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Australian online advertising experienced a significant surge in the final quarter of 2015, to reach $5.9 billion for the twelve months ending December 31st, a 24 percent increase over CY2014.  The growth, which was reported in the latest IAB/PWC Online A
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Will roll out world leading digital audience measurement platform
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IAB and Nielsen launch world-leading total digital audience measurement solution, Digital Ratings (Monthly)SYDNEY, 31 March, 2016: IAB Australia and Nielsen today released the industry’s new digital audience measurement currency, Digital Ratings (Monthly)

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14 June 2013, Sydney - Reactive’s highly interactive and well executed campaign, The Most Powerful Arm Ever Invented has impressed the judges and been named the winner of IAB Australia’s Creative Showcase 7.6.
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​ Online video advertising has an exceptionally positive impact on brand metrics when combined with standard display advertising according to research released today by IAB Australia and Dynamic Logic.
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Sydney, 8th April 2011 - Nick Spooner, Chief Digital Media Officer of Network Ten, has been appointed as the incoming Chairman for IAB Australia.

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6th December 2012 – Sydney  – Interactive Advertising Bureau (IAB) Australia today launched its Education and Training Program, designed to address the documented digital skills gap in the industry and to complement existing training offerings.
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Provides guidance for organisations using social media platforms

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SYDNEY, 26 September 2014 – Digital advertising has continued its exceptional growth trajectory in Australia according to the Commercial Economic Advisory Service of Australia (CEASA).  The CEASA report, which was issued this week, shows digital advertisi

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SYDNEY, 15th October 2015: The Australian online advertising market has delivered record revenues for the full financial year ending June 30th 2015, growing by 19.8 percent or $870.2m from financial year 2014 to reach $5.3bn.
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