognised for superior technology and innovation in SaaS Hosting. OBT has pioneered private cloud hosting services since 1999, developing SaaS and Infrastructure as a Service offerings for clients across Australia. Pip Marlow, Managing Director, Microsoft Australia said, “Congratulations to OBT for being awarded SaaS Hosting Partner of the Year. Microsoft Partners have always been the heartbeat of the company and we are always impressed with the spirit demonstrated at these awards. Given the many exciting product launches we have on the horizon, it’s great to see partners like OBT demonstrating significant customer impact by developing and delivering innovation solutions that help customers drive their businesses forward.” The MAPA program recognises Microsoft Partners that have developed and delivered exceptional Microsoft-based solutions during the last year. About OBT Established in 1999, OBT is a pioneering and innovative private cloud service provider. Through its Anywhere Suite and flagship offering, Desktop Anywhere®, OBT delivers a customised technology infrastructure via the cloud – all for the purpose of making business easier. With a focus on having the right people to create a framework to support its customers in each stage of their growth, OBT offers customisable services to customers, either directly or indirectly. OBT currently delivers Australia-wide services with data centres located in Sydney and Melbourne. OBT Named a Finalist in the 2012 MAPA Microsoft Partner of the Year Award for SaaS Hosting Partner of the Year 2012-08-20T00:54:00Z obt-named-a-finalist-in-the-2012-mapa-microsoft-partner-of-the-year-award-for-saas-hosting-partner-of-the-year OBT, a leading Australian private cloud services provider, has been named as a finalist of the 2012 MAPA Microsoft Partner of the Year Award for SaaS Hosting Partner of the Year. The company was selected from a national field of top Microsoft Partners for delivering market-leading customer solutions built on the Microsoft platform. The 24 categories of the MAPA programme recognise Microsoft Partners that have developed and delivered exceptional Microsoft-based solutions during the year. OBT is a Microsoft Gold Hosting Partner and winner of Microsoft Australia Hosting Partner of the Year 2011. The company focuses on engaging channel partners across a range of vertical markets encompassing the various types of technology and business service providers – including systems integrators, telcos, independent software vendors, and business consultants. Since winning the Hosting Partner of the Year Award 12 months ago, OBT has brought several new offerings to the marketplace, including its Hosted Lync service, a white label ready solution designed for the channel community, delivered as an easy-to-use cloud service, from multiple regions across the globe. The user-friendliness of OBT’s Hosted Lync offering and white label billing capabilities opens up significant market opportunities among channel partners who are keen to maintain an exclusive relationship with their clients, yet do not have the track record or expertise in providing a wide stack of products as part of a private cloud offering. By partnering with the channel community, this platform is immediately deliverable to many vertical markets with a white label control panel and capability to produce “white label billing”. According to Shane Muller, Founder and Managing Director of OBT, “We are thrilled that our work in providing channel partners with opportunities in this rapidly evolving marketplace has received recognition as a finalist in the MAPA Awards. The marketplace is moving on from traditional forms of communication to rich, varied, multi-part collaborative communications. Our objective is not to wait for the dust to settle, but to be agile enablers of next generation cloud productivity and Unified Communications.” About OBT Established in 1999, OBT is a pioneering and innovative private cloud service provider. Through its comprehensive suite of offerings, including DaaS, UCaaS, IaaS and SaaS, OBT delivers a customised technology infrastructure via the cloud – all for the purpose of making business easier. With a focus on having the right people to create a framework to support its customers in each stage of their growth, OBT offers customisable services to customers, either directly or indirectly. OBT currently delivers worldwide services with data centres located in Sydney and Melbourne, Singapore, North America and Europe. OBT and Sage HandiSoft Sign Cloud Services Partnership Agreement 2012-08-12T23:02:00Z obt-and-sage-handisoft-sign-cloud-services-partnership-agreement OBT, a leading Australian private cloud services provider, today announced that it has signed a partner agreement with Sage HandiSoft, one of Australia's most widely used taxation and accounting practice management software suites. Under the terms of the agreement, Sage HandiSoft will lead the marketplace by enabling its customers with a fully integrated, complete practice in the cloud using OBT’s cloud technology infrastructure. This will provide organisations with the full application functionality of Sage HandiSoft along with Microsoft Exchange, Office, Lync and other business software applications. Shane Muller, Founder and Managing Director, OBT, said, “Partnering with Sage HandiSoft was a natural choice. By partnering with them to deliver a comprehensive private cloud solution, practices can benefit from an industry tailored solution and leverage our 12 years of experience in delivering cloud services to the accounting