The PRWIRE Press Releases https:// 2013-10-29T03:36:48Z Concept Marketing Builds Buzz with Newsletters 2013-10-29T03:36:48Z concept-marketing-builds-buzz-with-newsletters Helping clients connect with customers is a marketing cornerstone practiced by Concept Marketing, a local Perth marketing agency that specializes in small to medium sized businesses with revenue of 2 million+. The agency works with clients to develop monthly newsletters designed to educate, entertain and enlighten customers. “Newsletters are a great excuse to get your name in front of a client on a monthly basis,” said Mark Da Silva, the owner of Concept Marketing. “If done well, clients begin to associate your brand with information, which can give you instant leverage in your field.” Concept Marketing offers five tips on building a successful newsletter: Keep the format the same month to monthInclude an introductory paragraph from the ownerInclude three informative articles applicable to your businessShare hyperlinks within the text to drive customers to your siteEncourage customers to contact your business Sharing a newsletter with clients is a great way to build a stronger relationship with clients. “Newsletters give your business the opportunity to connect with your clients and give them something of value,” said DaSilva, “instead of approaching them for yet another sale.” About Concept Marketing: Concept Marketing is a locally owned and operated marketing company bringing fresh ideas and a vast depth of experience to the Australian market. From corporate makeovers to web site development, graphic design, full colour printing and just about everything in between, we have the technical skills and real world experience that enables you to reach and communicate to your target market quickly, effectively and positively. Concept Marketing Asks Clients to Stop Talking So Much on Social Media 2013-10-15T05:49:25Z concept-marketing-asks-clients-to-stop-talking-so-much-on-social-media Concept Marketing, a local Perth marketing agency that specializes in small to medium sized businesses with revenue of 2 million+, is encouraging clients to limit chatter on social media. “Businesses have a greater opportunity than ever before to have a two-way conversation with their clients,” said Mark Da Silva, the owner of Concept Marketing. “But it’s easy to turn them off if you don’t know how to have a real conversation.” Recent reports show that 70% of the internet population is engaging with the social media platform Facebook, with Twitter and GooglePlus also developing consumer engagement. According to DaSilva, consumers can capture that audience by limiting the majority of conversation on social media to relevant, information-centric exchanges. “At a cocktail party, you don’t spend much time talking to the person that only wants to ramble on about nothing,” said DaSilva. “You want to talk to the person who can share information on topics you’re interested in. The same holds true for social media.” About Concept Marketing: Concept Marketing is a locally owned and operated marketing company bringing fresh ideas and a vast depth of experience to the Australian market.From corporate makeovers to web site development, graphic design, full colour printing and just about everything in between, we have the technical skills and real world experience that enables you to reach and communicate to your target market quickly, effectively and positively. Joondalup Resort Receives High Honours from Australian Hotels Association 2013-08-15T07:48:28Z joondalup-resort-receives-high-honours-from-australian-hotels-association Patrick Carlin, the Executive Sous Chef at Joondalup Resort, was honoured with the Certificate of Merit in Cookery Services at the AHA 2013 Accommodation Industry Awards on Monday evening. The annual AHA Awards took place at the Hotel Industry Gala Ball, a lavish affair regarded as one of the top social events in Western Australia. The awards ceremony recognised the top performers in the service industry.   “Winning the Certificate of Merit was a fantastic achievement,” said Carlin. “To be recognised by my peers and the other great chefs around town makes me feel like I'm doing something right.” The Certificate of Merit in Cookery Services provides major accolades for the quality of cuisine. This award honors Carlin as well as the dining innovations taking place at Joondalup Resort. The dining facilities at the Resort provide a variety of fresh mouth-watering flavours and an electric new vibe to the area of Joondalup. But Carlin is quick to say he is not working alone on providing such an experience. “We have a great team at the Resort,” said Carlin. “Without our team, I would not be able to win these awards.” Carlin’s appointment as Executive Sous Chef was a natural progression of years of hard work in the luxury service industry. His first professional appointments were at a Michelin Star Restaurant in the UK and later, Five Star Hotels such as the Hyatt and the Duxton. When Joondalup called in January 2010, partnering with a luxury resort known for its incredible ambiance seemed like a natural choice. Carlin started as a Sous Chef at Bistro 38, promoting to Chef De Cuisine in just a few short months. By October, he was promoted to the role of Executive Sous Chef. Today, he works hard to bring a classic style and a sense of fun to the menu at Joondalup Resort, an achievement now formally recognised by fellow industry players. For more information please contact Rene Breuer – Director of Sales & Marketing at Joondalup Resort on 0428 390 049 Auspan Assists as Farmers Struggle to Find Storage Space 2013-08-08T05:03:33Z auspan-assists-as-farmers-struggle-to-find-storage-space A record-breaking dry spell in June and unexpected rainfall in July/August has caused farmers to scramble for adequate storage space. Farmers did not expect the sudden yield and must plan quickly to protect it. According to an analysis from The Grains Industry Association of WA (GIWA), the areas projected to perform are expected to produce 10.7 million tonnes of grain from roughly 6.8 million hectares. These numbers remain an estimate, as additional weather issues could affect the supply as the season continues. Newdegate farmer, Bob Iffla, said with a good finish to the season there was the potential for it to be a record-breaker. “We didn’t have a great year last year, but this year, with good July rain and more forecast in the next week or so, we’re fairly confident. The potential is there for the crops to be some of the biggest we’ve ever grown.” The prospective success is enough to leave farmers urgent to create storage space to protect their crops. Auspan Group, formerly known as Auspex Steel, is stepping in to assist with quick and effective construction of grain storage sheds in WA.  Auspan Group is a family-owned operation based in South West WA, providing storage solutions to clients throughout WA and as far away as North Queensland. The business has grown rapidly since its inception in 2009, due to a commitment to responding to issues such as the one at hand. “Effective grain storage is a high priority,” says Steve Richardson, director of Auspan Group. “The lack of grain storage is not the only issue a grain storage shed solves, a grain storage shed can be used for Grain Storage in the harvest, Machinery Storage in the off season and Fertiliser Storage before/during seeding - by ramping up our efforts and working together we can have farmer’s new storage sheds ready for this harvest.” Auspan is working diligently to supply grain storage sheds as required in all areas, recent areas include Esperance, Munglinup, Ravensthorpe, Jerramungup, Kojonup, Mount Barker & Pingelly. Although orders are coming in at a rapid rate, Auspan is 110% committed to provide local farmers with the storage space they need. “Auspan makes it simple for farmers to build the storage space they need, we will look after the complete design and construction of the building – and hand it over ready to be filled with grain,” says Richardson. “Grain storage sheds ordered within the next 2-3 weeks will be ready for this harvest.”