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David McNeil appointed as Co-Chair of National GS1 Traceability Advisory Group (NGTAG)

David McNeil from InfraBuild and the Australian Logistics Council joins Ram Akella from Woolworths as Co-Chair of the multi-sector group.

The National GS1 Traceability Advisory Group (NGTAG) was established earlier this year by GS1 Australia, a global not-for-profit organisation and leading provider of standards and solutions.

NGTAG comprises more than 80 senior-level members from industry and government, addressing traceability linkages across supply chains to ensure Australia maintains and builds global competitiveness, sustainable economic growth and positive socio-economic outcomes and opportunities.

McNeil commented, “I am honoured to be appointed as a Co-Chair of the National GS1 Traceability Advisory Group. The group is uniquely placed to inform GS1 Australia on the requirements of industry and government for traceability standards, and to co-define a roadmap for implementing end-to-end traceability and trade modernisation in Australia in the most efficient and economic manner possible. 

“I look forward to leveraging the knowledge and experience of the network of companies, associations and government departments that represent the NGTAG, as well as working closely with Ram Akella from Woolworths as my counterpart.” 

McNeil’s recent focus has been on supply chain execution. In conjunction with the Australian Logistics Council and GS1, David has implemented the GS1 Transport Instruction and Transport Status messages to facilitate the efficient transfer of delivery information between InfraBuild and its logistics partners. David is also a member of GS1 Australia’s corporate board. 

As a co-chair of NGTAG, David will focus his representation on the transport and logistics sector, integrating traceability processes within transport, a critical part of end-to-end traceability that is required for all product types and sectors. 

Whilst this appointment is effective immediately, prior commitments will mean that Mr McNeil will have limited participation until the new calendar year.

To learn more visit https://www.gs1au.org/ngtag


About GS1 

GS1 Australia is a not-for-profit organisation that works with industry, for industry, providing global standards and technology-neutral services to help solve the business challenges of today and for the future. GS1 develops and maintains the most widely used global standards for efficient business communication. It is best known for the barcode, named by the BBC as one of “the 50 things that made the world economy”. GS1 standards and services improve the efficiency, safety and visibility of supply chains across physical and digital channels in 25 sectors. With local Member Organisations in 114 countries, 1.5 million user companies and 6 billion transactions every day, GS1 standards create a common language that supports systems and processes across the globe. GS1 Australia has over 20,000 company members. For more information visit the GS1 Australia website https://www.gs1au.org.

Image of David McNeil available: 

David McNeil Bio

David McNeil, Manager – Customer Experience for InfraBuild Steel, has over 40 years’ experience in the manufacture, sale, and distribution of steel products in the Australasian market. As a result, he has developed a deep understanding of the complexities and challenges in serving customers across the geographically dispersed Australian and New Zealand markets.

The essence of David’s role is about linking people, data, and systems to make it easier for customers to do business. His initiatives have covered a wide spectrum, from customer self-service platforms through to full B2B integrations; this has included the rollout of standard product identification tags for InfraBuild Steel utilising GS1-128 and GS1 DataMatrix symbology standards to further unlock supply chain efficiencies and improved product traceability.

Apart from supporting a major SAP implementation, David’s recent focus has been on Supply Chain Execution Standards and Product Traceability. In conjunction with the Australian Logistics Council and GS1, David has led a team that has implemented the GS1 Transport messages and standards to facilitate the efficient transfer of delivery information between InfraBuild Steel and its logistics partners. This model has been applied to the National Freight and Supply Chain Strategy and other initiatives to facilitate both efficient freight movement and ensure product traceability from mill to customer.

GS1 media contact

Tracey Kelly-Jenkins, Marketing Program Manager, GS1 Australia

Email: tracey.kelly-jenkins@gs1au.org