17th September 2020 - Sydney, Australia: IAB Australia has laid out its plans to future proof the industry supported standardised digital audience measurement currency with the removal of the reliance...

Full financial year total online advertising market is steady at $9.1 billion

18 August 2020; SYDNEY:  IAB Australia today announced the launch of its new MeasureUp Research Awards to showcase quality Australian media research.  Media owners, platforms and technology companies...

Thursday 9th July 2020; SYDNEY:   Following on from the launch of the Australian Digital Advertising Practices (ADAPs) last month,  IAB Australia has issued a call to action for the digital industry...

Issue updated Digital Advertising Practices and announce training program

Achieves 3.8% growth year on year with video the star performer at 18% growth

New research from Neuro-Insight with IAB Australia finds marketers benefit from transferred equity and goodwill

23rd April 2020:  IAB Australia is expanding its Board to provide greater industry representation, announcing today that the chair of its Executive Tech Council (ETC) will now be represented on the Board....

15th April 2020 – Sydney, Australia:  With Australian brands actively reviewing how to adapt their businesses models to address the rapidly changing market conditions,  new research conducted by Pollinate...

Friday 3rd April 2020 – Sydney, Australia: Industry association IAB Australia has issued an urgent call to action for brands, agencies, ad verification firms, and other companies in the digital advertising...