About Us

Define Wine is an innovative, marketing and communications provider to the Australian wine industry. With experience ranging from production through to design, product launches, public relations, and advertising and promotions, Define Wine is committed to building long term, sustainable wine brands. The goal of Define Wine is to supply marketing solutions to small and medium sized winemakers and regional winemaking groups in order to create awareness, consumer and trade demand and long term sustainability within the industry. Define Wine is located in central NSW with affiliated partners throughout Australia. Through Define Wine, these partners can add value to the strategic and tactical goals of the business with such services as packaging and marketing communications design, domestic and international logistics, wine education and wine classification.