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Genesys Unveils Industry’s First Self-Service, Fully Automated Free Trials for AppFoundry Premium Applications

Single-click app installations expedite returns on leading Customer Experience Software

Genesys has launched a single-click free trial for Premium applications. Now available on the Genesys AppFoundry, this is the industry’s first fully self-service, automated free trial program available on a dedicated customer experience marketplace.
Genesys PureCloud customers can sample a diverse selection of integrations, applications and services that work with their cloud contact centre software quickly and without risk. There are currently free trial applications from AppFoundry partners across the globe, spanning a variety of capabilities including business intelligence, workforce management and CRM, and a rapid uptake is expected from the Australian and New Zealand market.
“Our free trial is a truly modern approach for companies to buy software,” said Jeff Wise, Vice President, Application and Developer Marketing, Genesys. “We’re offering a hassle-free way to try trusted apps, integrations and services that seamlessly tie into our leading SaaS solution, PureCloud. In a matter of minutes – not days or weeks – customers can test-drive solutions to help them address real business challenges and deliver value.”
With fully automated installation and setup, Premium Applications are built to accelerate speed-to-use and deliver optimal time-to-value.
Softphone, a leading European Contact Centre Solutions Developer & System Integrator, is staying ahead of the game by currently offering free trials of 4 Premium Applications on AppFoundry.
Alan Lugiai, Softphone chief executive officer said, “We expect free trial offers to generate an incredible response from Genesys customers. This is a tremendous opportunity to help even more businesses amplify the value of their Genesys Cloud Customer Experience solutions by giving them friction-free access to and integration of our products.”
Businesses have thirty days to evaluate the offering and can choose to license or cancel at any time without friction. In addition, Premium Applications are fully integrated with PureCloud’s subscription and billing system, further streamlining and simplifying the entire process for customers.
Genesys AppFoundry by the numbers
Currently, with 30 Premium Applications and 100% growth over the last year, Genesys plans to continue working with AppFoundry partners to expand the free trial program. The tremendous success of Premium Applications is helping to fuel innovation across the entire AppFoundry, which is now home to more than 280 applications, integrations and services for the Genesys product suite. This is a 40% increase in just over a year.
Today, AppFoundry is the largest, most user-centric, singularly focused marketplace of its kind, with the closest contact centre competitor offering less than half as many integrations on its partner platform.
“Genesys has identified that in the age of the digitally transformed business, the strength of any one application is related to the strength of its ecosystem. Organisations have complex environments that require the integration of applications and processes, particularly those that handle customers,” said Mary Wardley, Vice President, Customer Care and CRM, IDC. “The AppFoundry ecosystem makes it even easier and faster for businesses to address contact centre white spaces where time is money, and speed is of the essence.”
Learn more about Premium Applications providers and the full roster of Genesys AppFoundry partners here.
About PureCloud 
With the Genesys Cloud platform as its foundation, PureCloud is built for people and built for change. It is designed for ease of use, radical simplification and speed. It was the first customer experience application to use an API-first, microservices architecture for unequaled scalability, reliability and flexibility for all teams.
About Genesys
Genesys® powers more than 25 billion of the world’s best customer experiences each year. Our success comes from connecting employee and customer conversations on any channel. Every day, 11,000 companies in more than 100 countries trust our #1 customer experience platform to drive great business outcomes and create lasting relationships. Combining the best of technology and human ingenuity, we build solutions that mirror natural communication and work the way you think. Our industry-leading solutions foster true omnichannel engagement because they perform equally well across channels, on-premise and in the cloud. Experience communication as it should be: fluid, instinctive and profoundly empowering. Visit genesys.com on Twitter, Facebook, YouTube, LinkedIn and the Genesys blog.
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