sector – now combined with the full functionality of Sage HandiSoft. “Firms can now have a single technology partner that relieves the burden IT can present to a business and focus on running their business and managing compliance rather than on co-ordinating their technology requirements. Additionally, it provides an ideal platform to incorporate unified communications, enabling the professional services market to communicate in a richer way with teams and clients.” The OBT and Sage HandiSoft solution goes beyond a simple single application in the Cloud to offer a comprehensive and integrated approach to technology for practices. At the same time, practices benefit from reduced IT costs through ongoing infrastructure upgrades. While most businesses operate with multiple applications rather than just a single piece of software modified for a web version, the hosted version of HandiSoft offers complete integration between HandiSoft modules which saves time on jobs and helps reduce mistakes. Other benefits include: - Hardware and operating system maintenance upgrades - Security support, for example, firewall, antivirus and backup maintenance - Remote and mobile access - Provided as a flexible subscription model which scales to individual practice growth “Today, the cloud is a great way of delivering software and mobility and we’re now able to offer clients the opportunity to enhance enterprise application mobility and eliminate the pain and cost of maintaining an on premise IT platform which is typically a time consuming pursuit. We selected OBT to support our client-base on account of the company’s market credibility, industry recognition, reliability and successful track record in supporting professional services firms in the cloud,” said Gary Weisz, National Sales and Marketing Manager, Sage HandiSoft. About OBT Established in 1999, OBT is a pioneering and innovative private cloud service provider. Through its broad range of cloud services, including Desktop Anywhere, OBT delivers a customised technology infrastructure via the cloud – all for the purpose of making business easier. With a focus on having the right people to create a framework to support its customers in each stage of their growth, OBT offers customisable services to customers, either directly or indirectly. OBT currently delivers Australia-wide services with data centres located in Sydney and Melbourne. OBT is a Microsoft Gold Hosting Partner and Microsoft Australia Hosting Partner of the Year 2011. About Sage HandiSoft Sage HandiSoft Software develops and markets one of Australia's most widely used taxation and accounting practice management software suites for the country’s public accounting practices. It has a substantial market share with a suite of products designed around a common client database. HandiSoft's clients include over 7,000 practices of all sizes, from those with 70 or more staff to one-person, home-based practices. More than 60 per cent of its clients have been using HandiSoft software for over ten years. For further information, visit: http://www.sagehandisoft.com.au OBT Ramps Market Momentum with Hosted Lync Launch and Reseller Recruitment 2012-06-28T04:51:00Z obt-ramps-market-momentum-with-hosted-lync-launch-and-reseller-recruitment OBT, a leading Australian private cloud services provider, has launched Hosted Lync, a white label ready hosted Lync solution designed for the channel community. The Hosted Lync solution takes the rich unified communications experience that is normally associated with expensive boardrooms and makes it available to every individual desktop and mobile device. Delivered using Microsoft Lync Server 2010 technology, OBT’s Hosted Lync combines all of an organisation’s communications into a single tool so that a team, their clients, and partners can collaborate across any workplace. Users are able to send instant messages, see where people are, and conduct voice and video conferencing from anywhere in the world - all through a consistent, familiar interface. Providing an intuitive user experience, Hosted Lync is far more than just a cost-effective and secure way to replace PBX telephone systems. Additionally it seamlessly integrates unified communications into existing Microsoft Office applications and infrastructure. The potential for cost savings from web and teleconferencing, a reduction in travel expenditure and increased user productivity result in a low cost of ownership for SMB and enterprise firms alike. According to a Forrester Total Economic Impact™ study, Lync can pay for itself in as little as one year and yield as much as a 337% ROI over three years.* The user-friendliness of OBT’s Hosted Lync offering and white label billing capabilities will open up significant market opportunities among channel partners who are keen to maintain an exclusive relationship with their clients, yet do not have the track record or expertise in providing a wide stack of products as part of a private cloud offering. By partnering with the channel community, this platform is immediately deliverable to many vertical markets with a white label control panel and capability to produce “white label billing”. Why Lync now? According to Shane Muller, Managing Director of OBT, “It is evident the convergence of many worlds are coming together at one time. Transition of the telecommunications industry as a whole is at a crucial point with the evolution of analogue to VOIP and on-premise PBX to hosted PBX being examples of this. “The marketplace is moving on from traditional forms of communication to rich, varied, multi-part collaborative communications. We see ourselves at the centre of that point, and a part of the overall disruption in the marketplace. Our objective is not to wait for the dust to settle, but to be agile enablers of next generation cloud productivity and Unified Communications.” Hosted Lync empowers every single individual to be able to communicate in any way they wish – and on any device. We see it as ideal to launch this in Australia because of the way the marketplace does adopt and run with new technology.” SME and Enterprise Target Markets The two clear end-customer market segments targeted are channel partners that sell to the SMB market, and channel partners that service the enterprise market, with the offerings best suited for scaled service providers. OBT’s Hosted Lync service, deployed through any of the three environments outlined below, enables a partner to deliver hosted Lync with a speed-to-market within mere weeks rather than months or years, and with comprehensive mitigated risk in the business transformation and expansion process. OBT will engage with channel partners in a three-phased deployment models: White Label Anywhere – can be activated immediately and is a low risk, agile business offering that supports a service provider’s rapid entry into the marketplace. Managed Anywhere – OBT builds the hosted Lync solution for the partner in their local location on their infrastructure and continues to operate it on the partner’s behalf post-deployment. Independence Anywhere – OBT builds and operates the solution and then transfers the infrastructure and management of the operation to the partner’s own team – if the capacity and capability to support it are in place. In this scenario the model begins as a hosted solution and shifts to a systems integration and consultative model as the partner demonstrates readiness and capacity to support it. “We only want to recruit partners who view Lync as a strategic addition to their business and put everything behind it as opposed to those who want to just add in a cloud or UC option. In return we are dedicating technical support and expert resources to ensure mutual success. Our white label program provides training, collateral, and ultimately the ability to generate service revenues,” says Shane Muller, Managing Director, OBT. According to Frost & Sullivan**, growth in the Australian UC Services market in 2011 was driven by strong demand for end-to-end managed services, primarily in the area of videoconferencing endpoints and hosted solutions such as voice-based applications or IP telephony. Hosted UC services, which includes UC applications provided over a cloud-based model, is now the largest segment in the Australian market accounting for 45 per cent of all UC services revenues in 2011. The expected shift towards hosted and cloud-based models will continue to drive revenues and adoption of services in this segment, resulting in a predicted revenue contribution of 50 per cent by 2018. According to Oscar Trimboli, Director, Microsoft Office Division Australia, “OBT’s launch of this new offering is helping meet the increasing demands of our customers for Lync services for telephony, audio and video conferencing. OBT’s white label service enables their partners to maintain and expand the relationship with their customers. This service provides a rapid way to capture the new opportunity to unify their customers’ communications.” About OBT Established in 1999, OBT is a pioneering and innovative private cloud service provider. Through its Anywhere Suite and flagship offering, Desktop Anywhere, OBT delivers a customised technology infrastructure via the cloud – all for the purpose of making business easier. With a focus on having the right people to create a framework to support its customers in each stage of their growth, OBT offers customisable services to customers, either directly or indirectly. OBT currently delivers Australia-wide services with data centres located in Sydney and Melbourne. OBT is a Microsoft Gold Hosting Partner and Microsoft Australia Hosting Partner of the Year 2011. * The Total Economic Impact Of Microsoft Lync Server 2010, November 2010 ** Australian Unified Communications Services Report 2011 OBT Deploys Melbourne Node for Cloud Services Continuity 2011-12-12T01:58:00Z obt-deploys-melbourne-node-for-cloud-services-continuity Sydney, 12 December 2011 – OBT, a leading Australian private cloud services provider, has announced that it can now offer Australian businesses additional disaster recovery, high availability and failover services with the addition of a point of presence in Melbourne. OBT’s approach and experience in designing and delivering cloud services has been developed over the past 12 years and its strategy remains to continually improve the level of risk management systems and processes in place. “Business continuity is vital to our customers because they need access and quick recovery to information on a regular basis. With capability now in place to failover from both Sydney and Melbourne, our new service will help businesses to implement various measures to enhance corporate governance, risk management and internal control practices,” said Shane Muller, managing director, OBT. Security, reliability and scalability are natural concerns for domestically focused business. “In a country like Australia, businesses are unfortunately all too familiar with the impact of natural disasters. Indeed, Brisbane’s floods earlier this year demonstrated the power of the physical environment to disrupt business. “Managers understand that natural disasters are more commonplace than rare but power failure*, IT hardware failure and human error can also cause mass chaos. Successful organisations of any size realise that any disruption, regardless of how small, will have an impact on the business as a whole. Our new Melbourne node will now further assist companies in complying with their disaster recovery and business continuity requirements,” said Muller. *Eaton Industries’ Australian and New Zealand Blackout Tracker Annual Report for 2010 found that Queensland reported the greatest number of power outages with 29 incidents followed by a tie between New South Wales and Victoria with 17 outages each. Storms were responsible for the three most significant blackouts reported during the year with the biggest outage occurring in Perth when storm gusts and torrential rain cut power to 150,000 people. A lightning strike in Darwin took second place honours when it cut power to 130,000 people for over ten hours, while the third most significant outage occurred when strong winds downed power lines and interrupted power for 100,000 people in Palm Beach, Queensland. About OBT Established in 1999, OBT is a pioneering and innovative private cloud service provider. Through its Anywhere Suite and flagship offering, Desktop Anywhere,OBT delivers a customised technology infrastructure via the cloud – all for the purpose of making business easier. With a focus on having the right people to create a framework to support its customers in each stage of their growth, OBT offers customisable services to customers with 20-800 staff, either directly or through channel partners. OBT currently delivers Australia-wide services with data centres located in Sydney and Melbourne. OBT is a Microsoft Gold Hosting Partner and a Citrix Solutions Advisor. OBT: Survey Finds One in Three Accounting and Law Firms Confirm a Future in the Cloud 2011-11-15T22:58:00Z obt-survey-finds-one-in-three-accounting-and-law-firms-confirm-a-future-in-the-cloud Sydney, 16 November 2011 – Deploying cloud computing is the number one priority in 2012 among one in three IT decision makers from within Australia’s accounting and legal sectors. At the same time, just under half (47 percent) of these decision makers plan to maintain or increase their budget for cloud computing over the next 12 months. These are the key findings from a survey last month of IT decision makers from law firm and accounting practices conducted by OBT, a leading Australian private cloud services provider. The survey also found that they key objective for IT investment among 42 per cent of accounting and legal firms is to boost employee productivity while 32 per cent will prioritise IT investment to seek operational cost reductions in the business. At the same time, one in four organisations will deploy IT to increase their operational agility. When asked about their cloud transition plans within the next 12 months, one in three organisations confirmed that they will move their desktop infrastructure to the cloud in the year ahead. At the same time, 44 per cent of respondents plan to invest in mobilising applications for their workforce while 14 per cent plan to review investment in virtualisation. Finally, 23 per cent of those questioned plan to invest in security solutions. Shane Muller, Managing Director, OBT, said, “The results would suggest that there will be a clear uptick in the demand for cloud services in the year ahead among Australian professional services firms. As a result, when it comes to evaluating the physical, financial and technical capacity of a potential service provider, practice managers and managing partners would be well advised to really qualify whether moving to the cloud will benefit their bottom line. This process should include evaluating cloud solutions on a total cost of ownership basis and calculating the savings you can make in terms of employee time, licensing schemes and risk mitigation. In other words, don’t just compare the cost of hardware. “In addition, professional services firms also need to wake up to the fact that new technologies, such as virtualisation and the cloud, have changed the way data is managed and subsequently should be recovered. If a company’s backup system fails to address these changes, when the inevitable happens and data is lost, it will be more difficult and expensive to recover.” OBT’s surveys of 90 legal and accounting practice IT decision makers were conducted at last month’s Accountants’ Technology Showcase Australia and the Australian Legal Practice Management Summit staged in Melbourne. About OBT OBT is a private cloud service provider that was established in 1999 and is pioneering and innovative with technology. Through its Anywhere Suite and flagship offering Desktop Anywhere, OBT delivers a custom application online or a full technology infrastructure via the cloud - for the purpose of making business easier. With a focus on having the right people to create a framework to support its customers in each stage of their growth, OBT offers robust customisation services directly, or via channel partners, to clients with 20 – 1500 staff. OBT’s clients are predominantly within the professional services sectors – in particular, the accounting, financial services, and legal industries, and together with its partners also delivers to government and educational institutions. OBT currently delivers services from multiple regions around the globe, with data centres located in Sydney, Melbourne, and Dublin. OBT is a Microsoft Gold Hosting Partner and is also a Citrix Solutions Advisor.